on the road again

Houston university partners with local traffic app to promote eco-friendly rides

ConnectSmart, which launched in Houston in 2022, is a Houston-based app that uses live data from local transportation authorities to suggest better travel times, routes and transportation methods to users. Image via houstonconnectsmart.com

Rice University has partnered up with the Texas Department of Transportation's ConnectSmart program to help students find eco-friendly travel options in the Houston area.

ConnectSmart, which launched in Houston in 2022, is a Houston-based app that uses live data from local transportation authorities to suggest better travel times, routes and transportation methods to users. It also allows users to purchase bus and METRO tickets, and find BCycle e-bikes, directly in the app.

As of April 1, Rice students and those with a Rice email address can now sign up for ConnectSmart and will receive free or subsidized Metro QCards, according to an announcement from the university.

"ConnectSmart is an app that allows Rice users and people who sign up with their Rice email address to set up carpooling groups as well as figure out alternative means of transportation to and from wherever they’re going,” Kristianna Bowles, sustainability program coordinator in the Office of Sustainability, said in the statement. “That includes access to the METRORail, bus stops and cycling routes. It’s going to be a good tool for us to promote alternative and sustainable transportation features as well as increase equity, especially around our hourly employees who come in earlier in the morning or who may not have access to a vehicle.”

Bowles adds that the university also hopes ConnectSmart will help the Rice community explore the Greater Houston Area.

“Rice’s students are located in the heart of one of the largest cities in the country, so this helps foster students’ ability to explore Houston’s culture through foods, the arts and public events,” she added.

ConnectSmart also provides users with access to Tow and Go’s no-cost emergency roadside services, helps them connect with Houston's miles of bike lanes and connect multiple modes of transportation to beat Houston traffic. The new ConnectSmart Employer Commute Suite also aims to help workplaces increase their staff’s access to affordable and sustainable transportation, while also collecting data on commuting and decarbonization initiatives to incorporate into ESG reporting.

The app is the result of a partnership between TxDOT, the Federal Highway Administration , the Houston-Galveston Area Council, City of Houston, Houston METRO, Houston TranStar, Tow and Go, BCycle, Conroe Connection, Fort Bend Transit and Harris County Transit. ConnectSmart's partnership with Rice was part of the university's Earth Month.

Last year, Houston got a break on a list of U.S. cities with the worst commutes, ranking only at No. 23.

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A View From HETI

This year's finalists range from a lower-emission steel producer to a diagnostics platform developer working to support batteries used in data centers. Photo courtesy Hertha Metals

Houston is home to a growing number of startups reshaping what it means to be called the "Energy Capital of the World."

As part of the 2026 Houston Innovation Awards, our Energy Transition Business category honors those innovative startups that are providing solutions within renewables, climatetech, clean energy, alternative materials, circular economy and more.

Five clean energy startups have been named finalists for the 2026 award. The finalists, selected by our esteemed panel of judges, range from a lower-emission steel producer to a diagnostics platform developer working to support batteries used in data centers.

Read more about these innovative businesses, their initiatives, and their inspirational founders below. The 2026 winners will be announced on InnovationMap.com in mid-November.

Capwell Services

Methane capture company Capwell Services works to eliminate vented oil and gas emissions economically for operators. According to the company, methane emissions are vented from most oil and gas facilities due to safety protocols, and operators are not able to capture the gas cost-effectively, leading operators to emit more than 14 million metric tons of methane per year in the U.S. and Canada. Founded in 2022, Capwell specializes in low and intermittent flow vents for methane capture.

The company began as a University of Pennsylvania senior design project led by CEO Andrew Lane. It has since participated in programs with Greentown Labs, the Rice Clean Energy Accelerator and the Creative Destruction Lab Energy Cohort at Texas A&M University. The company moved to Houston in 2023 and raised a pre-seed round. It deployed two commercial units this year, according to its application.

FlowCellutions

Energytech startup FlowCellutions is developing a chemistry-agnostic diagnostics platform for flow and metal-air batteries supporting data centers and critical infrastructure. The platform is designed to help reduce operating costs, prevent failures and costly downtime, and extend battery lifetime from approximately seven years to more than 30 years. It has deployed four paid pilots and plans to take insights from the programs to develop its next-gen sensor platform technology.

CEO Becca Segel founded the company in 2022. It is a member of Greentown Labs, and Segel was a 2025 Activate Fellow. The company has raised over $2 million in non-dilutive funding and received a $1.5 million NSF SBIR Fast-Track award earlier this year.

Hertha Metals

Hertha Metals produces lower-cost, lower-emission steel and high-purity iron. The company has developed a single-step process that uses natural gas as a direct reductant instead of metallurgical coal, which cuts production costs by more than 25 percent and emissions by up to 50 percent, according to the company. The same process produces high-purity iron needed for high-purity steels and rare earth magnets. The company says it aims to "re-industrialize America’s production of critical materials."

Hertha Metals was founded by CEO Laureen Meroueh in 2022 and emerged from stealth last year with more than $17 million in venture capital funding. The company closed a $133.65 million Series A this month and also broke ground on its $100M high-purity iron factory known as Chalyx in Conroe.

Mars Materials

Clean chemical manufacturing business Mars Materials is working to convert captured carbon into resources, such as carbon fiber and wastewater treatment chemicals. The company develops and produces its drop-in chemical products in Houston and uses an in-licensed process for the National Renewable Energy Lab to produce acrylonitrile, which is used to produce plastics, synthetic fibers, and rubbers.

Founded in 2019 by CEO Aaron Fitzgerald, CTO Kristian Gubsch, and vice president of operations Trey Sheridan, the company has secured over $7.2M in financing and is backed by Bill Gates’ Breakthrough Energy, Shell, Black & Veatch, and other organizations. It won in the Minority-founded Business Category in last year's Houston Innovation Awards.

Solidec

Chemical manufacturing company Solidec has developed autonomous generators that extract molecules from water and air and convert them into pure chemicals and fuels that are free of carbon emissions on-site, eliminating the need for transport, storage, and permitting. The company was founded around innovations developed by Rice University associate professor Haotian Wang.

The company was selected for the Chevron Technology Ventures’ Catalyst Program, Greentown Labs, NSF I-Corps and was part of the first cohort of the Activate Houston program. It won first place at the 2024 startup pitch competition at CERAWeek. Solidec was founded in 2023 by Wang, who serves as an advisor, CEO Ryan DuChanois, and CTO Yang Xia. It closed a $2.5 million seed round in 2025.

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