CLOTHES THE LOOP

6 sustainability-minded Houston stores giving discounts for old clothes

Madewell is just one of the Houston retailers accepting used clothing and denim for recycling. Photo courtesy of Madewell

Shopping is fun, but it comes with the unseen price tag of more than 92 million tons of global textile waste generated each year. With the apparel industry's global emissions predicted to increase by 50 percent in just six years, many see this as a full-blown climate crisis that is already affecting people across the globe.

To combat this problem, several retailers have committed to bolstering their sustainability efforts. From recycling linens, towels, pillows, and robes to upcycling denim, companies are finding ways for every textile to be saved from the landfill and either re-worn, repurposed, or recycled.

Stores trying to make a difference include Patagonia, North Face, J.Jill, Carter's, and DSW Shoes. To make summer vacation and back-to-school shopping more environmentally friendly, we've rounded up six Houston retailers where customers can trade in used clothing and textiles for exclusive discounts.

Gap

Gap has partnered with ThredUp, an online resale company, to recycle gently used clothing for their Gap for Good initiative. Customers can activate a kit and get a label here, fill the bag, and drop it off at any FedEx or post office location. If ThredUp selects any items for resale, customers can choose to receive either cash or store credit. Those who opt for store credit and use it at any Gap Inc.-brand stores will receive an additional 15% off their purchase. For clothes not chosen for resale, ThredUp offers recycling services, or the items can be mailed back to the customer for a fee.

H&M

According to H&M's website, its worldwide garment recycling program, launched in 2013, is "the biggest of its kind in the world." Customers can get 15 percent off their purchase by bringing unwanted clothes or textiles — from any brand and in any condition — to one of its stores. Turn them in at the cashier's kiosk and receive a coupon for their next purchase. The clothing and textiles will be sorted into three categories: re-wear, reuse, or recycling.

Levi's

Levi's aims to keep its coveted jeans in circulation and out of landfills with its trade-in program. The brand accepts denim and trucker jackets that are still in good condition; they repair any minor damage, sanitize the items, and resell them through their secondhand shop. Customers will receive a gift card ranging from $5 to $30, depending on the value of the item traded in. Customers must make an appointment to take advantage of this program, and only certain types of denim are accepted. A complete list of requirements is available here.

Lululemon

Have a drawer full of old Lululemon workout gear? Trade it in for a gift card towards a future purchase. The garment does not need to have its care tag, size tag, or price tag for this initiative; the workout brand accepts clean and gently worn (items with no damage, pilling, rips, or discoloration) women's and men's Lululemon clothing and bags for their Like New program. Except for outlet stores, every Lululemon outpost can accept items for the Like New program. Check what they're taking before going to the store, because items cycle in and out depending on seasonality and inventory. The value of the gift card customers will receive is determined by the value of the items traded in, but generally ranges in price from $5 to $25 and can be redeemed in-store or online.

Madewell

Madewell is on a mission to become fully sustainable, defined as using only fibers sustainably sourced and free of virgin plastics, by 2025. It has partnered with Cotton's Blue Jeans Go Green program to repurpose denim and keep it out of landfills by turning old jeans into housing insulation.

To participate in Madewell's recycling program, bring any brand or style of jeans in any condition to any Madewell store. If shipping is more convenient, activate a Clean Out Kit here or print out a free shipping label and mail in women's previously used clothing, handbags, shoes, and accessories from any brand. In exchange, customers will get a coupon for $20 off purchasing one new pair of Madewell jeans.

Parachute

Parachute, the beloved home essentials brand, is celebrating its 10th anniversary by launching a recycling program. In partnership with SuperCircle, they accept used towels, sheets, and robes. Although there are several recycling programs for clothing, shoes, and accessories, Parachute is pioneering this type of program in the home textile sector.

To participate in the program, customers can take their sheets, towels, pillows, and robes in any condition from any brand to Parachute's Rice Village store. They'll sort and recycle donated items for a second life – from new textiles to new projects, including furniture batting, insulation, and padding – sending nothing to landfill. In return, customers will receive a discount on their next Parachute purchase.

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This article originally ran on CultureMap.

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A View From HETI

Merab Momen, founder of AI CTO Services. Courtesy Photo

Artificial intelligence is now everywhere. It is mentioned in every startup pitch deck, and every corporate roadmap claims to use it. However, many early-stage businesses struggle with the simple question, “What does AI actually mean for my business?”

In a recent podcast episode of EnergyTech Startups, Merab Momen, founder of AI CTO Services and a long time AI practitioner, explains why most founders misunderstand AI, how startups can practically apply it and why Houston is quietly becoming a serious hub for AI-driven innovation.

Filling the AI Leadership Gap

Merab’s career has spanned decades of technology transitions. He worked on neutral networks in the 1990s, constructed computer vision systems long before they were common, and helped install AI solutions inside huge industrial companies. However, he noticed a huge problem when generative AI started to explode into the mainstream-The requirement of a real partner by the founders for AI integration but inability to rely on a full-time CTO and project-based consultants.

“I really needed something which is much more engaging where I can give that partner-level advice to the founders,” he said. By giving firms on-demand access to high-level AI knowledge and expertise, his methodology enables them to analyse tools, steer clear of cost blunders and eventually transition to a permanent technology leader when the time is right.

AI is Older than Most People Think

Despite its recent rise in popularity, AI is nothing new. AI actually began in the 1950s. Merab in his conversation explained how he worked on his first AI project back in the year 1996 that worked perfectly, but the processing power wasn’t just there to make it practical. He continued how he utilized the swarm intelligence models to optimize supply chains, now referred to as MLPOs and data engineering.

From Language Models to Physical World

Much of the public conversation about AI revolves around chatbots and text generation. But Merab sees far greater potential in AI’s interaction with the physical world, especially in industrial settings. He emphasized edge computing and vision language models (VLMs) as significant advances in manufacturing and energy. This physical shift is opening doors for new opportunities for robotics, automated inspections, and industrial safety applications. Merab added that Houston is uniquely positioned for this transition.

Why Houston has an AI Advantage

Silicon Valley may dominate the AI headlines, but Merab believes Houston’s advantage lies beneath the surface. The city doesn’t lag in AI utilization; it just operates in industries where results show differently.

Machine learning isn’t new to Houston’s core industries. Energy companies, manufacturers, logistics providers, and healthcare systems have been using advanced analytics for decades. The difference lies in them innovating in industrial sectors rather than consumer technology.

What’s Next

With the AI CTO Services growing, Merab is working with startups across industries to deploy AI in practical, business-first ways.

He is more interested in assisting founders in finding answers to critical issues than following new trends.

For Houston’s energy and climate tech community, it needs to transform AI enthusiasm into real-world impact.

Listen to the full conversation with Mehrab Momin on the Energy Tech Startups Podcast to learn more.

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Energy Tech Startups Podcast is hosted by Jason Ethier and Nada Ahmed. It delves into Houston's pivotal role in the energy transition, spotlighting entrepreneurs and industry leaders shaping a low-carbon future.


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