virtual tour

Photos: Baker Hughes sets up interactive hub to showcase technology, sustainable energy solutions

The Baker Hughes Technology Showcase permanently displays the company's technology and clean energy solutions. Photo courtesy of Baker Hughes

When not traveling the world and being showcased internationally at various events and opportunities, the technology displays that Baker Hughes constructed to use as demonstrations and sales tools sat mostly in storage collecting dust until their next gig. That didn't sit well with Matt Hartman.

As sales and commercial enablement director, Hartman saw an opportunity for another use for these displays — one that would take them out of far-flung storage facilities.

"I wanted to reduce our storage and carbon footprint there, but I also wanted to make all of these items accessible at all times. And what better place to do it than one of the energy capitals of the world here in Houston," Hartman tells Energy Capital. "We moved everything out here and displayed it in a way that tells the full Baker Hughes story from drilling through production and including our new energies."

Now, the Baker Hughes Technology Showcase exists permanently at the company's Western Hemisphere Education Center in Tomball just outside of Houston.

There are more than 30 physical displays — some scaled down and 3D printed while others are exact replicas of the technology out in the field. In addition to these tangible pieces, hundreds are available to peruse on the touch-screen displays.

While there's the full technology spectrum represented, there's a particular focus on clean energy technologies — ones that aren't just future facing but are actually being used in the field today.

"It's all in line with our commitments that we made in 2019 to be net-zero by 2050," Hartman says, noting that Reuters reported the company's carbon footprint to 28 percent this year.

The showcase is designed for visitors and in-house teams alike, including current and potential customers, new hires, university students, and more.

"This particular building — the Western Hemisphere Education Center — is a really good building to have it in because we do anything for our training for our employees and our customers here," Hartman says. "What better place to have pieces of our technology or solutions here that they are learning about in a classroom and then they can come out here and actually put hands on."

The pieces of technology still travel of course, but when they aren't being displayed internationally, they now have a permanent place of residence to continue to be showcased.

Photo courtesy of Baker Hughes

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A View From HETI

Shell is offloading another renewables business. Photo via sprngenergy.com

Reflecting its ongoing de-emphasis of renewable energy, oil and gas giant Shell has agreed to sell its solar and wind power business in India for $1.8 billion.

Aditya Birla Renewables Ltd. (ABRen) is the pending buyer of Solenergi Power Private Ltd., including the Sprng Energy group of companies. Sprng Energy develops, owns and operates utility-scale solar and wind power facilities in India.

Shell, whose U.S. headquarters is in Houston, acquired Solenergi in 2022 for $1.55 billion.

ABRen is Aditya Birla Group’s renewable energy platform. Global Infrastructure Partners, part of asset manager BlackRock, is a strategic investor in ABRen. ABRen develops and operates solar, wind, hybrid and battery storage projects in India.

“This agreement reflects Shell’s continued focus on adjusting the portfolio in our power business,” Machteld de Haan, Shell’s president of downstream, renewables and energy solutions, said in a news release. “We are high-grading our power portfolio and recycling capital in service of our asset-backed trading strategy … This is another step in building a more focused, competitive, and resilient business while improving returns year on year towards 2030.”

Under Wael Sawan, who was named CEO of Shell in 2023, the company has moved away from large-scale, low-yield green energy projects to concentrate on high-margin sectors. Those sectors include natural gas, LNG, deep-water drilling and global energy trading.

The Solenergi deal, expected to close by the end of this year, signals yet another move in Shell’s reassessment of its renewables business. The company has said it will no longer invest in offshore wind projects, but it remains committed to becoming a net-zero emissions business by 2050.

Shell said India remains an important market. In India, Shell offers LNG supply and regasification for downstream users, and also operates Shell Mobility and Shell Lubricants.

The proposed sale of the Indian renewables business continues Shell’s decreasing focus on renewables. In October, Shell exited Atlantic Shores Offshore Wind, a 50-50 joint venture created to offshore wind projects off the coast of New Jersey and New York.

Shell has declared it will not make new investments in offshore wind generation, favoring existing ventures and the expansion of EV charging infrastructure.

The company also announced plans to shut down its Volta C electric vehicle charging business in August 2025.

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