auto allies

Houston Auto Show returns this month as part of new innovative coalition

The Houston Auto Show and Houston Boat Show (Houston AutoBoative) run from Jan. 2–Feb. 2. Photo via Houston Auto Show/Facebook

The Houston Auto Show and Houston Boat Show (Houston AutoBoative) have returned to NRG Center this month, and for the first time, the popular events are part of the Automotive Experience Alliance (AEA).

Launched in October, the AEA is a coalition of about 30 auto shows that aim to drive innovation and standardization throughout the auto show industry, according to a news release.

“Formed out of a year-long strategic planning project, the Automotive Experience Alliance unites industry leaders committed to pushing the boundaries of automotive innovation while driving interest in and education of the latest vehicles and technology via an exciting and interactive event designed for the consumer,” AEA Chairman Kevin Mazzucola said in a release. “The AEA will initially focus on defining a set of standards that all associated members will adopt, including transparency with third-party audited attendance numbers and expanded demographic and purchase intent data.”

Clean energy coalition Evolve Houston is sponsoring the Houston Auto Show and providing attendees with the opportunity to test drive the latest electric vehicle offerings during its outdoor ride and drive.

Additionally, the show promises sports cars, trucks, and boats, and it includes attractions like sightings of three space rovers from NASA.

From the auto industry, vehicles from Nissan, Rolls Royce, Subaru, Toyota, Bentley, BMW, Bugatti, Buick, Cadillac, Chevrolet, Dodge, Ford, GMC, Honda, Hyundai, Ineos, Infiniti, Jeep, Kia, Lexus, Lincoln, Lotus, Mazda, and Volkswagen are on display.

While forming the AEA, 10 U.S. auto shows conducted the Auto Show Insights Initiative to gain feedback from 14,908 auto show attendees about the events to help strengthen shows for members in the coalition and streamline processes for the industry.

Other AEA members include the Austin Auto Show, North Texas Auto Expo and the San Antonio Auto Show, as well as others around the country.

“We’re thrilled to join the Automotive Experience Alliance and contribute to a more innovative future for automotive shows nationwide,” Wyatt Wainwright, President of the Houston Auto Show and AEA Vice President, said in a news release. “Leading as an example, we’ve created the AutoBoative Show, a first-of-its-kind event designed to bring like minded individuals together, broadening our reach to include both auto and boating enthusiasts. The past three years of this collaboration showcases our commitment to evolving with consumer interests and providing a unique, immersive experience that resonates with a wider audience.”

Evolve Houston, which was launched as part of Houston’s Climate Action Plan and is one of the organizations leading the way in the EV space. The nonprofit set out to have 30 percent of the vehicles in Houston be electric by 2030 while improving regional air quality and reducing greenhouse gas emissions in the Greater Houston area.

Houston AutoBoative runs from Jan. 2–Feb 2. Find more tickets and more information here.

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A View From HETI

Nightpeak Energy's Bocanova Power project in Brazoria County has reached commercial operation. Photo courtesy Nightpeak Energy.

Oakland, California-based Nightpeak Energy announced earlier this month that its 150-megawatt battery storage project in Brazoria County, known as Bocanova Power, is now operating to address Houston’s peak capacity needs.

“This battery storage project will enhance grid reliability in the Alvin area while continuing to support integrating renewable energy,” Cary Perrin, president and CEO of the Northern Brazoria County Chamber of Commerce, said in a news release. “I believe we need energy storage now more than ever for its pivotal role in reducing strain on the grid while meeting fast-growing power demand in Texas and Brazoria County."

The project reached commercial operation in August, according to the release. The project utilizes Tesla's Megapack 2 XL battery storage system, and the facility operates under a long-term power purchase agreement with an undisclosed “investment-grade power purchaser.”

“Bocanova Power demonstrates the speed at which Nightpeak Energy is overcoming complex challenges to energize projects that support America's growing need for affordable, reliable, and secure energy,” Paris Hays, co-founder and CEO/CDO of Nightpeak Energy, added in the news release. “Unprecedented AI data center and manufacturing growth has only accelerated the need for these resources.”

Hays added in the release that the company has plans for more energy infrastructure projects in Texas and in the Western U.S.

Nightpeak Energy develops, owns and operates power plants that support the growing capacity needs of a decarbonized grid. It also owns and operates 240 MW of battery storage and natural gas generation facilities.

The company was founded in 2022 and backed by equity funding of up to $200 million from Dallas-based investment firm Energy Spectrum Capital.

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