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TotalEnergies signs on as top-level partner at climatetech incubator

Greentown Labs has a new Terawatt Partner. Photo courtesy of Greentown Labs

Greentown Labs, dual located in Houston and Somerville, Massachusetts, has named its latest top-level partner.

TotalEnergies has joined the incubator at the the highest level of partnership — the Terawatt level — Greentown Labs announced on January 23. Through the partnership, TotalEnergies will have access to Greentown's membership of clean energy startups and event programming.

Lotfi Hedhli, president at TotalEnergies Research & Technology U.S., will participate on Greentown’s Industry Leadership Council, providing strategic guidance to the incubator.

“We are excited to join Greentown Labs and its ecosystem to catalyze the development of potential decarbonization technologies through collaboration with promising startups,” Hedhli says in a news release. “This partnership with Greentown Labs will focus in particular on the deployment and use of renewables and low-carbon solutions, which are critical to our ambition to achieve carbon neutrality.”

TotalEnergies is among the world's largest utility-scale solar developers with activity in over 30 states in the country, including a Houston-area solar farm that went online in October. Additionally, TotalEnergies announced in November that it signed an agreement with TexGen to acquire $635 million three gas-fired power plants with a total capacity of 1.5 GW in Texas.

“At Greentown Labs, we continue to recognize and appreciate the role energy leaders play in the clean energy transition and we’re proud to have TotalEnergies join us as a Terawatt Partner,” Greentown Labs CEO and President Kevin Knobloch says in the news release. “We applaud the meaningful steps TotalEnergies is taking to expand its renewable energy portfolio and generation, and we’re eager to have their team of experts engaging directly with our climatetech entrepreneurs.”

Greentown last named a Terawatt Partner — GE Vernova — last fall.

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A View From HETI

Houston-based Solidec took home the top TEX-E price and $25,000 at last year's Energy Venture Day and Pitch Competition. Photo courtesy of HETI

The Rice Alliance for Technology and Entrepreneurship, the Houston Energy Transition Initiative and the Texas Entrepreneurship Exchange for Energy announced the 30-plus energy ventures and five student teams that will pitch at the 2025 Energy Venture Day and Pitch Competition during CERAWeek next month.

The ventures are focused on driving efficiency and advancements toward the energy transition and will each present a 3.5-minute pitch before a network of investors and industry partners during CERAWeek's Agora program.

The pitch competition is divided up into the TEX-E university track, in which Texas student-led energy startups compete for $50,000 in cash prizes, and the industry ventures track.

Teams competing in the TEX-E Prize track include:

  • ECHO
  • HEXAspec
  • HydroStor Analytics
  • Nanoborne
  • Pattern Materials

The industry track is subdivided into three additional tracks, spanning materials to clean energy and will feature 36 companies. The top three companies from each industry track will be named. The winner of the CERAWeek competition will also have the chance to advance and compete for the $1 million investment prize at the Startup World Cup in October 2025.

Teams come from around the world, including several notable Houston-based ventures, such as Corrolytics, Rheom Materials, AtmoSpark Technologies, and others. Click here to see the full list of companies and investor groups that will participate.

The pitch competition will be held Wednesday, March 12, at CERAWeek from 1-4:30 pm. An Agora pass is required to attend.

Those without passes can catch more than 50 companies at a free pitch preview at the Ion. Pitches will be followed by private meetings with venture capitalists, corporate innovation groups, industry leaders, and tech scouts. The preview will be held Tuesday, March 11, from 9:30 am to 2:30 pm at the Ion. It's free to attend, but registration is required. Click here to register.

Last year, Houston-based Solidec took home the top TEX-E price and $25,000 cash awards. The startup extracts molecules from water and air, then transforms them into pure chemicals and fuels that are free of carbon emissions. Its co-founder and Rice University professor Haotian Wang was recently awarded the 2025 Norman Hackerman Award in Chemical Research.

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