H-E-B's impact

New film series brings conservation around Texas to life

The Our Texas, Our Future film series illustrates the importance of native wildlife. ourtexasourfuture.com

A new five-part documentary shorts series by Texas' favorite grocery store, H-E-B, takes an in-depth exploration into the state's wildlife and parks, in the hopes of raising awareness for native conservation.

Each film in the Our Texas, Our Future series is set in a different area of Texas, from the Gulf Coast of Houston to the deserts of West Texas. Viewers will learn about Texas' misunderstood animals, witness conservation triumphs of important marine life, and celebrate in the longevity of the state's public park system.

The series was created in partnership with Fin & Fur Films, and each of the five films are narrated by Austin-based singer Shane Smith. His band, Shane Smith and the Saints, also created original music for the series.

"H-E-B has a deep commitment to support all Texans, and that includes helping to protect, conserve, and beautify our great state for people to enjoy now and for generations to come," said Leslie Sweet, H-E-B's Managing Director of Sustainability and Environmental Affairs in a release. "We’re excited to support these passionate filmmakers and their mission to tell important stories that we hope will inspire people to celebrate and protect the diverse habitats, unique wildlife, and beautiful landscapes across Texas."

A Century Celebration: Texas State Parks
Director: Ben Masters; Runtime: 9 minutes
This film celebrates the 100th anniversary of Texas State Parks through a retelling of how the public park system came to be. 1.5 million acres of public land stretches from the West Texas mountains to Piney Woods in East Texas, where about 10 million visitors trek Texas state parks every year. Watch the trailer for A Century Celebration: Texas State Parkshere.

Batsies
Director: Elizabeth Unger; Runtime: 15 minutes
San Antonio locals know all too well the history of Bracken Cave, which is home to the world's largest bat colony, comprising more than 15 million Mexican free-tailed bats. A group of Texas State University wildlife biologiststake viewers on a trip to unearth little-known facts about one of Texas' most precious creatures. Batsies details the group's fight to protect the state's bat population and explains why the mammals are so crucial to Texas' ecosystem and agriculture. Watch the trailer here.

Redfish Revival
Director: Shannon Vandivier; Runtime: 16 minutes
Redfish Revival is a deep dive into the history of Texas' redfish population, and how a group of Houston fishermen saved them from overfishing in the 1970s. The group's dedication to conservation helped bring about important legislation protecting against overfishing in the 1980s, and even led to redfish being deemed the official saltwater fish of Texas. Watch the trailer here.

Second Chance
Director: Austin Alvarado; Runtime: 22 minutes
Second Chance showcases the ongoing recovery of Texas' black bear population, which has slowly been on the rise over the last 30 years. Researchers from the Borderlands Research Institute in Alpine journey to understand how the bears are surviving in the West Texas desserts in the wake of Texas' human population expansion. Watch the trailer for Second Chance here.

Ranching with Ocelots
Director: Shannon Vandivier; Runtime: 12 minutes
Ocelots are the most endangered cat in the nation, with less than 120 in the wild today. Ranching with Ocelots investigates the relationship between the animals and two traditional Texas vaqueros – Timoteo and Miguel Rodriguez, who also appear in the film Easteños – who seek to protect them. Their ranch is home to the largest documented ocelot population in North America. Watch the trailer here.

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This article originally ran on CultureMap.

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A View From HETI

Greentown Labs and MassChallenge have formed a strategic partnership. Photo courtesy Greentown Labs.

Climatetech incubator Greentown Labs has formed a strategic partnership with global zero-equity accelerator MassChallenge.

The two organizations have headquarters in the Boston area, while Greentown Labs is also co-located in Houston. MassChallenge has a hub in Dallas, as well as others in Israel, Switzerland and the United Kingdom.

The new partnership aims to strengthen the ecosystem for early-stage climatetech startups by providing more mentorship, support and a broader commercialization network for members, according to a news release.

Greentown Labs will share its expertise with the 23 startups in MassChallenge's first climate-specific accelerator, known as the MassChallenge Early Stage Climate program. Additionally, Greentown Labs members will benefit from MassChallenge's network of expert mentors, judges, entrepreneurs, partners, investors, philanthropists and others.

“There are so many synergies and shared values between MassChallenge and Greentown that launching a collaboration like this feels like a natural next step for our organizations as we strive to support as many early-stage climate founders as possible,” Georgina Campbell Flatter, Greentown Labs CEO, said in the news release. “We want to reduce the friction and barriers to market for these climate entrepreneurs and ultimately increase their opportunity for success—ecosystem collaboration is an essential part of solving these challenges together.”

Combined, Greentown and MassChallenge report that they have supported more than 4,500 founders and more than 1,000 climate startups. MassChallenge has awarded more than $18 million in equity-free grants to startups, which have gone on to raise over $15 billion, since it was founded in 2009. Greentown Labs has helped more than 575 startups raise more than $8.2 billion in funding since it launched in 2011.

Greentown recently added five startups to its Houston community and 14 other climatetech ventures to its Boston incubator. It also announced its third ACCEL cohort, which works to advance BIPOC-led startups in the climatetech space, earlier this year. Read more here.

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