sunny days

Houston charges up new program to help locals buy and install affordable solar panels

Going solar is now easier thanks to city and federal help. Photo courtesy of Houston Solar Tour

Alternative-energy-seeking locals now have a sunny way to buy into a solar. The City of Houston has launched Texas Solar SwitchHouston, a new program aimed at helping Houstonians purchase and install rooftop solar panels and battery storage.

In partnership with Solar United Neighbors, the Solar Switch program offers hassle-free way to purchase solar panels by creating a massive, group discount for residents, be it home or small business needs.

This comes with the new Inflation Reduction Act’s clean energy incentives and is part of the City of Houston's Climate Action Plan goal to generate 5 million MWh per year of local solar, per a press release. Customers who install solar also receive a 30-percent tax credit, thanks to the The Inflation Reduction Act.

Registration for the program is free and available online. The City of Houston assures that there is "no obligation for homeowners to purchase solar panels." Discounts and installers are determined through a competitive auction process, per the City.

"With energy prices increasing, homeowners and small businesses are looking for opportunities to save on their energy bills and increase their resilience to climate-related events," said Mayor Sylvester Turner. "Texas Solar Switch Houston provides our community with a simple and straightforward way to become better informed about solar energy and access a competitive offer from a vetted, experienced solar installation company."

Signed and passed into law by the Biden Administration in August, the Inflation Reduction Act will invest some $369 billion in domestic energy production and manufacturing with a goal of reducing carbon emissions by 40 percent by 2030. That federal mandate means locals can now take steps towards power backup, while potentially easing up on the beleaguered Texas grid.

“More and more Houstonians are looking to solar and battery storage for self-sufficiency, which has the added benefit of making our grid more resilient,” said Hanna Mitchell, Texas program director for Solar United Neighbors, in a statement. “With the recent passage of the IRA, now is a particularly good time to go solar.”

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This article originally ran on CultureMap.

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A View From HETI

Six companies have joined Greentown Houston, focused on long-duration energy storage systems, 3D solar towers and more. Photo courtesy Greentown Labs.

Greentown Labs announced the six startups to join its Houston community in Q2 of 2025.

The companies are among a group of 13 that joined the climatetech incubator, which is co-located in Houston and Boston, in the same time period. The companies that joined the Houston-based lab specialize in a number of clean energy applications, from long-duration energy storage systems to 3D solar towers.

The new Houston members include:

  • Encore CO2, a Louisiana-based company that converts CO2 into ethanol, acetate, ethylene and other sustainable chemicals through its innovative electrolysis technology
  • Janta Power, a Dallas-based company with proprietary 3D-solar-tower technology that deploys solar power vertically rather than flatly, increasing power and energy generation
  • Licube, an Austin-based company focused on sustainable lithium recovery from underutilized sources using its proprietary and patented electrodialysis technology
  • Newfound Materials, a Houston-based company that has developed a predictive engine for materials R&D
  • Pix Force, a Houston-based company that develops AI algorithms to inspect substations, transmission lines and photovoltaic plants using drones
  • Wattsto Energy, a Houston-based manufacturer of a long-duration-energy-storage system with a unique hybrid design that provides fast, safe, sustainable and cost-effective energy storage at the microgrid and grid levels

Seven other companies will join Greentown Boston's incubator. See the full list here.

Greentown Houston also added five startups to its local lab in Q1. Read more about the companies here.

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