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Texas could topple Virginia as biggest data-center market by 2030, JLL report says

data analysis

A new report shows the role Texas could play as the data-center sector enters "hyperdrive." Photo via JLL.com.

Everything’s bigger in Texas, they say—and that phrase now applies to the state’s growing data-center presence.

A new report from commercial real estate services provider JLL says Texas could overtake Northern Virginia as the world’s largest data-center market by 2030. Northern Virginia is a longtime holder of that title.

What’s driving Texas’ increasingly larger role in the data-center market? The key factor is artificial intelligence.

Companies like Google and Microsoft need more energy-hungry data centers to power AI innovations. In a 2023 article, Forbes explained that AI models consume a lot of energy because of the massive amount of data used to train them, as well as the complexity of those models and the rising volume of tasks assigned to AI.

“The data-center sector has officially entered hyperdrive,” Andy Cvengros, executive managing director at JLL and co-leader of its U.S. data-center business, said in the report. “Record-low vacancy sustained over two consecutive years provides compelling evidence against bubble concerns, especially when nearly all our massive construction pipeline is already pre-committed by investment-grade tenants.”

Dallas-Fort Worth has long dominated the Texas data-center market. But in recent years, West Texas has emerged as a popular territory for building data-center campuses, thanks in large part to an abundance of land and energy. Nearly two-thirds of data-center construction underway now is happening in “frontier markets” like West Texas, Ohio, Tennessee and Wisconsin, the JLL report says.

Northern Virginia, the current data-center champ in the U.S., boasted a data-center market with 6,315 megawatts of capacity at the end of 2025, the report says. That compares with 2,423 megawatts in Dallas-Fort Worth, 1,700 megawatts in the Austin-San Antonio corridor, 200 megawatts in West Texas, and 164 megawatts in Houston.

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From potato-starch-based bioplastics startups to companies developing carbon-coated silicon anodes, here's who's joining Greentown Labs and Browning the Green Space's ACCEL program. Photo via browningthegreenspace.org

2 Houston startups join Greentown Labs' BIPOC-led accelerator program

seeing green

Greentown Labs and Browning the Green Space announced the newest cohort for its Advancing Climatetech and Clean Energy Leaders Program, or ACCEL, which works to advance BIPOC-led startups in the climatetech space.

Two Houston companies and one from Austin are among the eight startups to be named to the 2025 group.

“The startups selected for the third ACCEL cohort represent a phenomenal range of energy and climatetech innovations, which underscores our belief that everyone and many solutions must play a role in our community’s collective decarbonization efforts,” Georgina Campbell Flatter, Greentown’s new CEO, said in a release. “We’re proud to welcome these entrepreneurs to our community and eager to see all they’ll achieve throughout the program and beyond!”

Each of the early-stage startups within the cohort will receive $25,000 in non-dilutive grant funding and participate in the year-long program focused on product and technology development, market development, fundraising and management, and team development, according to Greentown. The curriculum is led by VentureWell, a nonprofit with expertise in venture development in climatetech.

The Houston companies include:

  • Carbonext, founded by Olanrewaju Tanimola. The company is leveraging its proprietary, off-the-shelf 3D-graphene technology to develop integrated solutions with carbon-coated silicon anodes to address challenges in the graphite ecosystem, as well as lithium-battery anodes.
  • PLASENE, founded by Sohel Shaikh, Alper Gulludag and Romolo Raciti. The company offers an innovative platform that converts plastic waste into liquid fuel and low-carbon hydrogen through its proprietary catalysts and modular, scalable, pre-engineered units

The remaining six companies are:

  • Inductive Robotics, founded in Austin by Madhav Ayyagari and David Alspaugh. The startup deploys autonomous robots that deliver EV charging directly to parked vehicles in commercial parking facilities, using a subscription-based model.
  • Andros Innovations, founded in Cambridge, Massachusetts by Laron Burrows. The startup has developed a reactor that produces ammonia more cheaply, cleanly and safely than traditional methods do.
  • FAST Metals, founded in Worcester, Massachusetts by Sumedh Gostu and Anthony Staley. It has developed a hydrometallurgical-recovery process capable of extracting iron, aluminum, scandium, titanium, and other rare-earth elements from industrial tailings.
  • Respire Energy, founded in Boston by Dave Hsu, Xiaowei Teng, and Candy Wong. The energy storage startup has developed a safe, low-cost, and long-duration metal-air battery designed for microgrids.
  • Tato Labs, founded in Brooklyn by Mecca McDonald and Mia Dunn. It is developing scalable, innovative, bioplastic products and packaging solutions that leverage potato starch, protect and preserve the natural ecosystem, and minimize plastic waste.
  • Thola, founded in Portland, Maine, by Nneile Nkholise and Lerato Takana. The company provides an on-demand marketplace for commercial-building sustainability and safety management, with a mission to decarbonize old buildings.

ACCEL is supported by the Massachusetts Clean Energy Center (MassCEC), Shell, Equinor, the Growth Capital Division of MassDevelopment, Microsoft and the Barr Foundation.

The accelerator has supported 13 early-stage startups since it was founded in 2023, resulting in $325,000 in grant funding. Houston companies have been represented in each cohort. Click here to see the 2024 cohort and here to see the inaugural 2023 cohort.

EDP Renewables North America LLC has announced four new solar projects in Texas, Mississippi and Illinois for major tech customers. Photo via Getty Images

Houston renewables developer powers 4 new solar parks for Amazon, Microsoft

now open

Houston-based EDP Renewables North America LLC announced that it has powered up four new projects across the country for customers Amazon and Microsoft.

The new projects come about a month after EDP Renewables powered up its new California solar park for Houston-based Shell Energy North America and the Eureka, California-based Redwood Coast Energy Authority.

EDP Renewables announced that it also launched the 100-megawatt Ragsdale Solar Park in Madison Country, Mississippi, in Q4 2024. Amazon has contracted for all 100 megawatts from the solar park through a 15-year power agreement.

The Ragsdale project is the company's second utility-scale project in Mississippi after EDP Renewables launched its Pearl River Solar Park last year.

“Ragsdale signifies EDP Renewables’ ongoing commitment to Mississippi, its communities, and local businesses. The opportunity to develop utility-scale solar and contract directly with customers like Amazon, who are also committed to expanding their own presence in Mississippi, has been invaluable," Sandhya Ganapathy, CEO of EDP Renewables North America, said in a statement. "We are proud to aid the state’s commercial and industrial growth with homegrown energy solutions."

Additionally, EDP Renewables has powered three new projects for tech-giant Microsoft, with two in Illinois and one in Texas.

In December EDP Renewables powered a 150-megawatt Cattlemen II Solar Project in Milam County, Texas, about 70 miles northeast of the Austin area. It joins the 240-megawatt Cattlemen I Solar Park, which came online a year prior.

The company also launched the 140-megawatt Wolf Run Solar Project near Jacksonville, Illinois, and the Hickory Solar Project in Jerseyville, Illinois, late last year. The Hickory project was developed in conjunction with D.C.-based Volt Energy Utility.

Microsoft has agreed to purchase 389 megawatts and renewable energy credits from the projects, which brings the portfolio between the two companies up to five projects in total. It also includes the Timber Road IV Wind Farm located in Payne, Ohio.

"The importance of ensuring benefits flowing from renewable energy development directly into communities has never been more important,” Ganapathy added in a statement. “Through these three additional projects, we’re keeping our promise – and indeed the industry’s promise – to contribute to the nation’s growing energy demand and in that process invest in long-lasting economic growth of our communities.”

Plug and Play is opening a Sugar Land hub to accelerate startups and innovation across smart cities, energy, health, and mobility sectors. Photo courtesy of Plug and Play

Global organization unveils new location in Houston suburb to drive energy transition innovation and beyond

moving in

Leading innovation platform Plug and Play announced the opening of its new flagship Houston-area location in Sugar Land, which is its fourth location in Texas.

Plug and Play has accelerated over 2,700 startups globally last year with corporate partners that include Dell Technologies, Daikin, Microsoft, LG Chem, Shell, and Mercedes. The company’s portfolio includes PayPal, Dropbox, LendingClub, and Course Hero, with 8 percent of the portfolio valued at over $100 million.

The deal, which facilitated by the Sugar Land Office of Economic Development and Tourism, will bring a new office for the organization to Sugar Land Town Square with leasing and hiring between December and January.

The focus will be on “smart cities,” which include energy, health, transportation, and mobility sectors. The official launch is slated for the first quarter of 2025, and will feature 15 startups announced on Selection Day.

"By expanding to Sugar Land, we’re creating a space where startups can access resources, build partnerships, and scale rapidly,” VP Growth Strategy at Plug and Play Sherif Saadawi says in a news release. “This location will help fuel Texas' innovation ecosystem, providing entrepreneurs with the tools and networks they need to drive real-world impact and contribute to the state’s technological and economic growth."

Plug and Play plans to hire four full-time equivalent employees and accelerate two startup batches per year. One Sugar Land City representative will serve as a board member.

“We are excited to welcome Plug and Play to Sugar Land,” Mayor of Sugar Land Joe Zimmerma adds. “This investment will help us connect with corporate contacts and experts in startups and businesses that would take us many years to reach on our own. It allows us to create a presence, attract investments and jobs to the city, and hopefully become a base of operations for some of these high-growth companies.”

The organization originally entered the Houston market in 2019 and now has locations in Bryan/College Station, Frisco, and Cedar Park in Texas.

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This article originally ran on InnovationMap.

Last month, the inaugural Houston Energy and Climate Startup Week 2024 successfully highlighted the GHP and HETI's mission. Photo via GHP

Highlights from the inaugural Houston Energy and Climate Startup Week

the view from heti

Houston has become the hub for startups and companies looking to scale innovative technologies that are transforming the energy industry and advancing a sustainable, low-carbon future. Last month, the inaugural Houston Energy and Climate Startup Week 2024 successfully highlighted this mission.

Rice Alliance for Technology and Entrepreneurship, Halliburton Labs, Greentown Labs, Digital Wildcatters launched the inaugural startup week in collaboration with the Partnership’s Houston Energy Transition Initiative. The week brought together leading energy and climate venture capital investors, industry leaders, and startups from around the world.

Over 30 events took place from September 9-13, featuring more than 100 speakers and 125 startups. Attendance numbers came in at over 1,400 people across the week’s anchor events, and additional events were individually organized by organizations and startups in Houston’s ecosystem.

“By hosting the Houston Energy & Climate Startup Week, we're not just showcasing our city's strengths - we're actively shaping its future. This event is a critical catalyst for fostering collaboration, investment and talent development within the burgeoning energy and climate tech ecosystem. This week is about demonstrating our commitment to that future and inspiring the next generation of energy innovators,” says Janice Tran, Kanin Energy CEO & Co-Founder

The Kickoff event, sponsored by Repsol, Microsoft and BBVA, hosted fireside chats by several of Houston’s leading startups, including Solugen, Cemvita, Kanin Energy and Syzygy.

“Houston is at the forefront of not just energy innovation, but industrial innovation more broadly. With the momentum that's built over the last few years, it's the perfect time to showcase our progress and drive further advancements in climate solutions,” says Gaurab Chakrabarti, Solugen CEO and co-founder.

Houston is home to more than 65 incubators and accelerators and over 260 cleantech and climate tech startups. The region continues to build momentum and is focused on attracting investment for this growing sector, seeing a 577 percent growth since 2019. According to Partnership data, there has been over $1.95 billion and 175 deals with cleantech and climate tech startups.

"Houston is uniquely positioned to tackle the greatest challenge of our time - producing more energy with fewer emissions. This city is where energy innovation scales and opportunity thrives. As a natural hub for startups and investors, Houston brought this to life during Houston Energy and Climate Startup Week. Years in the making, this event was launched to answer the question: Can the whole be greater than the sum of its parts? This past week proved it can. We look forward to continue building on this successful week,” says Jane Stricker, senior vice president at Greater Houston Partnership and executive director of the Houston Energy Transition Initiative.

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This article originally ran on the Greater Houston Partnership's Houston Energy Transition Initiative blog. HETI exists to support Houston's future as an energy leader. For more information about the Houston Energy Transition Initiative, EnergyCapitalHTX's presenting sponsor, visit htxenergytransition.org.

As emerging technology continues to grow electricity load demand, Cloverleaf has identified an opportunity to develop large-scale digital infrastructure sites powered by low-carbon electricity. Photo via Getty Images

Houston-based clean energy site developer raises $300M to decarbonize big tech projects

seeing green

Houston energy executives have started a new company dedicated to developing clean-powered infrastructure for the large electric loads.

Cloverleaf Infrastructure, dually headquartered in Houston and Seattle, Washington, announced its launch and $300 million raised from NGP and Sandbrook Capital, two private equity firms. The company's management team also invested in the company.

As emerging technology continues to grow electricity load demand, Cloverleaf has identified an opportunity to develop large-scale digital infrastructure sites powered by low-carbon electricity.

"The rapid growth in demand for electricity to power cloud computing and artificial intelligence poses a major climate risk if fueled by high-emission fossil fuels," David Berry, Cloverleaf's CEO, says in a news release. "However, it's also a major opportunity to catalyze the modernization of the US grid and the transition to a smarter and more sustainable electricity system through a novel approach to development.

"Cloverleaf is committed to making this vision a reality with the support of leading climate investors like Sandbrook and NGP."

Berry, who's based in Houston, previously co-founded and served as CFO at ConnectGen and Clean Line Energy Partners, clean energy and transmission developers. Last year, he co-founded Cloverleaf with Seattle-based Brian Janous and CTO Jonathan Abebe, who most recently held a senior role at the United States Department of Energy. Nur Bernhardt, director of Energy Strategy at Microsoft who's also based in Seattle, rounds out the executive team as vice president.

"The large tech companies have become dominant players in the electricity sector, and they are genuinely determined to power their growth with the lowest possible emissions," Janous, who serves as chief commercial officer, says in the release. "Achieving this objective doesn't depend on disruptive new technologies as much as it does on dedicated teams working hand in hand with utility partners to maximize the use of the clean generation, storage, and other technologies we already have."

Cloverleaf will work with regional U.S. utilities and data center operators to provide clean electricity at scale through strategic investments in transmission, grid interconnection, land, onsite power generation, and electricity storage, per the release.

"The sustainable development of digital infrastructure at scale is fundamentally a technical power problem," Alfredo Marti, partner at Sandbrook, adds. "We have witnessed members of the Cloverleaf team effectively address this challenge for many years through a blend of creativity, specialized engineering, a partnership mindset, and astute capital deployment."

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Houston researcher develops efficient method to cool AI data centers

cool findings

A University of Houston professor has developed a new cooling method that can remove heat at least three times more effectively from AI data centers than current technologies.

Hadi Ghasemi, a distinguished professor of Mechanical & Aerospace Engineering at UH, published his findings in two articles in the International Journal of Heat and Mass Transfer. The findings solve a critical issue in the growing AI sector, according to UH.

High-powered AI data centers generate huge amounts of heat due to the GPU and operating systems they use with extreme power densities, which introduce complex thermal challenges. Traditionally, cooling methods, like microchannels, which use flow and spray cooling, have had limitations when exposed to extreme heat flux, according to UH.

Ghasemi’s research, however, found a more effective way to design thin-film evaporation structures to release heat from data centers and electronics at record performance.

Ghasem’s solution coupled topology optimization and AI modeling to determine the best shapes for thin film efficiency, ultimately landing on a branch-like structure—resembling a tree.

The model found that the “branches” needed to be about 50 percent solid and 50 percent empty space for optimum efficiency, and that they could sustain high heat fluxes with minimal thermal resistance.

“These structures could achieve high critical heat flux at much lower superheat compared to traditionally studied structures,” Ghasemi said in a news release. “The new structures can remove heat without having to get as hot as previous removal systems.

Ghasemi’s doctoral candidates, Amirmohammad Jahanbakhsh and Saber Badkoobeh Hezave, also worked on the project. The team believes their results show the impact of a physics-aware, AI design and can help ensure reliability, longevity and stability of AI data centers.

“Beyond achieving record performance, these new findings provide fundamental insight into the governing heat-transfer physics and establishes a rational pathway toward even higher thermal dissipation capacities,” Ghasemi added in the release

Texas federal judge allows lawsuit against California AG over ExxonMobil remarks

In the News

A federal judge in Texas ruled that ExxonMobil can bring a defamation lawsuit against California’s attorney general over comments about the company’s plastic recycling efforts.

U.S. District Judge Michael J. Truncale in the Eastern District of Texas said in a ruling in February that California Attorney General Rob Bonta cannot claim official immunity in regards to several statements he made, including one in a campaign email sent to Texas residents.

Bonta sued Exxon in September 2024, saying that the oil giant encouraged consumers to purchase plastics products with the promise that the products would be recycled. He said less than 5% of plastic is recycled into another plastic product, and that recycling processes touted by Exxon don't work. Exxon said the problem is with California's recycling system.

Exxon later sued Bonta in his individual capacity and environmental groups for defamation, saying that the comments harmed current and future business contracts. The lawsuit was filed in Texas, near its principal place of business.

Truncale dismissed the lawsuit against the environmental groups but allowed it to proceed against Bonta.

The judge pointed to a campaign email Bonta sent to Texas residents saying that only 5% is recycled and the rest ends up in the environment and in our bodies: “Exxon Mobil knew, and Exxon Mobil lied.” Bonta, a Democrat, argued he was simply updating email recipients on his office's activities.

But Truncale said a campaign contribution link on the email turned the communication into a campaign activity not protected by immunity in Bonta's official capacity as attorney general.

“Here, the contribution request betrays the email's true nature: a campaign promotion. Campaigning is not within Bonta's scope of employment,” the judge wrote.

Bonta has filed a notice of appeal.

“The Attorney General looks forward to vigorously litigating this case, and is proud to advance his lawsuit against ExxonMobil,” his press office said.

ExxonMobil said in a statement that the “campaign of lies designed to derail our advanced recycling business must stop.”

Houston startup debuts sustainable, bio-based 'leather' fashions

sustainable fashion

Last month, Houston-based Rheom Materials and India’s conscious design studio Econock unveiled a collaborative capsule collection that signaled more than just a product launch.

Hosted at Lineapelle—long considered the global epicenter of the world's premier leather supply chain—in the vaulted exhibition halls of Rho-Fiera Milano, the collection centered around Rheom’s 91 percent bio-based leather alternative, Shorai.

It was a bold move, one that shifted sustainability from a concept discussed in panel sessions to garments that buyers could touch and wear.

The collection featured a bomber-style jacket, an asymmetrical skirt and a suite of accessories—all fabricated from Shorai.

The standout piece, a sculptural jacket featuring a funnel neck and dual-zip closure, was designed for movement, challenging assumptions about performance limitations in bio-based materials. The design of the asymmetrical skirt was drawn from Indian armored warrior traditions, according to Rheom, with biodegradable corozo fasteners.

Built as a modular wardrobe rather than isolated pieces, the collection reflects a shared belief between Rheom and Econock in designing objects that adapt to daily life, according to the companies.

The collection was born out of a new partnership between Rheom and Econock, focused on bringing biobased materials to the market. According to Rheom, the partnership solves a problem that has stalled the adoption of many next-gen textiles: supply chain friction.

While Rheom focuses on engineering scalable bio-based materials, New Delhi-based Econock brings the complementary design and manufacturing ecosystem that integrates artisans, circular materials and production expertise to translate the innovative material into finished goods.

"This partnership removes one of the biggest barriers brands face when adopting next-generation materials,” Megan Beck, Rheom’s director of product, shared in a news release. “By reducing friction across the supply chain, Rheom can connect brands directly with manufacturers who already know how to work with Shorai, making the transition to more sustainable materials far more accessible.”

Sanyam Kapur, advisor of growth and impact at Econock, added: “Our partnership with Rheom Materials represents the benchmark of responsible design where next-gen materials meet craft, creativity, and real-world scalability.”

Rheom, formerly known as Bucha Bio, has developed Shorai, a sustainable leather alternative that can be used for apparel, accessories, car interiors and more; and Benree, an alternative to plastic without the carbon footprint. In 2025, Rheom was a finalist for Startup of the Year in the Houston Innovation Awards.

Shorai is already used by fashion lines like Wuxly and LuckyNelly, according to Rheom. The company scaled production of the sugar-based material last year and says it is now produced in rolls that brands can take to market with the right manufacturer.

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This article originally appeared on our sister site, InnovationMap.

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