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Hot rocks, AI, and more — 5 themes and takeaways from CERAWeek 2024 in Houston

Here are five things to know from CERAWeek this year. Photo courtesy of CERAWeek

The 2024 edition of CERAWeek by S&P Global wrapped up last Friday in Houston, and a handful of themes emerged as topical and disruptive amid the energy transition.

Here are five takeaways from the conference, according to EnergyCapital reporting.

Funding the energy transition continues to be a challenge.

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The biggest obstacle to the energy transition is — and might always be — funding it. A panel at Agora on Thursday, March 21, moderated by Barbara Burger set out to discuss the role of venture capital amid the future of energy.

Daniel Goldman, managing partner at Clean Energy Ventures, said that the first plants for these new, revolutionary technologies are going to be more expensive than its subsequent plants.

"But you have to built it," Goldman says. "'First of a kind' can be very different from the end plant, because you need to manage risk. ... But those first plants are going to be quite costly, and you're going to have to recognize that as an investor."

Microsoft and Breakthrough Ventures Founder Bill Gates would address this in his talk later that day, pointing out that traditional infrastructure investors are used to knowing what a plant would cost before its built. But in clean tech, outside of solar and wind, there's too much unknown to give the estimation those investors are looking for.

"Nothing's at the maturity level that you can do that," Gates says.

The DOE's role of de-risking green tech.

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The United States Department of Energy had a significant presence at CERAWeek, with Secretary of Energy Jennifer M. Granholm making two major announcements on Monday, March 18, the first day of the conference. One of the announcements was the DOE's latest Pathways to Commercial Liftoff report, which are initiatives established to provide investors with information of how specific energy technologies commercialize and what challenges they each have to overcome as they scale.

"We develop these Liftoff Reports through a combination of modeling and hundreds and hundreds of interviews with people across the whole investment lifecycle—from early-stage capital to commercial banks and institutional investors," Granholm says in her address, announcing geothermal energy as the subject of the ninth report.

Intended to "create a common fact base and a tool for ongoing dialogue with the private sector on the pathways to commercial liftoff," according to the DOE, these reports can be instrumental for enterprises in the field.

A panel at Agora on Thursday, March 21, featuring geothermal energy innovators discussed the impact of the report. Tim Latimer, CEO and founder of Houston-based Fervo Energy, says the report included details from his company's work.

To Latimer, the report showcases geothermal energy's ability to compete from a cost perspective.

"I think geothermal is already winning that cost discussion," Latimer says. "You're talking about $45 per megawatt hour unsubsidized cost for round-the-clock, 24/7 carbon-free energy. I think that's an achievable ambition the DOE set out, and I think it's an unbeatable value proposition.

Hot topic: Geothermal energy.

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Geothermal energy was discussed throughout the week following Granholm's address, in part because of its expected cost efficiency, but also because it's a type of energy that should provide a smooth transition from traditional oil and gas.

John Redfern, CEO of Eavor Technologies, global geothermal technology company headquartered in Canada, says on the geothermal panel that the geothermal industry can build off existing infrastructure.

"Most of it is building blocks that we're recycling from the oil industry — resources, people, technologies," Redfern says. "So, it's more about implementing rather than inventing some new, novel product."

Latimer agrees, adding that Fervo "is fully in the deployment phase."

"The breakthrough needed to make geothermal ready for primetime have already happened," Latimer says.

AI is everywhere — especially the energy transition.

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The topic of artificial intelligence was everywhere, so much that by Thursday, panelists joked about every discussion including at least one mention of the technology.

Gates was one speaker who addresses the subject, which isn't all too surprising, since Microsoft owns a portion of OpenAI, which created ChatGPT. One thing left to be known is how directly AI will affect the energy transition — and on what timeline.

AI's current applications are within white collar activities, Gates explains, citing writing a regulatory permit or looking at evidence in a lawsuit. He explains that current AI capabilities could continually grow or remain stagnant for a while, he isn't sure.

"The thing that’s daunting is we don’t know how quickly it will improve," he adds.

Gates didn't comment on energy specific AI applications but noted that AI has advanced far past robotics, which would target blue collar roles.

Big tech sees green.

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And speaking of AI, big tech companies have been making moves to lower carbon footprints, and that was made clear by the activations at CERAWeek. Microsoft and Amazon each had designated houses at the conference, alongside Oxy, Chevron, Aramco, and other traditional energy players.

At Microsoft, Houston-based Amperon, which recently announced a partnership with the tech company, presented and pitched their company. The Microsoft and Amazon houses showcased each company's low-carbon technologies.

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A View From HETI

The Clean Hydrogen Buyers Alliance plans to create the Gulf Coast Hydrogen Index to bring to bring transparency and confidence to hydrogen pricing. Photo via Getty Images

The Clean Hydrogen Buyers Alliance has proposed an index aimed at bringing transparency to pricing in the emerging hydrogen market.

The Houston-based alliance said the Gulf Coast Hydrogen Index, based on real-time data, would provide more clarity to pricing in the global market for hydrogen. The benchmarking effort is being designed to benefit clean hydrogen buyers, sellers and investors. The index would help position the U.S. “as the trading anchor for hydrogen’s next chapter as a globally traded commodity,” the alliance said.

According to ResearchAndMarkets.com, the global market for clean hydrogen was valued at $200 billion in 2024 and is projected to reach $700 billion by 2040.

John Flory, president of the alliance, said the lack of a pricing index has relegated hydrogen to niche-market status.

“Capital is waiting. Buyers are ready. But until now, there’s been no credible, transparent pricing signal to guide clean hydrogen investing or contracting,” Edward Morse, co-chairman of the Clean Hydrogen Transaction Advisory Committee, said in a news release.

The index would treat the Gulf Coast as the primary delivery hub for pipeline-grade hydrogen in three categories: basic, low-carbon and ultra-low-carbon. It would be similar to the Henry Hub index for pricing of natural gas.

Roger Ballentine, co-chairman of the clean energy advisory committee, said the hydrogen index would build confidence in this energy source among government agencies, companies and investors. A Henry Hub-style benchmark for hydrogen “provides clarity, reduces risk, and lays the foundation for clean energy to become a globally traded commodity critical to decarbonization,” he said.

The Gulf Coast, with Texas as the focal point, is key to the evolution of the U.S. clean hydrogen economy, according to the Fuel Cell and Hydrogen Energy Association.

At the core of the Gulf Coast’s role is the U.S. Department of Energy's selection of the Gulf Coast as one of the country’s seven regional hubs for clean hydrogen. However, the DOE has proposed cutting funding for the HyVelocity Gulf Coast Hydrogen Hub, a $1.2 billion development in Texas and Louisiana by AES, Air Liquide, Chevron, ExxonMobil, MHI Hydrogen Infrastructure and Ørsted, according to a new list of proposed DOE funding cancellations.

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