Stephen Ojji is rethinking workplace safety. Courtesy photo

Workplace safety has always been reactive. Incidents happen, reports are filed, lessons are learned — sometimes too late. But what if safety wasn’t about reacting to accidents, but preventing them altogether?

In this episode of the Energy Tech Startups Podcast, Stephen Ojji, founder and CEO of VisionTech, challenges how high-hazard industries approach safety. His vision? AI-driven incident detection that doesn’t just monitor the workplace —i t actively prevents injuries, ensures compliance, and builds a stronger safety culture.

From Oil and Gas Safety to AI Innovation

Stephen’s journey into energy tech isn’t what you’d expect. Starting as a safety engineer in Nigeria’s oil and gas sector, his early career was focused on ensuring compliance, training teams, and reducing workplace risks. But he quickly realized a flaw in the system — many incidents weren’t being reported at all.

"Workers don’t always report hazards, and not because they don’t care," he explains. "Sometimes it’s fear of consequences. Sometimes it’s just human nature — we’re focused on getting the job done. But ignoring small risks leads to big accidents."

That’s where VisionTech’s AI-powered safety monitoring system comes in. Instead of relying on human reporting, VisionTech integrates with existing workplace cameras, using computer vision technology and AI to detect:

  • Spills, fire hazards, and safety violations in real-time
  • Workers at risk of injury due to incorrect lifting techniques or missing PPE
  • Trends in safety culture, helping companies address recurring risks

"Think of it like having an extra set of eyes that never blinks," Stephen says. "Not to police workers, but to protect them."

AI and Safety: Moving Beyond Compliance to Prevention

Unlike traditional workplace monitoring, VisionTech’s AI safety system doesn’t track individuals — it tracks behaviors. The system uses ghosting technology, ensuring that workers’ identities remain anonymous while hazards are flagged instantly.

This shifts the focus from penalizing mistakes to empowering safer work environments.

"Companies say they care about safety, but what does that really mean?" Stephen challenges. "If safety is the priority, why not use every tool available to protect workers before an accident happens?"

And here’s the kicker: VisionTech doesn’t just detect risks. It helps companies act on them.

Instead of logging safety incidents in spreadsheets that go unread, the system transforms safety data into actionable insights — identifying patterns, trends, and areas for improvement that help companies make real, lasting changes.

Why Now? The Urgency for Smarter Safety Solutions

With OSHA regulations tightening and ESG commitments pushing for stronger worker protections, industrial companies are under growing pressure to do more than just meet compliance standards.

At the same time, AI and machine learning have advanced rapidly, making AI-powered safety monitoring more affordable, scalable, and accurate than ever before.

"If we had tried to build this 10 years ago, it wouldn’t have worked," Stephen admits. "The technology wasn’t ready. The market wasn’t ready. But today? It’s the right time, and the right tool for a problem that’s been ignored for too long."

What’s Next for VisionTech?

Currently in the MVP stage, VisionTech is preparing for pilot programs with oil and gas companies to prove its impact in real-world environments. The plan? Scale beyond oil and gas into manufacturing, construction, and any industry where safety matters.

But for Stephen, this isn’t just about launching another safety product — it’s about changing how companies think about protecting their workers.

"Safety isn’t just a compliance box to check," he says. "It’s about people. If companies really believe that ‘our employees are our greatest asset,’ then investing in their safety should be the easiest decision they ever make."

This is a conversation you don’t want to miss.

See the full episode with Stephen Ojji on the Energy Tech Startups Podcast below, or click here to listen.

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Energy Tech Startups Podcast is hosted by Jason Ethier and Nada Ahmed. It delves into Houston's pivotal role in the energy transition, spotlighting entrepreneurs and industry leaders shaping a low-carbon future.

Amperon CEO Sean Kelly discuss the AI revolution in energy forecasting. Photo via LinkedIn

Houston leader discusses the AI revolution in energy forecasting

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“Forecasting isn’t just about demand anymore—it’s about net demand, accounting for the variability of renewables like wind and solar.”

This insight from Sean Kelly, co-founder and CEO of Amperon, captures the seismic shift occurring in energy forecasting. With renewables surging, grid dynamics growing more complex, and demand more unpredictable than ever, the stakes have never been higher.

On a recent Energy Tech Startups Podcast, Kelly breaks down how Amperon’s AI-driven platform is transforming the way energy providers anticipate demand, mitigate risk, and embrace renewables. Named one of the Top 50 AI Companies in the U.S. by Andreessen Horowitz, Amperon is pushing the boundaries of what’s possible in energy technology.

Here’s a closer look at Kelly’s journey, the challenges he’s tackling, and the insights driving Amperon’s success.

What problem is Amperon solving?

Why does the energy sector need better forecasting now?
The energy grid is evolving at lightning speed. With 25 gigawatts of wind and 20 gigawatts of solar in Texas alone, the focus has shifted from simple demand forecasting to net demand forecasting. It’s not just about predicting how much electricity people will use—it’s about understanding how renewables will interact with that demand.

For example, if it’s a windy day in Texas, prices drop, and the grid behaves very differently. Accurate forecasting helps providers mitigate risk, plan ahead, and prevent costly errors in buying or selling electricity.

The Amperon approach: Why AI is essential

What sets Amperon’s technology apart?
Our models retrain every hour—not every month or even daily. Since launching in 2018, we’ve been continuously learning and adapting to the grid’s behavior. This is critical because the energy sector’s complexity is increasing every day.

We also leverage data from over 10 million meters across the U.S. and Europe, giving us unmatched insights into both individual assets and entire markets. Our tech isn’t about static solutions; it’s dynamic, evolving alongside the grid.

Building for scale: A strategic playbook

How has Amperon scaled from a Houston startup to a global player?
It starts with focus. We began with a clear problem: helping Texas retailers manage risk in a deregulated market. From there, we expanded into other customer segments—traders, public utilities, independent power producers, and more.

Partnerships have been key, too. For example, Microsoft has been instrumental in connecting us with utilities through the Azure marketplace. These collaborations not only enhance credibility but also streamline access to new customers.

The Case for Better AI in Energy

Kelly believes the energy industry is overdue for a technological overhaul. While legacy companies rely on outdated models, Amperon is built on cloud-native AI systems that can handle today’s complexity.

“The challenge isn’t just predicting demand—it’s adapting to constant change,” Kelly says. “Legacy systems weren’t built for this level of complexity. AI that learns every hour is no longer optional—it’s essential.”

Lessons for Entrepreneurs

  1. Stay Customer-Centric: Amperon’s early success came from solving a clear, urgent need for Texas energy retailers. “Product-market fit is everything,” Kelly emphasizes.
  2. Invest in Talent: By hiring data scientists from top companies like Google and Meta, Amperon has built a team capable of tackling the hardest problems.
  3. Leverage Partnerships: Collaborations with players like Microsoft have amplified Amperon’s reach and trust in the market.

What’s next for Amperon?

With over $30 million raised and a rapidly growing global presence, Amperon is doubling down on innovation. The company plans to expand its asset-level forecasting capabilities and deepen its presence in international markets.
“The energy transition is running through Houston,” Kelly says. “This city has the talent, the capital, and the expertise to lead the way.”

Listen to the full episode with Sean Kelly on the Energy Tech Startups Podcast here.

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Energy Tech Startups Podcast is hosted by Jason Ethier and Nada Ahmed. It delves into Houston's pivotal role in the energy transition, spotlighting entrepreneurs and industry leaders shaping a low-carbon future.


In a recent Energy Tech Startups Podcast episode, Cindy Taff discussed the evolution of Sage GeoSystems, the challenges of scaling hard tech solutions, and the opportunities presented by geothermal and pumped hydro energy storage. Photo courtesy of Sage

Houston founder on driving the future of geothermal energy, storage

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Cindy Taff, co-founder and CEO of Sage GeoSystems, has emerged as a visionary leader in the energy transition, recently named to Time magazine’s 100 Most Influential Climate Leaders in Business for 2024. Under her leadership, Sage is not only advancing geothermal energy innovation but also redefining how energy storage can support a renewable-powered grid.

In a recent Energy Tech Startups Podcast episode, Taff discussed the evolution of Sage GeoSystems, the challenges of scaling hard tech solutions, and the opportunities presented by geothermal and pumped hydro energy storage. Her insights reflect the unique perspective of a founder bridging oil and gas expertise with renewable energy innovation.

- YouTubeCindy shares how Sage Geosystems is leveraging its oil and gas expertise to develop groundbreaking subsurface pumped hydro ...

Breaking Boundaries with Geopressured Geothermal Systems

Sage GeoSystems is at the forefront of next-generation geothermal energy, advancing Geopressured Geothermal Systems (GGS) that can be deployed in a wide range of geographies. Unlike traditional geothermal systems, which rely on natural water reservoirs near volcanic activity, Sage’s engineered reservoirs allow geothermal energy to be tapped almost anywhere.

“Geothermal energy is no longer restricted to specific conditions,” Taff explained. “Our systems are flexible, scalable, and capable of meeting the needs of energy-intensive applications like data centers—including a recent deal with Meta to deliver 150 megawatts of geothermal power for their facilities.”

This adaptability sets Sage apart, offering a path to reliable, clean energy that can complement intermittent sources like wind and solar. Sage also secured a win in the Energy Transition Business category alongside notable finalists like Amperon and Tierra Climate, underscoring its leadership in innovative energy solutions.

Pivoting Toward Subsurface Energy Storage

While initially focused solely on geothermal, Sage uncovered a transformative opportunity in subsurface pumped hydro energy storage during field trials. Dubbed “upside-down pumped hydro,” the solution provides long-duration energy storage capable of balancing the grid for 17+ hours—far surpassing the capabilities of lithium-ion batteries for extended periods.

“Pumped storage hydropower is a critical piece of the energy puzzle,” Taff emphasized. By storing energy during off-peak times and releasing it when solar and wind aren’t producing, Sage is helping bridge the intermittency gap in renewables. This approach positions pumped storage as a game-changer for a reliable, clean energy grid.

Lessons from the Founder’s Journey

Taff’s transition from a 35-year career at Shell to geothermal entrepreneurship offers valuable lessons for founders in capital-intensive industries:

  1. Leverage Expertise, but Stay Open to New Solutions:
    Taff’s oil and gas background enabled her to approach geothermal with deep technical knowledge, but Sage’s pivot to energy storage illustrates the importance of staying adaptable during development.
  2. Educate Financial Stakeholders:
    Securing funding for hard tech remains a challenge. “Investors often lack the subsurface knowledge needed to understand our technology,” Taff explained. She emphasized the need to bring on team members who can translate technical innovation into financial terms.
  3. Be Ready for Capital-Intensive Scaling:
    With geothermal plants costing millions to build, startups must carefully manage capital and timelines. Taff encourages founders to seek strategic investors, like Chesapeake Energy, who understand the challenges and potential of scaling infrastructure.

Beyond Geothermal: A Call for Pumped Storage Hydropower

In addition to geothermal, Taff champions pumped storage hydropower as an underutilized climate solution. “While lithium-ion batteries get a lot of attention, pumped storage hydropower offers long-duration storage that can stabilize the grid for days, not just hours,” she said.

By storing excess energy during off-peak times and releasing it when solar and wind aren’t producing, pumped storage hydropower can play a critical role in balancing renewables. Sage GeoSystems is uniquely positioned to integrate this technology into a broader energy strategy, offering sustainable and scalable solutions for energy-intensive industries.

A Vision for Geothermal and the Energy Transition

Looking ahead, Taff sees geothermal energy and storage as critical components of a sustainable energy mix. “We’re still in the early stages, but geothermal is following a trajectory similar to wind and solar 15 years ago,” she said. Sage’s innovative approaches are paving the way for geothermal to become a scalable, competitive solution, capable of powering industries and data centers while providing energy storage that stabilizes the grid.

With her recognition by Time magazine and a recent deal with Meta, Sage GeoSystems is proving that geothermal energy can be a powerful ally in achieving global decarbonization goals. The company’s innovative Geopressured Geothermal Systems and subsurface storage solutions are laying the groundwork for a reliable and sustainable energy future.

Listen to the full episode with Cindy Taff on the Energy Tech Startups Podcast here.

Energy Tech Startups Podcast is hosted by Jason Ethier and Nada Ahmed. It delves into Houston's pivotal role in the energy transition, spotlighting entrepreneurs and industry leaders shaping a low-carbon future.


Through Dsider’s techno-economic analysis platform, Sujatha Kumar is helping startups bridge the critical gap between vision and execution, ensuring they can navigate complex markets with confidence. Photo via LinkedIn

Podcast: How this Houston energy tech startup transforms innovation into scalable success

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What if the future of clean energy wasn’t just about invention, but execution? For Sujatha Kumar, CEO of Dsider, success in clean tech hinges on more than groundbreaking technology—it’s about empowering founders with the tools to make their innovations viable, scalable, and economically sound.

Through Dsider’s techno-economic analysis (TEA) platform, Kumar is helping startups bridge the critical gap between vision and execution, ensuring they can navigate complex markets with confidence.

In a recent episode of the Energy Tech Startups Podcast, Kumar shared her insights on the growing importance of TEA in the hard tech space. While clean energy innovation promises transformative solutions, the challenge lies in proving both technical feasibility and economic sustainability. Kumar argues that many early-stage founders, especially in fields like carbon capture, microgrids, and renewable energy, lack the necessary financial tools to assess market fit and long-term profitability—a gap Dsider aims to fill.

What Makes Dsider Unique?

Dsider offers more than just financial modeling—it creates actionable insights, tailored to the demands of the clean energy sector. At its core, the platform integrates TEA with operational planning, equipping founders with the ability to run scenario analyses, optimize pricing strategies, and anticipate market challenges. “It’s not just about building a product—it’s about understanding how to make that product thrive in a dynamic, ever-evolving market,” Kumar explained.

In industries where data is limited and stakes are high, startups often struggle to translate early pilots into scalable solutions. Kumar emphasized how Dsider’s approach helps founders forecast regulatory shifts, project downtime risks, and identify key economic drivers—turning complex calculations into a clear strategic roadmap. This foresight enables startups to align with customer expectations and investor requirements from the outset, a step that is often overlooked in early development stages.

Why TEA is Critical for Founders

“Clean tech innovation is hard,” Kumar emphasized, “because there is no historical data to guide decisions.” Startups often operate in unfamiliar territory, where understanding market fit and pricing models is essential. Through TEA, founders can build a financial narrative, simulate real-world conditions, and show investors or customers how their solutions will perform.

Jason, an experienced founder, echoed this sentiment, reflecting on his own mistakes:

"I wish I’d done a TEA earlier—during my first pilot, we didn’t budget for enough support, and it cost us a key customer."

The takeaway? Even at the pilot stage, TEA is invaluable. As Kumar noted, failing early pilots can prevent startups from scaling—making upfront analysis essential for success.

Beyond Technology: Bridging Gaps Between Founders, Investors, and Customers

Kumar highlighted the need to align founders, investors, and customers through a shared understanding of value. TEA enables this by allowing founders to communicate in the same language as their stakeholders—from efficiency gains to regulatory compliance. Dsider's platform provides tools for scenario modeling, allowing startups to optimize for both technology performance and economic outcomes.

One challenge, she noted, is that many founders are scientists without financial backgrounds. “Our goal is to simplify that complexity, so founders can focus on their technology while we take care of the analysis,” Kumar explained. Dsider helps startups anticipate questions from investors, simulate risks, and optimize business models from the start.

A New Way to Sell: Using TEA as a Business Development Tool

Kumar described how TEA can be more than a financial tool—it can become a business development asset. Founders can use Dsider to create customized reports for potential customers, demonstrating the specific value their technology brings. With interactive models and scenario analysis, startups can quickly respond to customer needs and build trust through transparency.

Future Growth

Looking ahead, Dsider aims to scale its operations and expand its impact by continuing to support early-stage founders with affordable, high-impact tools. With growing regulatory support for clean tech and an increasing demand for sustainable solutions, Dsider is positioned to become a key player in the energy tech startup ecosystem.

By bridging the gap between innovation and economics, Dsider is helping founders navigate complex challenges and build businesses that are both profitable and impactful—setting a strong foundation for future growth in the climate tech space.

Listen to the full episode with Sujatha Kumar on the Energy Tech Startups Podcast here.

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Energy Tech Startups Podcast is hosted by Jason Ethier and Nada Ahmed. It delves into Houston's pivotal role in the energy transition, spotlighting entrepreneurs and industry leaders shaping a low-carbon future.
The conversation with Jason Beck of ZettaWatts offers a glimpse into the exciting world of energy transition.

Houston energy tech founder envisions enhanced clean energy marketplace

Q&A

For Jason Beck, a cleaner future is personal. That's why his company, ZettaWatts, is making clean energy more affordable and available.

In this Energy Tech Startups episode, we dive deep into the world of energy transition technologies with Beck from ZettaWatts. Jason shares his unique perspective on the evolving energy landscape, the importance of climate journeys, and the innovative solutions ZettaWatts is bringing to the table.



The conversation with Beck offers a glimpse into the exciting world of energy transition. As we move towards a more sustainable future, it's essential to stay informed and engaged with the latest developments in the sector.

Energy Tech Startups: What is ZettaWatts' primary mission in the energy transition landscape?

Jason Beck: ZettaWatts is deeply committed to enabling energy transition technologies to reach the market and improve their financial viability. The company's primary goal is to bridge the gap between groundbreaking technologies and the financial structures that support them. By doing so, they hope to accelerate the adoption of sustainable energy solutions.

ETS: You mentioned the importance of individual "climate journeys." Can you elaborate on this concept?

JB: Absolutely. A climate journey refers to an individual's evolving understanding and commitment to sustainability and climate action. It's a personal path that often starts with a growing awareness of environmental issues and culminates in concrete actions to address them. My own journey began with a realization of the pressing need for collective action against climate change. It's essential for everyone to embark on their climate journey, as it fosters a sense of responsibility and drives impactful change.

ETS: Houston is emerging as a hub for energy transition. What makes the city stand out in this regard?

JB: Houston's energy ecosystem is vibrant and diverse. Historically known for its oil and gas industry, the city is now embracing renewable energy and sustainable solutions. This shift is evident in the increasing number of startups, research institutions, and established companies focusing on green energy in the region. The collaborative spirit and wealth of resources make Houston an ideal place for companies like ZettaWatts to thrive.

ETS: How does ZettaWatts differentiate itself as a market maker in the energy sector?

JB: Unlike traditional bilateral markets, ZettaWatts operates as a market maker by aggregating demand and supply. This unique approach allows for instant diversification, reducing risks for both buyers and sellers. By acting as a central hub, ZettaWatts can efficiently match renewable energy projects with interested investors, streamlining the process and ensuring optimal outcomes for all parties involved.

ETS:  Decarbonization by 2050 is a significant goal. How do you see renewable energy playing a role in achieving this target?

JB: Renewable energy is pivotal in addressing the carbon problem. To achieve decarbonization by 2050, we need a comprehensive plan, and renewable energy sources like wind, solar, and hydro play a crucial role in this roadmap. I highly recommend the book "Speed and Scale" as it provides a master plan for this ambitious goal. With the right strategies and collective effort, I believe we can create a sustainable future.

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This conversation has been edited for brevity and clarity. Click here to listen to the full episode.

Hosted by Jason Ethier and Nada Ahmed, the Digital Wildcatters’ podcast, Energy Tech Startups, delves into Houston's pivotal role in the energy transition, spotlighting entrepreneurs and industry leaders shaping a low-carbon future. Digital Wildcatters is a Houston-based media platform and podcast network, which is home to the Energy Tech Startups podcast.

Manas Pathak's insights offer a glimpse into the future of energy storage and the innovations that companies like Earthen are bringing to the table. Photo via earthen.energy

Q&A: The breakthrough energy tech that could replace batteries forever

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In the rapidly evolving world of energy technology, few innovations hold as much promise as the solutions being developed by Earthen.

We recently had the opportunity to sit down with Manas Pathak, the CEO and co-founder of Earthen, to delve into the company's groundbreaking thermo-mechanical energy storage system. In this Q&A, we explore the core of Earthen's technology, its potential impact on the energy sector, and what the future holds.

Manas Pathak's insights offer a glimpse into the future of energy storage and the innovations that companies like Earthen are bringing to the table. As the energy sector continues to evolve, solutions like these will play a pivotal role in shaping a sustainable future.

Energy Tech Startups: Can you explain the unique approach Earthen takes with its thermo-mechanical energy storage using supercritical CO2?

Manas Pathak: Certainly. At Earthen, we've developed a thermo-mechanical energy storage solution that leverages supercritical CO2. This phase of CO2, achieved at high pressures and temperatures, behaves both as a liquid and a gas. It's central to our technology, offering a compact, safe, and cost-effective solution for long-duration energy storage. Think of it as a modern take on compressed air storage but using CO2 for superior results.

Q: With so many energy storage solutions emerging, what sets Earthen's system apart in terms of efficiency?

MP: Our system boasts a competitive round-trip efficiency of 78%, which is quite remarkable. To put it in perspective, this efficiency rivals that of lithium-ion batteries. The use of supercritical CO2 is central to achieving this efficiency, allowing us to harness its unique properties for optimal energy storage and retrieval.

Q: How does Earthen's technology integrate with existing infrastructure, like pipelines?

MP: One of the exciting applications of our technology is its ability to retrofit pipelines, converting them into energy storage assets. This means that existing infrastructure, like pipelines initially designed for other purposes, can be repurposed and utilized for energy storage, maximizing the use of resources and reducing the need for new constructions.

Q: What are Earthen's plans for the future, especially in terms of product launches and market presence?

MP: We're quite ambitious about our roadmap. We aim to launch our first commercial product by 2026-2027. As for our market strategy, we're targeting a diverse range of customer segments, from utility-scale energy storage to commercial-industrial spaces. Our mission is to democratize access to clean energy on a global scale, and we're taking concrete steps to realize that vision.

Q: Lastly, what inspired the creation of Earthen and its focus on equitable energy distribution?

MP: Growing up in India, I witnessed firsthand the disparities in energy consumption. The smallest homes often faced the longest power outages. This early realization highlighted the need for equitable energy distribution. At Earthen, our end goal is to see clean electrons reaching every corner of the globe, ensuring that everyone has access to reliable and sustainable energy.

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This conversation has been edited for brevity and clarity. Click here to listen to the full episode.

Hosted by Jason Ethier and Nada Ahmed, the Digital Wildcatters’ podcast, Energy Tech Startups, delves into Houston's pivotal role in the energy transition, spotlighting entrepreneurs and industry leaders shaping a low-carbon future. Digital Wildcatters is a Houston-based media platform and podcast network, which is home to the Energy Tech Startups podcast.

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Houston researchers make headway on developing low-cost sodium-ion batteries

energy storage

A new study by researchers from Rice University’s Department of Materials Science and NanoEngineering, Baylor University and the Indian Institute of Science Education and Research Thiruvananthapuram has introduced a solution that could help develop more affordable and sustainable sodium-ion batteries.

The findings were recently published in the journal Advanced Functional Materials.

The team worked with tiny cone- and disc-shaped carbon materials from oil and gas industry byproducts with a pure graphitic structure. The forms allow for more efficient energy storage with larger sodium and potassium ions, which is a challenge for anodes in battery research. Sodium and potassium are more widely available and cheaper than lithium.

“For years, we’ve known that sodium and potassium are attractive alternatives to lithium,” Pulickel Ajayan, the Benjamin M. and Mary Greenwood Anderson Professor of Engineering at Rice, said in a news release. “But the challenge has always been finding carbon-based anode materials that can store these larger ions efficiently.”

Lithium-ion batteries traditionally rely on graphite as an anode material. However, traditional graphite structures cannot efficiently store sodium or potassium energy, since the atoms are too big and interactions become too complex to slide in and out of graphite’s layers. The cone and disc structures “offer curvature and spacing that welcome sodium and potassium ions without the need for chemical doping (the process of intentionally adding small amounts of specific atoms or molecules to change its properties) or other artificial modifications,” according to the study.

“This is one of the first clear demonstrations of sodium-ion intercalation in pure graphitic materials with such stability,” Atin Pramanik, first author of the study and a postdoctoral associate in Ajayan’s lab, said in the release. “It challenges the belief that pure graphite can’t work with sodium.”

In lab tests, the carbon cones and discs stored about 230 milliamp-hours of charge per gram (mAh/g) by using sodium ions. They still held 151 mAh/g even after 2,000 fast charging cycles. They also worked with potassium-ion batteries.

“We believe this discovery opens up a new design space for battery anodes,” Ajayan added in the release. “Instead of changing the chemistry, we’re changing the shape, and that’s proving to be just as interesting.”

ExxonMobil lands major partnership for clean hydrogen facility in Baytown

power deal

Exxon Mobil and Japanese import/export company Marubeni Corp. have signed a long-term offtake agreement for 250,000 tonnes of low-carbon ammonia per year from ExxonMobil’s forthcoming facility in Baytown, Texas.

“This is another positive step forward for our landmark project,” Barry Engle, president of ExxonMobil Low Carbon Solutions, said in a news release. “By using American-produced natural gas we can boost global energy supply, support Japan’s decarbonization goals and create jobs at home. Our strong relationship with Marubeni sets the stage for delivering low-carbon ammonia from the U.S. to Japan for years to come."

The companies plan to produce low-carbon hydrogen with approximately 98% of CO2 removed and low-carbon ammonia. Marubeni will supply the ammonia mainly to Kobe Power Plant, a subsidiary of Kobe Steel, and has also agreed to acquire an equity stake in ExxonMobil’s low-carbon hydrogen and ammonia facility, which is expected to be one of the largest of its kind.

The Baytown facility aims to produce up to 1 billion cubic feet daily of “virtually carbon-free” hydrogen. It can also produce more than 1 million tons of low-carbon ammonia per year. A final investment decision is expected in 2025 that will be contingent on government policy and necessary regulatory permits, according to the release.

The Kobe Power Plant aims to co-fire low-carbon ammonia with existing fuel, and reduce CO2 emissions by Japan’s fiscal year of 2030. Marubeni also aims to assist the decarbonization of Japan’s power sector and steel manufacturing industry, chemical industry, transportation industry and various others sectors.

“Marubeni will take this first step together with ExxonMobil in the aim of establishing a global low-carbon ammonia supply chain for Japan through the supply of low-carbon ammonia to the Kobe Power Plant,” Yoshiaki Yokota, senior managing executive officer at Marubeni Corp., added in the news release. “Additionally, we aim to collaborate beyond this supply chain and strive towards the launch of a global market for low-carbon ammonia. We hope to continue to actively cooperate with ExxonMobil, with a view of utilizing this experience and relationship we have built to strategically decarbonize our power projects in Japan and Southeast Asia in the near future.”

Houston expert: The role of U.S. LNG in global energy markets

guest column

The debate over U.S. Liquefied Natural Gas (LNG) exports is too often framed in misleading, oversimplified terms. The reality is clear: LNG is not just a temporary fix or a bridge fuel, it is a fundamental pillar of global energy security and economic stability. U.S. LNG is already reducing coal use in Asia, strengthening Europe’s energy balance, and driving economic growth at home. Turning away from LNG exports now would be a shortsighted mistake, undermining both U.S. economic interests and global energy security.

Ken Medlock, Senior Director of the Baker Institute’s Center for Energy Studies, provides a fact-based assessment of the U.S. LNG exports that cuts through the noise. His analysis, consistent with McKinsey work, confirms that U.S. LNG is essential to balancing global energy markets for the decades ahead. While infrastructure challenges and environmental concerns exist, the benefits far outweigh the drawbacks. If the U.S. fails to embrace its leadership in LNG, we risk giving up our position to competitors, weakening our energy resilience, and damaging national security.

LNG Export Licenses: Options, Not Guarantees

A common but deeply flawed argument against expanding LNG exports is the assumption that granting licenses guarantees unlimited exports. This is simply incorrect. As Medlock puts it, “Licenses are options, not guarantees. Projects do not move forward if they are unable to find commercial footing.”

This is critical: government approvals do not dictate market outcomes. LNG projects must navigate economic viability, infrastructure feasibility, and global demand before becoming operational. This reality should dispel fears that expanded licensing will automatically lead to an uncontrolled surge in exports or domestic price spikes. The market, not government restrictions, should determine which projects succeed.

Canada’s Role in U.S. Gas Markets

The U.S. LNG debate often overlooks an important factor: pipeline imports from Canada. The U.S. and Canadian markets are deeply intertwined, yet critics often ignore this reality. Medlock highlights that “the importance to domestic supply-demand balance of our neighbors to the north and south cannot be overstated.”

Infrastructure Constraints and Price Volatility

One of the most counterproductive policies the U.S. could adopt is restricting LNG infrastructure development. Ironically, such restrictions would not only hinder exports but also drive up domestic energy prices. Medlock’s report explains this paradox: “Constraints that either raise development costs or limit the ability to develop infrastructure tend to make domestic supply less elastic. Ironically, this has the impact of limiting exports and raising domestic prices.”

The takeaway is straightforward: blocking infrastructure development is a self-inflicted wound. It stifles market efficiency, raises costs for American consumers, and weakens U.S. competitiveness in global energy markets. McKinsey research confirms that well-planned infrastructure investments lead to greater price stability and a more resilient energy sector. The U.S. should be accelerating, not hindering, these investments.

Short-Run vs. Long-Run Impacts on Domestic Prices

Critics of LNG exports often confuse short-term price fluctuations with long-term market trends. This is a mistake. Medlock underscores that “analysis that claims overly negative domestic price impacts due to exports tend to miss the distinction between short-run and long-run elasticity.”

Short-term price shifts are inevitable, driven by seasonal demand and supply disruptions. But long-term trends tell a different story: as infrastructure improves and production expands, markets adjust, and price impacts moderate. McKinsey analysis suggests supply elasticity increases as producers respond to price signals. Policy decisions should be grounded in this broader economic reality, not reactionary fears about temporary price movements.

Assessing the Emissions Debate

The argument that restricting U.S. LNG exports will lower global emissions is fundamentally flawed. In fact, the opposite is true. Medlock warns against “engineering scenarios that violate basic economic principles to induce particular impacts.” He emphasizes that evaluating emissions must be done holistically. “Constraining U.S. LNG exports will likely mean Asian countries will continue to turn to coal for power system balance,” a move that would significantly increase global emissions.

McKinsey’s research reinforces that, on a lifecycle basis, U.S. LNG produces fewer emissions than coal. That said, there is room for improvement, and efforts should focus on minimizing methane leakage and optimizing gas production efficiency.

However, the broader point remains: restricting LNG on environmental grounds ignores the global energy trade-offs at play. A rational approach would address emissions concerns while still recognizing the role of LNG in the global energy system.

The DOE’s Commonwealth LNG Authorization

The Department of Energy’s recent conditional approval of the Commonwealth LNG project is a step in the right direction. It signals that economic growth, energy security, and market demand remain key considerations in regulatory decisions. Medlock’s analysis makes it clear that LNG exports will be driven by market forces, and McKinsey’s projections show that global demand for flexible, reliable LNG is only increasing.

The U.S. should not limit itself with restrictive policies when the rest of the world is demanding more LNG. This is an opportunity to strengthen our position as a global energy leader, create jobs, and ensure long-term energy security.

Conclusion

The U.S. LNG debate must move beyond fear-driven narratives and focus on reality. The facts are clear: LNG exports strengthen energy security, drive economic growth, and reduce global emissions by displacing coal.

Instead of restrictive policies that limit LNG’s potential, the U.S. should focus on expanding infrastructure, maintaining market flexibility, and supporting innovation to further reduce emissions. The energy transition will be shaped by market realities, not unrealistic expectations.

The U.S. has an opportunity to lead. But leadership requires embracing economic logic, investing in infrastructure, and ensuring our policies are guided by facts, not political expediency. LNG is a critical part of the global energy landscape, and it’s time to recognize its long-term strategic value.

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Scott Nyquist is a senior advisor at McKinsey & Company and vice chairman, Houston Energy Transition Initiative of the Greater Houston Partnership. The views expressed herein are Nyquist's own and not those of McKinsey & Company or of the Greater Houston Partnership. This article originally appeared on LinkedIn.