Greentown Labs, Evonik launch accelerator to boost sustainability in personal care products

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Greentown Labs and Evonik have launched the Greentown Go Make 2025 accelerator to support startups developing sustainable technologies for the personal care industry. Photo via Evonik.us

Greentown Labs and its corporate partner, Germany-based chemicals company Evonik, are calling for submissions to a new program geared at accelerating more sustainable personal care products.

The Greentown Go Make 2025 accelerator, which is based in both Greentown's Houston and Boston-area locations and open to companies from around the world, as launched applications now through January 23.

"Designed to accelerate startup-corporate partnerships to advance climatetech, this Greentown Go program is focused on increasing sustainability within the personal-care industry through the development, introduction, and commercialization of technologies that reduce products’ manufacturing-related emissions and end-of-life environmental impact," reads a news release from Greentown.

"More specifically, Go Make 2025 is interested in biodegradable polymers and sustainable specialty chemicals for personal care. Further details on the technology areas of interest can be found in the request for applications."

The selected companies will have access to Greentown's facilities and receive mentorship, networking opportunities, educational workshops, and structured programming. The startups will also have partnership opportunities with the program's corporate partner Evonik.

“The Greentown Go program represents an exciting opportunity for startups to showcase their groundbreaking solutions in sustainable chemistry,” Anil Saxena, vice president of RD&I at Evonik, says in the release. “At Evonik, innovation and sustainability are not just buzzwords; they are fundamental to our strategic growth. We are eager to identify and collaborate with companies that share our commitment to creating a more sustainable future.”

The global personal care market — which includes products across hygiene, cosmetics and beautification, cleaning, and grooming — represents 0.5 to 1.5 percent of global greenhouse-gas emissions, per Greentown's release. Evonik announced its sustainability-focused game plan in September, focusing on bio-based solutions, the energy transition, and the circular economy.

“The building blocks of the personal-care industry are ripe for climatetech innovation, and there’s no better partner for harnessing this opportunity than Evonik, a global leader in specialty chemicals,” adds Aisling Carlson, senior vice president of partnerships at Greentown. “Greentown Go has a strong track record of fostering meaningful startup-corporate partnerships, and we look forward to working with Evonik and a set of groundbreaking entrepreneurs in this program.”

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Ali Mostafavi, founder of Resilitix.AI, joins the Houston Innovators Podcast to discuss how he pivoted to provide important data amid Hurricane Beryl. Photo via tamu.edu

Why this entrepreneur believes Houston should lead resilience technology alongside the energy transition

tune in

When it comes to developing resilience technology, Houston startup founder Ali Mostafavi knows he's in the right place.

Mostafavi, a civil and environmental engineering professor at Texas A&M University, co-founded Resilitix.AI two years ago, and with the help of his lab at A&M, has created a platform that brings publicly available data into AI algorithms to provide its partners near-real time information in storm settings.

"We are very excited that our company is Houston based," he says on the Houston Innovators Podcast. "We should not be just ground zero of disasters. We have to also be ground zero for solutions as well. I believe Houston should be the hub for resilience tech innovation as it is for energy transition.

"I think energy transition, climatetech, energy tech, and disaster tech go hand in hand," Mostafavi continues. "I feel that we are in the right place."

Earlier this month, Mostafavi got an unexpected chance to pilot his company's data-backed and artificial intelligence-powered platform — all while weathering one of Houston's most impactful storms.

As Hurricane Beryl came ashore with Houston on its path, Mostafavi says he had the opportunity to both test his technology and provide valuable information to his community during the storm.

"We were in the process of fine tuning some of our methods and algorithms behind our technology," Mostafavi says. "When disasters happen, you go to activation mode. We put our technology development and R&D efforts on hold and try to test our technology in an operational setting."

The platform provides its partners — right now, those include local and state organizations and emergency response teams — information on evacuation reports, street flooding, and even damage sustained based on satellite imagery. Mostafavi says that during Beryl, users were wondering how citizens were faring amid rising temperatures and power outages. The Resilitix team quickly pivoted to apply algorithms to hospital data to see which neighborhoods were experiencing high volumes of patients.

"We had the ability to innovate on the spot," Mostafavi says, adding that his own lack of power and internet was an additional challenge for the company. "When an event happens, we start receiving requests and questions. ... We had to be agile and adapt our methods to be responsive. Then at the same time, because we haven't tested it, we have to verify that we are confident (in the information we provide)."

On the episode, Mostafavi shares how Hurricane Harvey — which occurred shortly after Mostafavi moved to Houston — inspired the foundation of Resilitix, and he also explains how he plans to grow and scale the business.

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This article originally ran on InnovationMap.

Nine companies have joined Greentown Houston. Photo via Getty Images

Greentown Labs shares updates on newest climatetech members

all aboard

Greentown Labs announced that it added nine climatetech start-ups in Q2 of this year.

The new members of the incubator, which is co-located in Houston and Boston, work in a variety of fields from electricity to manufacturing and agriculture.

The companies in the Houston location include:

GS Vortex Systems, a Portland-based company that focuses on cost reduction and flow assurance in piping systems. Its hydrodynamic flow technology allows for higher flow through existing pipes that increases productivity and reduces emissions. It’s based in Houston and Tampa.
BiaTech Corporation, applies AI and machine learning fto natural resource infrastructure immersion to help energy and utilities produce more with lower risks of production disruptions
InfraNergy, a Florida-based clean energy infrastructure provider that develops clean energy projects via virtual power plants to reduce power costs and drive decarbonization
Neuralix, a Dallas-based startup that offers a suite of rapid, customizable templates for data lifecycle for the energy and manufacturing sectors
Reverse Energy Solutions, a Chicago-based startup that provides cost-effective solar panel recycling through streamlined collection and transportation processes
Terralytiq, which has developed an enterprise software platform for industrial supply chains, that helps reduce supply chain costs and carbon. It’s headquartered in Austin.
EnergyGigs, a talent and freelance platform for the energy industry based in Houston
Metalex, a commodity trading firm with operations in Africa that delivers carbon-neutral critical metals that are processed in a decarbonized supply chain
TDS Select, which has developed a modular, scalable water-treatment technology to desalinate brackish water using low-energy

According to Greentown, another 11 startups joined the nonprofit's Boston incubator.

Greentown Labs, with the Browning the Green Space, named the second cohort for the Advancing Climatetech and Clean Energy Leaders Program, or ACCEL, in the spring. The accelerator, which works to advance BIPOC-led startups in the climatetech space, launched in 2022.

It also named 6 energy tech startups to Shell-backed accelerator in October.

Earlier this month the climatetech incubator added three new members to its board of directors. This came after CEO and President Kevin Knobloch announced he would be stepping down at the end of July. Kevin Dutt was recently named interim CEO of the organization.

According to a new report, Houston attracted the fifth most climatetech funding last year in the United States. Photo via Getty Images

With $200M raised last year, Houston cleans up on new report tracking climatetech funding

We're No. 5

Climatech funding for Houston-area startups crept toward the $200 million mark in 2023 — putting it ahead of Dallas-Fort Worth, Austin, and several other major metro areas and making it a standout among U.S. climatech hubs.

Last year, the Houston area collected $199.94 million in climatech funding across 14 deals, according to PitchBook data analyzed by Revolution Growth, a venture capital firm based in Washington, D.C.

“With its deep-rooted energy sector, Houston is an attractive HQ for companies innovating within renewable energy, carbon capture, and emissions reduction,” Revolution says. “Partnerships with oil and gas companies also provide unique collaboration opportunities for climate tech startups, accelerating market adoption and helping companies achieve scale quickly.”

Los Angeles led the climatech funding list at $544.62 million, followed by No. 2 Denver, No. 3 D.C., No. 4 Seattle, and No. 5 Houston. In 12th place was Dallas-Fort Worth ($30.55 million). Austin claimed the No. 15 spot ($13.38 million).

“While traditional coastal tech hubs still hold considerable influence, dozens of [climatech] clusters are emerging between them,” says Revolution.

In its new report on America’s top climatech hubs, Revolution cites three Houston startups to watch:

Buildforce, a platform for workers in the electrical trades
Fervo Energy, a supplier of carbon-free energy through geothermal projects
Solugen, a developer of bio-based chemicals that replace traditional petroleum-based products

Now is the time for your tech company to become a climate company, says this Houston expert. Photo via Getty Images

Houston energy startup CEO calls for tech players to join the climate fight

guest column

In 2022, over 100,000 workers were laid off from major technology companies in an economic slowdown, leaving many people wondering what the future holds. There’s a bright spot, however. These closed doors create an opening for individuals to begin a new career in climate tech, especially as these former tech employees possess skills needed to find and develop novel ways to innovate.

The story of a techie turning to climate isn’t new by any means. For example, Alex Roetter was the former head of engineering at Twitter but later pivoted to climate tech, becoming a managing director and general partner of Moxxie Ventures and the founder of Terraset, a nonprofit focused on funding high-quality carbon removal. Raj Kapoor followed a similar path as he now serves as the co-founder and managing partner of Climactic, a venture capital firm solving climate-related issues using technology, after working as Lyft’s chief strategy officer.

What’s unique now is that the climate tech industry is ready for it – public and private companies have made climate pledges that need industry-disrupting tech solutions, and there is federal, state, and private funding that are backing these solutions up.

When I started out in the energy industry nearly a dozen years ago, there was no such thing as a career in climate tech. Shortly after the 2008 financial crisis, I found a job at a firm backed by smart investors who saw through the noise and realized renewable energy investments are some of the most stable and predictable ways to earn financial returns. Now that Wall Street recognizes investments in climate-related industries as the best way to achieve their long term financial obligations, we’ve seen nearly every company realize they don’t have an economic future unless they also focus on climate results.

We used to say, “every company will become a tech company.” We’re now moving towards a world where “every company is a climate company.” And that is creating opportunities throughout the economy for people to contribute their skills and support their families while building something that actually matters.

Why climate tech is a safe bet

Taking a career twist into climate tech is a safe bet for a few reasons. The first is, unfortunately and obviously, the fact that climate change is getting worse. Between extreme weather events becoming more frequent around the world and the past eight years becoming the hottest on record, there is a huge need for climate mitigation solutions in every sector. What’s more, with the Earth’s population hitting eight billion, we will need to scale technology that addresses challenges like grid instability and food security, as governments try to balance resources. In fact, the Biden-Harris Administration announced $13B of programs to expand the U.S.’s power grid.

To tackle climate change, federal, state, and private sector capital investment in climate tech is at an all time high. As leaders pledge to reach net zero by 2050, investments and commitments to accelerate solutions to decarbonize the planet and make it more sustainable are being prioritized. Last year, there was a whopping $26.8 billion poured into climate tech. In five years, the climate tech market is estimated to near $1.4 trillion and with new energy plans in the Inflation Reduction Act announced earlier this year, investors are heavily influenced in funding the climate tech space.

An easier career shift

A switch to climate tech can be daunting, but it’s not just hard sciences like chemistry and materials engineering. It’s software engineers, social media savvants, and sales specialists. We have employees who have worked at places such as Google and Square come and support us with building our backend tech stack and consumer app. One of our tech leaders is a famous author, having written several books about coding in Django.

We’ve also recently heard about the “great resignation” over the past couple of years, but I think that framing is wrong. I think it's a “great reconsideration”. The reality is, for most of us on a given day, we spend more of our waking hours at work than any other activity. People need purpose — lack of purpose is the biggest reason for burnout. In fact not only have we not been impacted by the “great resignation” that many other firms have been, but we’ve actually received over tens of thousands of applications for our open roles in the past year alone. The career pivot to something meaningful is happening, and it’s happening today.

For example, one of our data engineers graduated from MIT and used to work in Houston as a chemical engineer — after some reskilling, she’s now a data engineer for our Kraken Technologies platform. Another one of our colleagues worked in the traditional marketing space and has transitioned over to climate tech to lead our global marketing. The climate industry needs as many out-of-the-box people as possible to draw new perspectives for reaching climate goals and getting us closer to a clean future.

Not sure where to start? There are several resources dedicated to onboarding people into the climate tech world. Some of my favorite are:

Climatebase: this platform is essentially a LinkedIn for climate tech — people can discover climate jobs and learn how they can transition to the space.
Climate Change Careers: founded in 2020, this site features job postings, educational opportunities, and information about switching to a climate-focused career.
Climate Draft: a member supported coalition comprising climate tech startups and venture capitalists who aim to bring more top talent, investment and commercial opportunities to the table.
ClimatEU: a leading resource for climate jobs and employers in Europe consisting of job postings, and opportunities for companies to find additional investment opportunities.
Climate People: a platform dedicated to mobilizing a workforce transition towards climate careers.

My inbox is also always open to people interested in joining the energy end of the world — whether it’s to talk about different openings at Octopus Energy, discuss how your expertise transfers to climate tech, or just to say hello.

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Michael Lee is the CEO of London-headquartered Octopus Energy. He is based in the company's US headquarters in Houston. This article originally ran on InnovationMap.

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Houston researchers harness dialysis for new wastewater treatment process

waste not

By employing medical field technology dialysis, researchers at Rice University and the Guangdong University of Technology in China uncovered a new way to treat high-salinity organic wastewater.

In the medical field, dialysis uses a machine called a dialyzer to filter waste and excess fluid from the blood. In a study published in Nature Water, Rice’s team found that mimicking dialysis can separate salts from organic substances with minimal dilution of the wastewater, addressing some of the limitations of previous methods.

The researchers say this has the potential to lower costs, recover valuable resources across a range of industrial sectors and reduce environmental impacts.

“Traditional methods often demand a lot of energy and require repeated dilutions,” Yuanmiaoliang “Selina” Chen, a co-first author and postdoctoral associate in Elimelech’s lab at Rice, said in a news release. “Dialysis eliminates many of these pain points, reducing water consumption and operational overheads.”

Various industries generate high-salinity organic wastewater, including petrochemical, pharmaceutical and textile manufacturing. The wastewater’s high salt and organic content can present challenges for existing treatment processes. Biological and advanced oxidation treatments become less effective with higher salinity levels. Thermal methods are considered “energy intensive” and susceptible to corrosion.

Ultimately, the researchers found that dialysis effectively removed salt from water without requiring large amounts of fresh water. This process allows salts to move into the dialysate stream while keeping most organic compounds in the original solution. Because dialysis relies on diffusion instead of pressure, salts and organics cross the membrane at different speeds, making the separation method more efficient.

“Dialysis was astonishingly effective in separating the salts from the organics in our trials,” Menachem Elimelech, a corresponding author on the study and professor of civil and environmental engineering and chemical and biomolecular engineering at Rice, said in a news release. “It’s an exciting discovery with the potential to redefine how we handle some of our most intractable wastewater challenges.”

Virtual power plant from Houston-area company debuts at CES

Powering Up

Brookshire, Texas-based decentralized energy solution company AISPEX Inc. debuted its virtual power plant (VPP) platform, known as EnerVision, earlier this month at CES in Las Vegas.

EnerVision offers energy efficiency, savings and performance for residential, commercial and industrial users by combining state-of-the-art hardware with an AI-powered cloud platform. The VPP technology enables users to sell excess energy back to the grid during demand peaks.

AISPEX, or Advanced Integrated Systems for Power Exchange, has evolved from an EV charging solutions company into an energy systems innovator since it was founded in 2018. It focuses on integrating solar energy and decentralized systems to overcome grid limitations, reduce upgrade costs and accelerate electrification.

Regarding grid issues, the company hopes by leveraging decentralized solar power and Battery Energy Storage Systems (BESS), EnerVision can help bring energy generation closer to consumption, which can ease grid strain and enhance stability. EnerVision plans to do this by addressing “aging infrastructure, grid congestion, increasing electrification and the need for resilience against extreme weather and cyber threats,” according to the company.

One of the company's latest VPP products is SuperHub, which is an all-in-one charging station designed to combine components like solar panels, energy storage systems, fast EV chargers, mobile EV chargers and LCD display screens, into a unified, efficient solution.

“It supports clean energy generation and storage but also ensures seamless charging for electric vehicles while providing opportunities for communication or advertising through its built-in displays,” says Vivian Nie, a representative from AISPEX.

Also at CES, AISPEX displayed its REP Services, which offer flexible pricing, peak load management, and renewable energy options for end-to-end solutions, and its Integrated Systems, which combine solar power, battery storage, EV charging and LCD displays.

“We had the opportunity to meet new partners, reconnect with so many old friends, and dive into discussions about the future of e-mobility and energy solutions,” CEO Paul Nie said on LinkedIn.

In 2024, AISPEX installed its DC Fast chargers at two California Volkswagen locations.

Houston-based energy transition leader talks new role, shares future predictions

new hire

For some companies, all that’s needed to make a seismic shift toward innovation is to hire the right person to steer the organization in a transcendent direction.

Arcadis, a sustainable design, engineering, and consultancy solutions company, is channeling this concept by hiring Masjood Jafri as its new National Energy Transition Strategic Advisor and Business Development Lead. In the role, Jafri will help lead and develop the company’s energy transition business growth and strategy for its interests in the United States alongside Matthew Yonkin, National Energy Transition Solution Leader, based in New York.

“I have a fairly diverse background, with about a decade in the energy industry with an oil and gas, power and petrochemicals background,” says Jafri, who moved to Houston from the U.K. back in 2012. “But prior to that, I had about a decade in the infrastructure world, looking into the transportation market, and the manufacturing sector, as well as working as a lender's advisor in the capital market. So, in this very transformative period, you need to connect all the dots.”

With just over six months in his new role, Jafri leverages his 20 years of experience in leading the successful delivery of capital programs and projects as the strategic advisor to Arcadis’ own capital projects.

“Arcadis is on a journey to be the sustainability partner or sustainable transformation partner for our clients,” Jafri says. “And the path to sustainability goes through energy transition. Arcadis has been investing quite heavily in that space for us to be a leading consulting services provider for energy companies.

Jafri’s hire comes as Arcadis moves its business operations in Houston to a new centralized office in the Galleria area. According to Jafri, this will bring the company’s expertise under one roof. With Houston being the energy capital of the world, Jafri says Arcadis is positioned to lead and deliver results for the energy demand in the United States and globally.

“Houston is the Silicon Valley of energy,” Jafri says. “The challenge is to continue to drive with that force. … We have the talent in the city, we have the right mindset—very entrepreneurial, and obviously a lot of capital commitment to make these changes.

“And it is not just coming from the private sector, it is also coming from the public sector. So, I think the stars are aligning in the context of what is needed for us to have a planet-positive future and Houston being suitably positioned to deliver to that,” he adds.

And while keeping up with the demand for energy and moving towards clean energy are equally important challenges, Jafri is more focused on addressing the latter.

“Clean energy is certainly a bigger challenge because it requires a very broad area of energy sources to come together and to make it cleaner,” Jafri says. “Technologically, some of those things are not ready yet, at least to be scalable in a commercial and profitable way. So that's the challenge. I think it is a clean energy challenge, but obviously, the demand side makes it a bit more complicated.”

Texans, and more specifically Houstonians, have seen firsthand the complications of demand and the pitfalls of energy security and resilience. Addressing these issues, along with many other sustainability challenges, will also be part of Jafri’s core mission at Arcadis.

“As we saw in severe climate conditions, the grid is vulnerable and so are the people connected to the grid,” Jafri says. “The better we can make the grid more resilient and more adaptive to these changes, the more satisfactory conditions will be on the ground for people who are affected.”

Jafri asserts that the industry is already considering numerous options, including all colors of hydrogen, solar, wind and geothermal, in addition to fossil-based energy (natural gas). These measures are already in progress, but consumers are concerned with climate change and, of course, the impact on their electricity bills. Still, states like California, Washington and Texas are making progress.

“I would say by the year 2030 you would start to see a pretty significant movement in the right direction,” Jafri says. “If you look from a federal policy perspective, we want to produce 100 percent of the electricity clean by 2035. That is an expected goal, but it’s all happening.”

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