The Baker Hughes Technology Showcase permanently displays the company's technology and clean energy solutions. Photo courtesy of Baker Hughes

When not traveling the world and being showcased internationally at various events and opportunities, the technology displays that Baker Hughes constructed to use as demonstrations and sales tools sat mostly in storage collecting dust until their next gig. That didn't sit well with Matt Hartman.

As sales and commercial enablement director, Hartman saw an opportunity for another use for these displays — one that would take them out of far-flung storage facilities.

"I wanted to reduce our storage and carbon footprint there, but I also wanted to make all of these items accessible at all times. And what better place to do it than one of the energy capitals of the world here in Houston," Hartman tells Energy Capital. "We moved everything out here and displayed it in a way that tells the full Baker Hughes story from drilling through production and including our new energies."

Now, the Baker Hughes Technology Showcase exists permanently at the company's Western Hemisphere Education Center in Tomball just outside of Houston.

There are more than 30 physical displays — some scaled down and 3D printed while others are exact replicas of the technology out in the field. In addition to these tangible pieces, hundreds are available to peruse on the touch-screen displays.

While there's the full technology spectrum represented, there's a particular focus on clean energy technologies — ones that aren't just future facing but are actually being used in the field today.

"It's all in line with our commitments that we made in 2019 to be net-zero by 2050," Hartman says, noting that Reuters reported the company's carbon footprint to 28 percent this year.

The showcase is designed for visitors and in-house teams alike, including current and potential customers, new hires, university students, and more.

"This particular building — the Western Hemisphere Education Center — is a really good building to have it in because we do anything for our training for our employees and our customers here," Hartman says. "What better place to have pieces of our technology or solutions here that they are learning about in a classroom and then they can come out here and actually put hands on."

The pieces of technology still travel of course, but when they aren't being displayed internationally, they now have a permanent place of residence to continue to be showcased.

Photo courtesy of Baker Hughes

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Greentown Labs combines forces with MassChallenge to support more climate startups

strategic partnership

Climatetech incubator Greentown Labs has formed a strategic partnership with global zero-equity accelerator MassChallenge.

The two organizations have headquarters in the Boston area, while Greentown Labs is also co-located in Houston. MassChallenge has a hub in Dallas, as well as others in Israel, Switzerland and the United Kingdom.

The new partnership aims to strengthen the ecosystem for early-stage climatetech startups by providing more mentorship, support and a broader commercialization network for members, according to a news release.

Greentown Labs will share its expertise with the 23 startups in MassChallenge's first climate-specific accelerator, known as the MassChallenge Early Stage Climate program. Additionally, Greentown Labs members will benefit from MassChallenge's network of expert mentors, judges, entrepreneurs, partners, investors, philanthropists and others.

“There are so many synergies and shared values between MassChallenge and Greentown that launching a collaboration like this feels like a natural next step for our organizations as we strive to support as many early-stage climate founders as possible,” Georgina Campbell Flatter, Greentown Labs CEO, said in the news release. “We want to reduce the friction and barriers to market for these climate entrepreneurs and ultimately increase their opportunity for success—ecosystem collaboration is an essential part of solving these challenges together.”

Combined, Greentown and MassChallenge report that they have supported more than 4,500 founders and more than 1,000 climate startups. MassChallenge has awarded more than $18 million in equity-free grants to startups, which have gone on to raise over $15 billion, since it was founded in 2009. Greentown Labs has helped more than 575 startups raise more than $8.2 billion in funding since it launched in 2011.

Greentown recently added five startups to its Houston community and 14 other climatetech ventures to its Boston incubator. It also announced its third ACCEL cohort, which works to advance BIPOC-led startups in the climatetech space, earlier this year. Read more here.

Houston cleantech accelerator names 12 startups to 2025 cohort

early-stage accelerator

The Rice Alliance Clean Energy Accelerator has named 12 early-stage startups to its latest cohort.

The hybrid program, which operates in a hybrid capacity based out of the Ion, runs for 10 weeks and provides energy transition startups with training focused on fundraising, pilots, partnerships and sale. It begins July 8 and will be led by executive director Kerri Smith and program director Matthew Peña with support from executives-in-residence Lynn Frostman, John Jeffers, David Horsup and Dev Motiram.

The accelerator will culminate with a demo day on Sept. 18 at the Rice Alliance Energy Tech Venture Forum during the Houston Energy and Climate Startup Week.

Members of this year's cohort come from the Houston area as well as across the U.S. and Canada.

Class 5 for the Rice Alliance Clean Energy Accelerator includes:

  • Aqua-Cell Energy, which builds industrial-scale overnight batteries to provide affordable solar power
  • Arculus, a company that provides multilayer internal coating for pipelines that lowers friction, extends pipeline life and enables carbon dioxide transport and hydrogen blending
  • AtmoSpark, a Houston-based sustainable cooling and freshwater company that provides an electric field-driven air separation system that reduces dehumidification energy costs for data centers and industrial facilities
  • AtoMe, which delivers durable metallic composites to energy and aerospace companies using an eco-friendly dry blade method that eliminates harmful chemicals
  • ConceptLoop, a company that converts plastic waste into eco-friendly, low-carbon aggregate
  • Fathom Storage, which provides a more solidly embedded and steel-efficient anchoring solution for offshore service providers, wind energy developers and research institutes
  • GeoKiln, a Houston-based company that addresses issues of subsurface hydrogen extraction by applying proven oil and gas techniques to accelerate natural hydrogen reactions, enabling hydrogen production
  • Innowind Energy Solutions, a company that provides nonintrusive, active flow control devices to boost energy production and extend turbine lifespan
  • Lukera Energy, which transforms waste methane into high-value methanol using a breakthrough nanobubble technology
  • Metal Light Inc., which has developed a scalable, cost-effective Metal-Air generator to replace diesel generators
  • Moonshot Hydrogen, a company that converts food and agricultural waste into clean hydrogen and bioethanol
  • Resollant, a Woodlands-based company that delivers compact, zero-emission hydrogen and carbon reactors to refineries, petrochemical plants, steel and cement manufacturers and fuel producers

The Rice Alliance Clean Energy Accelerator has supported 55 ventures since it was founded in 2021, collectively raising over $250 million in funding, according to the university. See last year's cohort here.