The View from HETI

Introducing the Houston Energy Transition Initiative

“HETI’s objective is to create a vision and a blueprint for growing the region’s economy, exporting low-carbon products and expertise, equitably creating new jobs, and helping the city of Houston achieve the goals of its Climate Action Plan.” Image via htxenergytransition.org

For over 100 years, Houston has long been considered the energy capital of the world. With newer, cleaner energy initiatives on the rise, Houston is poised to continue with the title.

The economic vitality and growth of our region’s economy is inextricably tied to the energy industry, and the industry is changing rapidly to meet growing global energy demand while simultaneously lowering emissions. The Greater Houston Partnership’s Houston Energy Transition Initiative (HETI) builds on the best of traditional energy skills and systems to leverage Houston’s industry leadership to accelerate global solutions for an energy-abundant, low-carbon future.

“HETI’s objective is to create a vision and a blueprint for growing the region’s economy, exporting low-carbon products and expertise, equitably creating new jobs, and helping the city of Houston achieve the goals of its Climate Action Plan,” said Jane Stricker, Senior Vice President Energy Transition and Executive Director of HETI. “There is no geography in the world better positioned than Houston to lead the transition to and integration of abundant, low-carbon energy solutions.”

HETI harnesses Houston's industry leadership as well as capitalizes on traditional energy expertise and infrastructure to facilitate worldwide solutions for an energy abundant, low-carbon future. Over the last two years, HETI’s developed a strategic plan and fully launched this strategy to help companies meet the dual challenge.

"Houston has both the opportunity and a responsibility to lead the transition. It is our opportunity to embrace, and our challenge to solve. And when we are successful, we will be creating opportunity for the generations of Houstonians to come," said Bobby Tudor, Chair, Houston Energy Transition Initiative

HETI has formed working groups dedicated to driving progress in key sectors where Houston holds a strategic edge. These active sector-specific working groups are: CCUS, Capital Formation, Power Management, Clean Hydrogen, and Industry Decarbonization. All these groups are working closely with HETI members to accelerate solutions to help take on the dual challenge of meeting the world's increasing energy needs, while also reducing CO2 emissions.

------

The Greater Houston Partnership's Houston Energy Transition Initiative, or HETI, exists to support Houston's future as an energy leader. For more information about the Houston Energy Transition Initiative, EnergyCapitalHTX's presenting sponsor, visit htxenergytransition.org.

Trending News

A View From HETI

Merab Momen, founder of AI CTO Services. Courtesy Photo

Artificial intelligence is now everywhere. It is mentioned in every startup pitch deck, and every corporate roadmap claims to use it. However, many early-stage businesses struggle with the simple question, “What does AI actually mean for my business?”

In a recent podcast episode of EnergyTech Startups, Merab Momen, founder of AI CTO Services and a long time AI practitioner, explains why most founders misunderstand AI, how startups can practically apply it and why Houston is quietly becoming a serious hub for AI-driven innovation.

Filling the AI Leadership Gap

Merab’s career has spanned decades of technology transitions. He worked on neutral networks in the 1990s, constructed computer vision systems long before they were common, and helped install AI solutions inside huge industrial companies. However, he noticed a huge problem when generative AI started to explode into the mainstream-The requirement of a real partner by the founders for AI integration but inability to rely on a full-time CTO and project-based consultants.

“I really needed something which is much more engaging where I can give that partner-level advice to the founders,” he said. By giving firms on-demand access to high-level AI knowledge and expertise, his methodology enables them to analyse tools, steer clear of cost blunders and eventually transition to a permanent technology leader when the time is right.

AI is Older than Most People Think

Despite its recent rise in popularity, AI is nothing new. AI actually began in the 1950s. Merab in his conversation explained how he worked on his first AI project back in the year 1996 that worked perfectly, but the processing power wasn’t just there to make it practical. He continued how he utilized the swarm intelligence models to optimize supply chains, now referred to as MLPOs and data engineering.

From Language Models to Physical World

Much of the public conversation about AI revolves around chatbots and text generation. But Merab sees far greater potential in AI’s interaction with the physical world, especially in industrial settings. He emphasized edge computing and vision language models (VLMs) as significant advances in manufacturing and energy. This physical shift is opening doors for new opportunities for robotics, automated inspections, and industrial safety applications. Merab added that Houston is uniquely positioned for this transition.

Why Houston has an AI Advantage

Silicon Valley may dominate the AI headlines, but Merab believes Houston’s advantage lies beneath the surface. The city doesn’t lag in AI utilization; it just operates in industries where results show differently.

Machine learning isn’t new to Houston’s core industries. Energy companies, manufacturers, logistics providers, and healthcare systems have been using advanced analytics for decades. The difference lies in them innovating in industrial sectors rather than consumer technology.

What’s Next

With the AI CTO Services growing, Merab is working with startups across industries to deploy AI in practical, business-first ways.

He is more interested in assisting founders in finding answers to critical issues than following new trends.

For Houston’s energy and climate tech community, it needs to transform AI enthusiasm into real-world impact.

Listen to the full conversation with Mehrab Momin on the Energy Tech Startups Podcast to learn more.

---

Energy Tech Startups Podcast is hosted by Jason Ethier and Nada Ahmed. It delves into Houston's pivotal role in the energy transition, spotlighting entrepreneurs and industry leaders shaping a low-carbon future.


Trending News