Wood Mackenzie predicts EVs will account for 20 percent of the U.S. personal and commercial vehicle fleet in 2040. Photo via Unsplash

The rise of electric vehicles could spell trouble for Houston’s oil and gas sector, a new report suggests. But the oil and gas industry stands to benefit from potential sluggishness in U.S. adoption of EVs.

If worldwide EV adoption rises as expected, global oil demand could fall by five million barrels per day by 2040, accelerating the closure of about 40 oil refineries, says the report, published by energy research and consulting firm Wood Mackenzie. The firm’s North American hub is in Houston.

Those closures might spell trouble for refinery operators with a sizable Houston-area presence, including BP, ExxonMobil, Marathon, Saudi Aramco, and Valero. In 2025, the five companies collectively earned roughly $33 billion from downstream operations, including refineries. One caveat: Each company assigns a different definition to “downstream.”

Refineries in Organization for Economic Co-operation and Development (OECD) countries, including the U.S. but excluding Middle Eastern heavyweights, “are most at risk due to their high energy costs and carbon prices,” the Wood Mackenzie report says.

On the flip side, an abundant U.S. oil supply means American drivers have less of an incentive to switch from traditional cars to electric vehicles, despite stubbornly high fuel prices, according to the report.

Wood Mackenzie predicts EVs will account for 20 percent of the U.S. personal and commercial vehicle fleet in 2040, up from three percent in 2025. That compares with a global forecast of 25 percent in 2040, up from 4 percent last year.

Another U.S. roadblock to EV adoption cited in the report: the country’s relative lack of advanced battery manufacturing.

“Without advanced battery technologies, the U.S. auto sector is at risk of ceding its home market to non-Chinese EVs and falling behind competitors internationally,” the report says.

Furthermore, according to the report, Chinese investment in EV manufacturing in the U.S. probably will remain a no-go and tariffs on Chinese EV imports likely won’t be lifted, even if Democrats resurrected EV incentives following a White House win in 2028.

“Competition among EV manufacturers in international markets will only intensify,” the report notes. “Companies that can offer competitive products in high-growth markets will be best positioned for long-term success.”

Fervo Energy's flagship Cape Station geothermal project is scheduled to start delivering power to the grid this year. Photo courtesy Fervo Energy

Houston trio lands on Time’s list of 10 most influential energy companies

making an impact

Three companies with headquarters in Houston made Time magazine’s new list of the 10 most influential energy companies.

The unranked list includes:

  • Houston-based oil and gas giant Chevron
  • Houston-based Fervo Energy, a geothermal power provider that just went public in a $1.9 billion IPO
  • Saudi Aramco, the world’s largest oil company, whose U.S. headquarters is in Houston

In naming Chevron to the list, Time cites the company’s standing as the only major American oil company operating in Venezuela. Time says Chevron wields “extraordinary power” over Venezuela’s massive oil reserves.

Despite pressure from the White House on U.S. oil and gas producers to ramp up investments in Venezuela, “Chevron has pumped the brakes, pledging to boost output gradually and not chase price fluctuations,” Time says.

“Chevron has been in Venezuela for over a century,” CEO Mike Wirth told shareholders in January. “We remain committed to leveraging our deep expertise and long-standing partnerships for the benefit of our shareholders and the people of Venezuela.”

Time points out that Fervo sits “at the front of the pack” in generation of geothermal energy. The Houston-based company uses fracking techniques borrowed from the oil and gas industry to create underground hot-rock reservoirs that heat water to generate electricity.

Fervo’s Cape Station in Utah is scheduled to start delivering power to the grid this year. At full capacity of 500 megawatts, it will be the first large-scale commercial geothermal plant in the U.S. Time says another site in Utah, Project Blanford, is Fervo’s hottest well yet, highlighting the potential for harnessing geothermal heat for at-scale clean energy.

“It’s hard to find something that can [deliver] reliable 24/7 energy, that’s carbon-free, and can be constructed in a timely manner,” Fervo CEO Tim Latimer said. “It’s energy without a lot of the compromises.”

Government-owned Saudi Aramco, which last year earned $104.7 billion in profit, not only is a dominant player in the Mideast oil and gas sector, but Time says it holds “global clout in politics and business” that reaches far beyond oilfields. For example, the company finances big projects spearheaded by Crown Prince Mohammad Bin Salman, who chairs Saudi Arabia’s sovereign wealth fund. These include initiatives in global sports, tourism, and AI.
20-plus companies will pitch at Energy Tech Nexus' Pilotathon during Houston Energy & Climate Startup Week. Photo via Getty Images.

Energy Tech Nexus announces international startups to pitch at Pilotathon

Ready, Set, Pitch

Energy Tech Nexus will host its Pilotathon and Showcase as part of Houston Energy & Climate Startup Week next Tuesday, Sept. 16, featuring insightful talks from industry leaders and pitches from an international group of companies in the clean energy space.

This year's event will center around the theme "Energy Access and Resilience." Attendees will hear pitches from nine Pilotathon pitch companies, as well as the 14 companies that were named to Energy Tech Nexus' COPILOT accelerator earlier this year.

COPILOT partners with Browning the Green Space, a nonprofit that promotes diversity, equity and inclusion (DEI) in the clean energy and climatetech sectors. The Wells Fargo Innovation Incubator (IN²) at the National Renewable Energy Laboratory backs the COPILOT accelerator, where companies are tasked with developing pilot projects for their innovations.

The nine Pilotathon pitch companies include:

  • Ontario-based AlumaPower, which has developed a breakthrough technology that converts the aluminum-air battery into a "galvanic generator," a long-duration energy source that runs on aluminum as a fuel
  • Calgary-based BioOilSolv, a chemical manufacturing company that has developed cutting-edge biomass-derived solvents
  • Atlanta-based Cultiv8 Fuels, which creates high-quality renewable fuel products derived from hemp
  • Newfoundland-based eDNAtec Inc., a leader in environmental genomics that analyzes biodiversity and ecological health
  • Oregon-based Espiku Inc., which designs and develops water treatment and mineral extraction technologies that rely on low-pressure evaporative cycles
  • New York-based Fast Metals Inc., which has developed a chemical process to extract valuable metals from complex toxic mine tailings that is capable of producing iron, aluminum, scandium, titanium and other rare earth elements using industrial waste and waste CO2 as inputs
  • New Jersey-based Metal Light Inc., which is building a circular, solid metal fuel that will serve as a replacement for diesel fuel
  • Glasgow-based Novosound, which designs and manufactures innovative ultrasound sensors using a thin-film technique to address the limitations of traditional ultrasound with applications in industrial, medical and wearable markets
  • Calgary-based Serenity Power, which has developed a cutting-edge solid oxide fuel cell (SOFC) technology

The COPILOT accelerator companies include:

  • Accelerate Wind
  • Aquora Biosystems Inc.
  • EarthEn
  • Electromaim
  • EnKoat
  • GeoFuels
  • Harber Coatings Inc.
  • Janta Power
  • NanoSieve
  • PolyQor Inc.
  • Popper Power
  • Siva Powers America
  • ThermoShade
  • V-Glass Inc.

Read more about them here.

The Pilotathon will also include a keynote from Taylor Chapman, investment manager at New Climate Ventures; Deanna Zhang, CEO at V1 Climate Solutions; and Jolene Gurevich, director of fellowship experience at Breakthrough Energy. The Texas Climate Tech Collective will present its latest study on the Houston climate tech and innovation ecosystem.

CEOs Moji Karimi of Cemvita, Laureen Meroueh of Hertha Metals and others will also participate in a panel on successful pilots. Investors from NetZero Ventures, Halliburton Labs, Chevron, Saudi Aramco, Prithvi VC and other organizations will also be on-site. Find registration information here.

Utility Global’s technology enables reduction of greenhouse gas emissions along with generation of low-carbon fuels and chemicals. Photo courtesy of Utility Global

Houston energy company focused on decarbonization raises $53M series C

money moves

Houston-based Utility Global, a maker of decarbonization-focused gas production technology, has raised $53 million in an ongoing series C round.

Among the participants in the round are Canada’s Ontario Power Generation Pension Plan, the XCarb Innovation Fund operated by Luxembourg-based steel company ArcelorMittal, Houston-based investment firm Ara Partners, and Saudi Aramco’s investment arm.

Also, Utility Global and ArcelorMittal have agreed to develop at least one decarbonization facility at an ArcelorMittal steel plant.

The latest infusion of cash will support the rollout of Utility Global’s eXERO technology, including establishment of the company’s first commercial facilities in 2026.

“With the successful completion of its demonstration program at a commercial steel facility resulting in the first hydrogen ever produced from blast furnace off-gasses in a single reactor, the company has shifted to commercial deployments,” Utility Global says in a news release.

Utility Global’s technology enables reduction of greenhouse gas emissions along with generation of low-carbon fuels and chemicals.

“Our eXERO solution is the first of its kind to convert process gasses into clean hydrogen in a single reactor, onsite, in a cost-effective manner that extends the life of existing customer assets and processes while providing significant emissions reductions,” says Claus Nussgruber, CEO of Utility Global.

Houston-based energy companies have again held a sizable presence on the Fortune 500 ranking. Photo via Getty Images

Houston energy companies score big on annual Fortune 500 ranking

big cos.

Fourteen businesses with global or regional headquarters in the Houston area appear on Fortune’s new list of the world’s 500 biggest companies.

Oil and gas company Saudi Aramco, whose headquarters for the Americas is in Houston, leads the Houston-area pack. With annual revenue of $494.9 billion, it lands at No. 4 on the Fortune Global 500. Ahead of Saudi Aramco are U.S. retailers Walmart and Amazon, and Chinese electric company State Grid.

To put Saudi Aramco’s annual revenue in perspective, the total is slightly above the gross domestic product for the Philippines.

For the third year in a row, Saudi Aramco stands out as the most profitable member of the Fortune Global 500. The company racked up $121 billion in profit last year.

Overall, Saudi Aramco and 32 other petroleum refiners — many of them with a significant presence in the Houston area — made the Fortune Global 500.

“The Global 500 is the ultimate scorecard for business success. The aggregate revenue of the Fortune Global 500 in 2023 reached $41 trillion, a record level. That sum represents more than a third of global GDP — a sign of how much economic power is concentrated in these companies,” Scott DeCarlo, Fortune’s vice president of research, says in a news release.

Here’s the rundown of Fortune Global 500 companies with global or regional headquarters in the Houston area, including the ranking and annual revenue for each:

  • Saudi Aramco, No. 4, $494.9 billion, Americas headquarters in Houston
  • ExxonMobil, No. 12, $344.6 billion, global headquarters in Spring
  • Shell, No. 13, $323.2 billion; U.S. headquarters in Houston
  • TotalEnergies, No. 23, $218.9 billion, U.S. headquarters in Houston
  • BP, No. 25, $213 billion, U.S. headquarters in Houston
  • Chevron, No. 29, $200.9 billion, global headquarters relocating to Houston in 2024
  • Phillips 66, No. 52, $149.9 billion, global headquarters in Houston
  • Engie, No. 130, $89.3 billion, North American headquarters in Houston
  • Sysco, No. 163, $76.3 billion, global headquarters in Houston
  • ConocoPhillips, No. 235, $58.6 billion, global headquarters in Houston
  • Enterprise Products Partners, No. 303, $49.7 billion, global headquarters in Houston
  • Plains GP Holdings, No. 311, $48.7 billion, global headquarters in Houston
  • LyondellBasell, No. 368, $41.1 billion, global headquarters in Houston
  • SLB (formerly Schlumberger), No. 479, $33.1 billion, global headquarters in Houston

Fortune uses revenue figures for budget years ending on or before March 31, 2024, to rank the world’s largest companies.

Five companies with connections to Houston have made it on this year’s 100 most influential companies by Time magazine. Photo via Getty Images

Houston energy businesses score spots on prestigious list of most influential companies

LEADING THE PACK

Five companies with strong ties to Houston have been named among this year’s 100 most influential companies by Time magazine, with a few representing the energy industry.

The five companies are:

  • South Korea’s Hanwha Group, whose Hanwha Power Systems Americas subsidiary is in Houston. Hanwha, known as the “Lockheed Martin of Asia,” was praised for winning approval last year from the American Bureau of Shipping for the world’s first large-scale, carbon-free liquefied natural gas (LNG) vessel.
  • Saudi Aramco, whose Americas headquarters is in Houston. Time cited Saudi Aramco’s dominance in the global oil market as a $1.9 billion “giant.”
  • Germany-based ThyssenKrupp Nucera, whose U.S. headquarters is in Houston. The company builds alkaline water electrolyzers to power steel mills and other fossil-fuel-dependent industrial sites.
  • United Airlines, which operates a hub at George Bush Intercontinental Airport. Chicago-based United was lauded for funding startups that help produce sustainable aviation fuel.
  • Houston-based Intuitive Machines. In February, the company’s Odysseus spacecraft became the first commercial spacecraft to land on the moon. The feat also marked the first U.S. landing on the moon since 1972.

To come up with the fourth annual list, Time solicited nominations and polled in-house contributors and correspondents, along with external experts. Editors at Time then evaluated each company based on factors such as impact, innovation, ambition, and success.

“The result is a diverse group of 100 businesses helping chart an essential path forward,” the magazine says.

In a news release, Time’s editor in chief, Sam Jacobs, says the list of 100 companies “is more than an index of business success.”

“It is an argument for what business influence looks like in 2024,” Jacobs adds. “At a time when leadership in other sectors is battered, surveys suggest that many look to corporate leaders first for direction …. Each show us how companies can provide new models and new inspiration for the future of humanity.”

———
This article originally ran on InnovationMap.

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Army to build nuclear microreactors at 5 U.S. bases, including Texas

Nuclear News

The U.S. Army announced Wednesday that it plans to add nuclear microreactors at five military bases from New York to Texas as a reliable source of energy independent of the commercial electric grid.

The announcement comes as the Trump administration pushes hard to develop the next generation of nuclear power, including billions in loans for large nuclear reactors to meet skyrocketing power demand from data centers and a pilot program to boost advanced reactor designs and projects for military and civilian use. No nuclear microreactors are supplying power to the commercial electric grid in the United States today.

Five companies selected by the Army will be awarded up to $2.2 billion in total over five years to own, construct and operate the microreactors, if they hit set milestones along the way for their performance. The Army expects that more than 20 nuclear microreactors will be built and operated.

Army and industry officials say microreactors offer a resilient power source for critical infrastructure at military installations in case the grid fails. Reactors can run for years without refueling.

Army Secretary Dan Driscoll said the awards will accelerate the military’s ability “to deliver safe, reliable baseload power directly to our installations. We are building the energy resilience necessary to project combat power globally, without relying on potentially vulnerable external grids,” he said.

The grants are part of the Army's “Janus Program” launched last year to deliver next-generation nuclear energy. Officials hope to push nuclear development forward so that advanced reactor designs move beyond experiments and prototypes to provide power for years to come. This will be the “spear tip,” said Jeff Waksman, principal deputy assistant secretary of the Army for installations, energy and environment.

“That is the transition that we are trying to effect here,” he said on a call with reporters Wednesday. “These are not meant to be Army-specific designs.”

Critics of building more nuclear reactors say they’re too expensive and riskier than other energy sources. The Army program is using the military's “deep pockets to provide a hidden subsidy” to nuclear companies that can't find private-sector customers for their hypothetical and uneconomical reactors, said Alan J. Kuperman, associate professor at the Lyndon B. Johnson School of Public Affairs at the University of Texas at Austin and coordinator of the Nuclear Proliferation Prevention Project.

The reactors will be licensed by the Army, rather than the U.S. Nuclear Regulatory Commission, which licenses commercial nuclear reactors. Kuperman said it's “a dangerous scam on many levels.”

Waksman said these reactors will shut down safely in case of a failure, they're small and the Army wouldn't add them to installations without being certain they are safe. He said the Army is working on a deal with the Energy Department to remove radioactive waste, and there won't be any long-term storage on these installations.

The Army is working to align its regulatory processes as much as possible, Waksman said, so that companies won’t need major changes to their designs to be later licensed by the NRC. Along with federal funding, the Army expects billions of dollars in private capital investment.

Army leads the military’s adoption of nuclear energy

President Donald Trump signed executive orders in May 2025 to speed up the development of nuclear power. The Army was tasked with ensuring that an advanced reactor would start operating at a domestic military installation no later than Sept. 30, 2028. The Janus program is named for the ancient Roman god of transitions.

Officials know that delivering nuclear power to a military base will be a challenge, so they picked five companies in case one or more fail, Waksman said. The selected companies are: Antares Nuclear at Fort Bragg in North Carolina; BWXT at Fort Campbell in Kentucky; General Atomics Electromagnetic Systems at Fort Hood in Texas; Radiant Industries at Fort Benning in Georgia; and Westinghouse Government Services at Fort Drum in New York.

Senate Minority Leader Chuck Schumer asked the Army to select Fort Drum. The critical missions Fort Drum supports require secure power generation, the New York Democrat said.

The military installations will remain connected to the grid. The reactors would not completely power them. Each reactor will provide between 1 megawatt to 20 megawatts of power, depending on the company's design. Major bases use as much power as a small city. Antares and Radiant are planning to deliver their reactors in three-packs, Waksman said.

The Army now uses diesel as a primary backup for critical infrastructure. But in a conflict, Waksman said, the Army may not be able to move fossil fuels easily wherever it needs them.

“That makes nuclear energy just a natural game changer,” he said. “It makes sense for the Army to take the lead here.”

A reactor at Fort Belvoir in Virginia, completed in 1957, was the first nuclear power reactor to provide electricity to a commercial power grid in the United States for an extended period, according to the U.S. Army Corps of Engineers.

Companies say this will accelerate US nuclear development

California-based Antares reached a crucial milestone under the U.S. pilot program that could allow it to produce electricity at Idaho National Lab next year. The company said the Army's announcement extends its momentum. Westinghouse Government Services said it’s proud to support the Army’s efforts to strengthen energy security and innovate.

Tori Shivanandan, president and chief operating officer of California-based Radiant, said the Army’s $750 million award “shows confidence in Radiant’s product and ability to manufacture, deploy and safely operate nuclear microreactors for the American military.” The Janus program “will build a stronger and more resilient America,” she said.

General Atomics Electromagnetic Systems said its reactor is designed to operate in remote, off-grid and extreme environments for 40 years. It said it will draw on more than 70 years of nuclear expertise to provide safe, dependable and independent power for the military.

Rex Geveden, BWXT's president and chief executive officer, said, “As we commence work on the Janus program, we are delivering the nation’s most credible and reliable path to deployable nuclear power.”

Energy giant Shell lists Houston HQ for sale for $325 million

asset offload

Energy giant Shell has put its U.S. headquarters in Houston’s Energy Corridor on the market and is exploring the sale of its U.S. chemical business.

Green Street News reported Shell just listed its longtime Energy Corridor campus at 150 N. Dairy Ashford Road. The asking price is $325 million, The Real Deal reported. Shell plans to lease back half of the nearly 1.5 million-square-foot Woodcreek campus for 15 years.

A sale-leaseback deal could transform the 43.6-acre campus into a multitenant hub, CoStar News reported.

“Houston is a critical hub for Shell globally and the headquarters of our U.S. businesses,” a Shell spokesperson told the Houston Business Journal. “We remain committed to Houston and are evaluating opportunities to optimize our Woodcreek campus as part of our ongoing review of workplace needs while maintaining a strong presence in the city.”

Shell occupied its first building at the West Houston campus in 1980. The company employs more than 6,000 people in Texas.

Shell is one of the highest-profile businesses occupying space in the Energy Corridor. It’s home to 67,000 workers, more than 27 million square feet of office and mixed-use space, and 3.8 million square feet of retail and restaurant space.

Shell considers $8B sale of chemical business

As the company seeks to unload its Woodcreek campus, The Financial Times reported Shell is looking into selling its U.S. chemical business. The price tag: $8 billion.

Potential buyers include Spring-based ExxonMobil and Houston-based LyondellBasell.

Shell operates four chemical plants in Texas, Louisiana and Pennsylvania, producing an array of chemicals for use in plastics, detergents and pharmaceuticals.

Shell CEO Wael Sawan said last year that the company had spent $45 billion in capital “that is underperforming for us,” split between its chemical business and renewable energy arm.

Shell also agreed to sell its solar and wind power business in India this summer. Read more here.

Trump continues to champion data center growth despite rising voter concerns

Data Development

President Donald Trump, speaking alongside cryptocurrency leaders at the White House, made a statement that Republican and Democratic candidates alike wouldn't touch.

“If I were the mayor of a town or the governor of a state, and I had a chance to get a big plant in, an AI plant or a data center,” Trump said, “I would absolutely want it because the jobs are enormous and the money paid, the taxes paid, are just enormous.”

It's not the kind of message anyone is using in competitive midterm races.

The race to build data centers, which power artificial intelligence and cloud computing, has run aground amid frustration from voters who don't want to live near the massive warehouse campuses. Even the Senate Republicans' campaign arm warned that anger over data centers — some of which dwarf football stadiums and use more energy than small cities — could cost them a seat.

Opposition stretches across the political spectrum because of fears that the behemoths will jack up electricity bills, drain people's water wells, create unhealthy amounts of air and noise pollution and forever change a community's character — all while getting lucrative tax breaks from states competing for their business.

Trump has framed data centers as a necessary component of a top national and economic security priority: winning the AI race against China. However, he also has acknowledged concern over rising electricity bills, previously saying “it’s only fair” for the companies to shoulder their costs.

He also suggested this week that data centers need “a little public relations help.” In recent months, he has gotten tech giants to sign a voluntary pledge to shield U.S. consumers from higher utility bills from data centers, even as he pushes to streamline the process for companies and utilities to build their own power plants.

But building power plants doesn't happen overnight, and the immediate political reality for candidates across the country is far different.

“It is yet another dimension in which the White House appears tone deaf — tone deaf at best and indifferent to the interest of other Republican candidates at worst,” said James Henson, the director of the Texas Politics Project at the University of Texas, Austin, a nonpartisan research organization.

Republican committee issues warning over data centers in Ohio

Statewide candidates from Nevada to Pennsylvania, both Republican and Democratic, are weaponizing data centers against their opponents, and candidates who absorb those attacks are subsequently trying to distance themselves from them.

In Ohio, a data center hot spot with closely contested races for governor and U.S. Senate, the National Republican Senatorial Committee warned in a memo Tuesday that Sen. Jon Husted is vulnerable to losing his seat because of the centers.

Democratic nominee Sherrod Brown is airing attack ads against Husted that call him the “face of data centers in Ohio” as people gather signatures for a statewide referendum to ban their construction.

The Republican memo said it's been a “sleeper issue for the entire election cycle.”

“Brown is using it because it works,” the NRSC said. “More than any other thing in this race, data centers are the anchor hanging around Husted’s neck. If he loses and data centers get the blame, politicians across the country will take notice — and they will not go near the next one.”

The memo suggested voters may balk at Democratic candidates who want to stop data center construction altogether in favor of a Republican candidate who only wants data centers built if a community approves it in a local vote and it pays for its own power, water and other utilities.

Most registered voters oppose building a data center in their area, according to a July Fox News poll.

Still, the issue falls behind other voter concerns, such as cost of living, as November looms. A Quinnipiac Poll conducted in June asked voters what issues were important in deciding who to vote for in U.S. House elections, and about 4 in 10 mentioned AI data centers.

Trump’s statement already put to use in Nevada race

In Nevada, Democrat Aaron Ford quickly tied Trump’s statement to Republican Gov. Joe Lombardo, characterizing them as being in “lockstep on data centers.”

In a statement, Ford said Trump and Lombardo are “Nevada data centers’ biggest cheerleaders” who “only care about catering to their ‘billionaire friends’ while Nevadans pay the price.”

Ford this week unveiled a policy platform in which he said he would halt new state tax breaks for data centers — he estimated them at $200 million currently — while auditing existing projects to ensure they are delivering on promises. He also said he would ensure data centers pay for their electricity needs, do not deplete Nevada’s water supply and help local governments negotiate strong benefits agreements with developers.

Texas' governor changed course and got a jab from Trump

Texas Gov. Greg Abbott, who last November celebrated Google’s announcement of a $40 billion investment there by calling the state “the epicenter of AI development,” is under attack from his Democratic challenger, Gina Hinojosa, over his pursuit of data center development.

Abbott has since changed course by promising tougher action, such as removing the state’s sales tax exemption and holding up projects to review their energy usage.

Trump criticized the shift, saying “I think it's a mistake” in a recent interview with Punchbowl News.

Asked about Trump's support for data centers, Abbott's office said the governor's “top priority is to protect Texans’ safety and quality of life and ensure the integrity of our power grid and water supply.”

“Simply put, Texans must come first,” Abbott's office said.

Data centers complicated Wisconsin governor race

While Trump embraces data centers, even some of his allies are using them for political attacks. U.S. Rep. Tom Tiffany, running for Wisconsin governor, released a TV ad this week branding his Democratic opponent as “Data Center David Crowley.”

The ad includes a clip of Crowley saying Wisconsin could become the “AI and data hub not only for the entire country, but for the entire globe.”

Crowley has said local communities must have veto authority while also calling data centers a part of the modern economy that could bring significant economic benefits to the state.

Tiffany, who Trump has endorsed, has also said positive things about data centers. In January, Tiffany called data centers “exciting new technology,” in an interview with PBS Wisconsin. And last December, he voted for a bipartisan bill known as the SPEED Act, which is designed to accelerate construction of new AI infrastructure projects like data centers. It hasn't passed the Senate.

Neither Tiffany nor Crowley support a moratorium on new data center construction.

Tiffany has called for repealing the state tax incentive for data centers, while Crowley has not. They both have called for stricter regulation.

Crowley, at an event Wednesday where he received the endorsement of the environmental group Clean Wisconsin, downplayed the attacks Tiffany has made against his data center position.

“He’s getting very good at saying one thing and doing something different,” Crowley said, pointing to Tiffany’s votes in support of the SPEED Act.

“What Congressman Tom Tiffany’s doing is lying because he’s trying to run away from his record in Congress,” Crowley said.