spotlight on TX

New talent-packed TV show taps into Texas oil boom history

The new show is based on a podcast produced by Texas Monthly. Photo courtesy of Paramount+

A new television show that's slated to premiere this fall will put Texas' oil boom on center stage.

Taylor Sheridan's buzzy new Texas-based series Landman will premiere Sunday, November 17, on Paramount+, the network revealed. That's just one week after the November 10 debut of the final episodes of Sheridan's Yellowstone on Paramount.

Landman will launch with two episodes, with subsequent ones dropping weekly on Sundays, a news release says. In total, the first season will be 10 episodes long. The series is based on Texas Monthly's acclaimed podcast Boomtown by West Texas-raised journalist Christian Wallace, which aired from late 2019 to early 2020. Wallace is serving as a consultant and writer on the series.

"Set in the proverbial boomtowns of West Texas, Landman is a modern-day tale of fortune seeking in the world of oil rigs," the show's release says. "Based on the notable 11-part podcast Boomtown, the series is an upstairs/downstairs story of roughnecks and wildcat billionaires fueling a boom so big, it’s reshaping our climate, our economy and our geopolitics."

Landman, Paramount+'Landman' stars Billy Bob Thornton. Photo courtesy of Paramount+

The series stars Billy Bob Thornton as the titular "land man" Tommy Norris, a crisis manager for an oil company.

He leads an all-star cast that includes Demi Moore as Cami Miller and Jon Hamm in a recurring guest role as her husband, Texas oil titan Monty Miller. Ali Larter plays Thornton's wife, Angela Norris; their two kids are portrayed by Michelle Randolph (1923) and Jacob Lofland (Joker 2).

Landman, Jon Hamm, Demi MooreJon Hamm stars as Texas oil titan Monty Miller, and Demi Moore plays his wife, Cami.Photo courtesy of Paramount+

Other stars include James Jordan (Yellowstone), Kayla Wallace (When Calls the Heart), Mark Collie (Nashville), and Paulina Chávez (The Expanding Universe of Ashley Garcia); Andy Garcia (Expendables franchise) and Michael Peña (End of Watch)will make guest appearances.

Sheridan is creator and executive co-producer, and the show is produced by MTV Entertainment Studios, 101 Studios, and Sheridan’s Bosque Ranch Productions. Its release comes sooner than expected; even the show's IMDB page says "2025."

Although it's set in West Texas,Landman has been filming around Dallas-Fort Worth since early 2024, with the show's stars frequenting restaurants and shops around town. Fans have been making a sport of posting local star sightings on social media.

Some lucky residents even got to be extras in sports scenes shot at TCU.

Unlike 1883, which was filmed in and around North Texas in 2021, Landman is not considered a Yellowstone spinoff.

Filming around Dallas-Fort Worth is convenient for Sheridan, who lives on a ranch near Weatherford with his wife, Nicole. He also filmed parts of his series Lawmen: Bass Reeves in North Texas in 2023.

A Texas cowboy through and through, Sheridan is the creator of the award-winning series Yellowstone, its prequels 1883 and 1923, and a forthcoming one reportedly called 1944, starring fellow Texan Matthew McConaughey.

The only question left is: Will Texas get to host the big Landman red-carpet premiere, as Fort Worth did for the Yellowstone Season 5 premiere in November 2022? Stay tuned.

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This article originally ran on CultureMap.

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A View From HETI

Haotian Wang, co-founder of Solidec, a 2025 Houston Startup of the Year finalist. Photo courtesy Welch Foundation.

We're just two weeks away from the 2025 Houston Innovation Awards, presented by InnovationMap.com, and while an expert panel of judges will determine the winners in most categories, one award is up to the public.

Voting is now open for 2025 Houston Startup of the Year, the people's choice award. Six exceptional finalists are in the running for the title, including three from the energy transition sector.

From next-gen biobased materials to technology that creates chemicals without carbon emissions, these companies are shaping the future.

Read about all of the Startup of the Year finalists and their missions below, then cast your vote. You can vote once per day through November 12.

The winner, along with winners in all other categories, will be revealed live on November 13 at Greentown Labs. Tickets to the 2025 Houston Innovation Awards are available now — get yours today.

2025 Houston Startup of the Year finalists:

Eclipse Energy

Eclipse Energy, previously known as Gold H2, is a climatetech startup converting end-of-life oil fields into low-cost, sustainable hydrogen sources. The company completed its first field trial this summer, which demonstrated subsurface bio-stimulated hydrogen production. Eclipse Energy says Its technology could yield up to 250 billion kilograms of low-carbon hydrogen.

Rheom Materials

Rheom Materials is a next-generation startup developing biobased materials for a more sustainable future. Its two flagship offerings are Shorai, a sustainable leather alternative that is usable for apparel, accessories, car interiors, and more, and Benree, an alternative to plastic without the carbon footprint.

Solidec

Solidec is a chemical manufacturing company developing autonomous generators that extract molecules from water and air and convert them into pure chemicals and fuels that are free of carbon emissions. The technology eliminates the need for transport, storage, and permitting.

FlowCare

FlowCare is developing a period health platform that integrates smart dispensers, education, and healthcare into one system to make free, high-quality, organic period products more accessible. FlowCare is live at prominent Houston venues, including Discovery Green, Texas Medical Center, The Ion, and, most recently, Space Center Houston, helping make Houston a “period positivity” city.

MyoStep

MyoStep is a next-generation, lightweight, soft exoskeleton developed at University of Houston for children with cerebral palsy. The soft skeleton aims to address motor impairments that impact their ability to participate in physical activities, self-care, and academics, via an affordable, child-friendly solution that empowers mobility and independence.

Persona AI

Persona AI is a humanoid robotics startup that is creating rugged, autonomous robots for skilled, heavy industry work for various "4D" (dull, dirty, dangerous, and declining) jobs. In May, the company announced a memorandum of understanding with HD Korea Shipbuilding & Offshore Engineering, HD Hyundai Robotic, and Vazil Company to create and deploy humanoid robots for complex welding tasks in shipyards. The project will deliver prototype humanoids by the end of 2026.

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The Houston Innovation Awards program is sponsored by Houston Community College, Houston Powder Coaters, FLIGHT by Yuengling, and more to be announced soon. For sponsorship opportunities, please contact sales@innovationmap.com.

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