EV deal

Texas energy company partners with Ford for first-of-its-kind deal

Ford Motor Company and TXU Energy are partnering to create a first-of-its-kind retail energy offering for Ford electric SUV and truck customers in Texas via the TXU Free EV Miles program. Photo courtesy of Ford

Buckle up, Ford drivers and TXU Energy customers — you're going to want to speed toward this deal.

Ford Motor Company and TXU Energy are partnering to create a first-of-its-kind retail energy offering for Ford electric SUV and truck customers in Texas via the TXU Free EV Miles program.

The program offers Ford EV customers the opportunity to charge their vehicle at home for free during an 18-hour window. Enrollment for the “Free EV Miles program” is open to interested Ford and TXU Energy customers.

“This partnership with Ford fits squarely into TXU Energy’s broader strategy of educating customers on the benefits of owning an EV, removing barriers to making the switch, and increasing grid resiliency,” Sam Sen, vice president of energy transition solutions for TXU Energy, says in a news release. “We are proud to support Ford’s Texas EV customers with flexible, free charging hours and the significant cost savings that come with it.”

Ford EV customers will receive a credit on their TXU Energy bill for all home energy used for vehicle charging during all year free charging hours from 7 p.m an 1 p.m. The program hopes to help support grid reliability efforts and clean energy usage since it will encourage energy consumption during off-peak hours.

According to Ford, around 80 percent of charging takes place at home. Charging can even be scheduled through the Preferred Charge Times feature in the FordPass app or in-vehicle touchscreen. If customers need to charge outside of the free hours, they will pay a fixed rate, which is the same rate as the rest of their home according to Ford.

“Encouraging our electric vehicle customers to charge at off-peak hours through programs like Free EV Miles helps to save them money while supporting a more sustainable, resilient electrical grid,” Bill Crider, senior director, global charging and energy services at Ford, says in a news release. “Ford electric SUV and trucks already have a lower operating and maintenance cost compared to gas-powered vehicles, and at-home charging offers additional financial perks and future vehicle-to-grid services never before possible, which Ford is committed to leading for our customers.”

The program will allow Ford F-150 Lightning, Mustang Mach-E, and Escape Plugin Hybrid customers to benefit from bill credits when they enroll in the Free EV Miles energy plan. They can also earn additional benefits from both Ford and TXU Energy like a $100 welcome bonus from Ford and a $250 bonus from TXU Energy. Enrolled customers will begin receiving automatic rebates for at-home charging costs during the free charging hours.

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A View From HETI

Shoreless will open a new AI lab at Greentown Houston. Photo via GreentownLabs.com

Greentown Labs has partnered with Shoreless to launch an AI lab within its Houston climatetech incubator.

"Climatetech and energy startups are transforming industries, and AI is a critical tool in that journey," Lawson Gow, Greentown's Head of Houston, said in a news release. "We're excited to bring this new offering to our entrepreneurs and corporate partners to enhance the way they think about reducing costs and emissions across the value chain."

Shoreless, a Houston-based company that enables AI adoption for enterprise systems, will support startups developing solutions for supply-chain optimization and decarbonization. They will offer Greentown members climate sprint sessions that will deliver AI-driven insights to assist companies in reducing Scope 3 emissions, driving new revenue streams and lowering expenses. Additionally, the lab will help companies test their ideas before attempting to scale them globally.

"The future of climatetech is intertwined with the future of AI," Ken Myers, Founder and CEO of Shoreless, said in a news release."By launching this AI lab with Greentown Labs, we are creating a collaborative ecosystem where innovation can flourish. Our agentic AI is designed to help companies make a real difference, and we are excited to see the groundbreaking solutions that will emerge from this partnership."

Greentown and Shoreless will collaborate on workshops that address industry needs for technical teams, and Shoreless will also work to provide engagement opportunities and tailored workshops for Greentown’s startups and residents. Interested companies can inquire here.

Recently, Greentown Labs also partnered with Los Angeles-based software development firm Nominal to launch the new Industrial Center of Excellence at Greentown's Houston incubator. It also announced a partnership with Houston-based EnergyTech Nexus, which will also open an investor lounge on-site last month. Read more here.

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