Looking back at top energy transition news from the year, a podcast to stream, and more of what to know going into the last week of 2023. Photo via Getty Images

Editor's note: It's a new week — start it strong with three quick things to catch up on in Houston's energy transition: looking back on top news from 2023, a podcast to stream, and more.

LYB acquires German plastic waste sourcing and engineering company

Houston-based LyondellBasell, rebranded recently to LYB, announced earlier this month that it has acquired a minority share in Source One GmbH, Leiferde, Germany, a plastic waste sourcing and engineering company, that specializes specifically in solutions for hard-to-recycle post-consumer plastic waste. This investment gives LYB access to Source One's engineering and plastic waste sourcing services, according to a news release.

"We are committed to support the growing demand of our customers for circular solutions," says Yvonne van der Laan, LyondellBasell executive vice president of Circular and Low Carbon Solutions, in the news release. “With the investment in Source One we are taking another important step to secure access to plastic waste for our recycling activities and to strengthen our Circulen product portfolio of material made from recyclable or renewable resources.”

Podcast: Moji Karimi of Cemvita talks COP28, growth of the company, and more

Moji Karimi, CEO and co-founder of Cemvita, joined the Houston Innovators Podcast last week before he had even recovered from jet lag to talk about his biggest takeaways from 2023 United Nations Climate Change Conference or Conference of the Parties, more commonly known as COP28.

"It was a pretty amazing experience," Karimi says, comparing the event to how CERAWeek has evolved to really have a strong presence in its innovation-focused track called Agora. "This year you had a massive section for innovation and sustainability. I think that will become a theme in COP29 and beyond to bring entrepreneurs, investors, and more participating in the event."

Karimi's three big observations are outlined here, as is the full podcast with him sharing more about Cemvita's growth this year.

LYB is building its first industrial-scale catalytic advanced recycling demonstration plant at its site in Germany. Photo via lyondellbasell.com

Global chemicals co. with Houston HQ to build industrial-scale recycling plant in Germany

seeing green

This month, LyondellBasell has announced it has officially pulled the trigger on a new recycling plant in Germany.

Dutch chemicals leader LYB, as the company has rebranded recently, has made its final investment decision to build its first industrial-scale catalytic advanced recycling demonstration plant at its site in Wesseling, Germany.

The project is reported to be the first "commercial scale, single-train advanced recycling plant to convert post-consumer plastic waste into feedstock for production of new plastic materials that can be ran at net zero GHG emissions," per LYB's news release.

The plant will utilize LYB's MoReTec technology, which targets difficult to recycle plastics like mixed or flexible materials, and have an annual capacity of 50,000 tonnes per year. The amount expected to be recycled annually will equal plastic packaging waste generated by over 1.2 million German citizens per year.

"We are committed to addressing the global challenge of plastic waste and advancing a circular economy, and today's announcement is another meaningful step in that direction," says Peter Vanacker, LYB CEO, in the release. "Scaling up our catalytic advanced recycling technology will allow us to return larger volumes of plastic waste back into the value chain. By doing this, we will have the ability to produce more materials for high-quality applications, retaining value of plastics for as long as possible."

The plant's construction is anticipated to be done by the end of 2025. The majority of the sorted processed feedstock will be supplied by Source One Plastics, a joint venture of LYB and 23 Oaks Investments that formed in October 2022.

A few weeks ago, LYB purchased a 25 percent stake in a joint venture that seeks to accelerate advancements in plastic recycling. The joint venture, Cyclyx International, was formed in 2020 by Spring-based energy giant ExxonMobil and Tigard, Oregon-based plastic recycling innovator Agilyx.

In 2022, Cyclyx announced it had inked a deal with ExxonMobil and LyondellBasell to develop a first-of-its-kind plastic waste sorting and processing plant in the Houston area. The estimated $100 million facility, set to open in 2024, is poised to annually produce 330 million pounds of plastic feedstock, which is made up of recycled materials that can be used to manufacture new plastics.

Cruise pauses in Houston and beyond — and more things to know this week. Photo via Cruise/Facebook

Robotaxi put it in park, events not to miss, and other things to know in Houston energy transition news

get up to speed

Editor's note: It's a new week — start it strong with three quick things to know in Houston's energy transition ecosystem: events not to miss, robotaxis take a break, and more.

Events this week

Don't miss these two events.

  • November 7-8: Hydrogen North America 2024 will host the hydrogen sector's thought leaders for a two-day event. Learn more.
  • November 8 — The Houston Innovation Awards will honor the city's startups, entrepreneurs, and ecosystem, including energy tech innovators. Learn more.

Cruise hits the brakes

Cruise launched in Houston in October. Photo courtesy of Cruise

Self-driving taxi service, Cruise, which recently launched in Houston, has put it in park for the time being, as TechCrunch reported last month.

The company's California permit was rescinded, and Cruise announced a national pause on its service in a statement.

"The most important thing for us right now is to take steps to rebuild public trust. Part of this involves taking a hard look inwards and at how we do work at Cruise, even if it means doing things that are uncomfortable or difficult," reads the statement. "In that spirit, we have decided to proactively pause driverless operations across all of our fleets while we take time to examine our processes, systems, and tools and reflect on how we can better operate in a way that will earn public trust. This is not related to any new on-road incidents, and our supervised AV operations will continue."

Meet LYB — and its latest sustainability deal

LyondellBasell has rebranded as LYB. Photo via lyondellbasell.com

LyondellBasell has rebranded as LYB, revealing a new logo, tagline, and visual identity.

“With our new strategy firmly in place, our employees are adopting new ways of working to generate innovative, value-enhancing solutions to support our goals,” Peter Vanacker, LYB's CEO, says in the release.

The Dutch company, whose U.S. headquarters is in Houston, also recently announced that it has purchased a 25 percent stake in a joint venture that seeks to accelerate advancements in plastic recycling.

LyondellBasell has rebranded as LYB. Photo via lyondellbasell.com

Houston chemical corporation rebrands to reflect the future of sustainability

introducing LYB

A Houston-headquartered chemicals business has launched its new brand identity that's aligning its purpose of “creating solutions for everyday sustainable living.”

LyondellBasell's rebrand includes a new logo, tagline, and visual identity. The chemicals company, which is known as LYB with the rollout, announced the rebranding this week.

“With our new strategy firmly in place, our employees are adopting new ways of working to generate innovative, value-enhancing solutions to support our goals,” Peter Vanacker, LYB's CEO, says in the release. “I am especially proud of our teams’ recent accomplishments. This includes accelerating our value enhancement program targets and increasing our access to circular and renewable feedstocks through the development of integrated recycling hubs centered in Houston, Texas and Cologne, Germany.

"I believe our new brand identity will inspire employees by giving them a visual representation of our vision for the future and a sense of unity toward our purpose and values," he continues.

LYB's new tagline is “Solutions for a better tomorrow,” which is meant to convey the company's dedication to manufacturing products within circular and low carbon economies across food packaging, health care, and transportation, and technologies.

The new branding is visible now on the company's website and social media platforms.



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CultureMap Emails are Awesome

Here are 20+ CERAWeek 2025 events featuring Houston energy leaders

where to be

CERAWeek 2025 will host more than 1,400 speakers at its annual energy-focused conference taking place March 10-14, with many hailing from Houston.

Under this year's theme, "Moving Ahead: Energy strategies for a complex world,” panels will tackle topics ranging from policy and regulation, geopolitics, power, grid, and electrification, AI and digital, managing emissions, and more.

Most of the innovation-themed events are organized under the Agora track and will feature many Houston-area startups, universities, companies, and scientists. Here are all the events on the Agora track you can't miss if you want to learn more about Houston energy innovation.

Transition in Action: Energy giants shaping a sustainable future

ExxonMobil's Senior Director, Climate Strategy & Technology Vijay Swarup will examine how major energy companies are driving energy transition goals along with panelists from S&P Global, Aramco Ventures and Gentari Sdn Bhd.

This panel is from 12:30-1 p.m. on Monday, March 10. More info here.

Syzygy Plasmonics | Deploying the World’s Most Economic Biogas to SAF Technology

Hear from Syzygy Plasmonics CEO Trevor Best about how the cleantech company's catalyst and reactor work and how the tools can dramatically reduce the cost of producing SAF from biogas from landfills, wastewater, and dairy farms.

This panel is from 2-2:30 p.m. on Monday, March 10. More info here.

Cemvita | The Future of Bioengineered Feedstocks: A Foresight Perspective

Cemvita CEO Moji Karimi will lead this panel.

This panel is from 4:30-5:15 p.m. on Monday, March 10. More info here.

Innovating with Purpose: Strengthening industrial-academic partnerships

David Dankworth, ExxonMobil's Hydrogen Technology Portfolio Manager, and Brian Korgel, the University of Texas Energy Institute Director, will be joined by leaders from MIT and S&P Global to discuss the crucial relationship between universities and industry in fostering purpose-driven innovation.

This panel is from 8:30–9 a.m. on Tuesday, March 11. More info here.

Solidec | Low-cost, Low-carbon Chemicals from Air

Solidec co-founder and CEO Ryan DuChanois will discuss how the company's approach to producing hydrogen peroxide and other key chemicals can be low-cost and low-carbon, creating a scalable path for a more sustainable chemical industry.

This panel is from 9-9:30 a.m. on Tuesday, March 11. More information here.

Collaboration Spotlight: The Carbon Hub: A public-private partnership leading the way to a sustainable carbon economy

Panelists from Rice University, Huntsman Advanced Materials, CERAWeek, The Kavli Foundation, and SABIC will discuss Rice's Carbon Hub's transformative power and what the future looks like for those creating this new carbon economy. Matteo Pasquali, the founding Director of the Carbon Hub, will be featured on the panel.

This panel is from 9:30-10 a.m. on Tuesday, March 11. More information here.

Rice University | Next-generation Electrolyzers and Electrolysis

Haotian Wang, Associate Professor in the Department of Chemical and Biomolecular Engineering at Rice University and co-founder of Solidec, will discuss the development of next-generation electrolyzers that enable lower-cost and more energy-efficient carbon capture, chemical manufacturing and critical metal recovery.

This panel is from 9:30–10:15 a.m. on Tuesday, March 11. More information here.

ExxonMobil | Real-world Progress on Building a Low-carbon Business

Schuyler Evans, ExxonMobil's CCS commerical and business development manager low carbon solutions, will speak on how the energy giant is navigating a complex energy transition and share insights into the strategic thinking behind building a new business that helps reduce emissions.

This panel is from 10-10:30 a.m. on Tuesday, March 11. More information here.

Enovate.AI | AI-driven Advantage: Automate. Optimize. Decarbonize.

Enovate.AI Chief Experience Officer Rebecca Nye, joined by Last Mile Production, will show how its 3-clicks digital strategy empowers operators to make faster, smarter decisions—reducing emissions, enhancing productivity and unlocking new levels of profitability.

This panel is from 10:30–11 a.m. on Tuesday, March 11. More information here.

Financing the Future: Scaling clean energy through innovative investment strategies

Jim Gable, president of Chevron Technology Ventures and vice president of innovation, along with Greentown Lab's new CEO Georgina Campbell Flatter, will discuss the bankability of technologies in different geographies, investment opportunities in emerging markets, sources of funding and risk management strategies investors are using. Panelists also include leaders from Siemens Energy, Energy Impact Partners, and S&P Global Commodity Insights.

This panel is from 12:30–1:10 p.m. on Tuesday, March 11. More information here.

Sage Geosystems | Geothermal at the Speed of Need: How Sage Geosystems is meeting growing energy demand

Learn from Jason Peart, general manager of strategy and development, how Sage's approach to geothermal technology is tackling the fast-growing energy demands of critical sectors, including data centers, utilities, energy storage, and US Department of Defense projects.

This panel is from 1:30–2 p.m. on Tuesday, March 11. More information here.

Rice University | Valuing Nature-based Solutions for CO2 Removal

Carrie Masiello, director of the Rice Sustainability Institute, will introduce to the breadth of nature-based solutions possible, explore some of the most exciting opportunities and give guidance on how to think rigorously about matching individual NBS opportunities to specific portfolio needs.

This panel is from 1:30–2:15 p.m. on Tuesday, March 11. More information here.

Square Robot | Bridging the Divide: How Square Robot's tank inspections align corporate strategy with on-the-ground reality

Square Robot CEO David Lamont will discuss how companies can keep their tank assets online by adopting new technology and navigating the challenges of aligning corporate objectives with site-level realities.

This panel is from 3–3:30 p.m. on Tuesday, March 11. More information here.

The Green Gold Rush: A multi-trillion dollar opportunity?

Bobby Tutor, chairman of Houston Energy Transition Initiative and CEO of Artemis Energy Partners, will be joined by leaders from Accenture, S&P Global, and BeyondNetZero to discuss the immense economic potential of climate solutions and highlight the business opportunities created by the transition to a low-carbon economy.

This panel is from 4–4:30 p.m. on Tuesday, March 11. More information here.

ExxonMobil | Applying Technology to Maximize Value in the Permian Basin

James Ritchie, Exxon's vice president upstream technology portfolio, will share the latest technologies being developed and deployed to improve recovery and capital efficiency in the Permian Basin and demonstrate how these technologies and innovations maximize overall value while reducing greenhouse gas emissions and water usage.

This panel is from 2:30–3 p.m. on Wednesday, March 12. More information here.

Rice University | Plasma Foundry for Scalable Industrial Decarbonization

Aditya Mohite, a Rice professor and the faculty director of the Rice Engineering Initiative for Energy Transition and Sustainability (REINVENTS), will share how The Plasma Foundry, a 1:1 customized accelerator at Rice, is using cold plasma technology and its accelerator model to provide disruptive solutions at scale.

This panel is from 9:30–10:15 a.m. on Thursday, March 13. More information here.

Fervo Energy | Speed and Scale: The Geothermal Decade Is Now

Quinn Woodard Jr., Fervo Energy's senior director, power generation and surface facilities, will discuss how the company is pioneering transformative EGS technology to power data centers, homes and beyond.

This panel is from 10:30–11 a.m. on Thursday, March 13. More information here.

Corrolytics | Digitizing and Revolutionizing Corrosion Detection and Monitoring for Industrial Assets

Anwar Sadek, Corrolytics co-founder and CEO, will share how the company is revolutionizing corrosion detection and monitoring with patented technology to proactively enhance safety, reduce costs and extend asset lifespan.

This panel is from 10:30–11 a.m. on Thursday, March 13. More information here.

Zeta Energy | The Rise of Lithium-Sulfur Batteries: A solution to critical metal constraints

Rodrigo Salvatierra, Zeta's chief science officer, will introduce Zeta Energy’s lithium-sulfurized carbon technology, which effectively addresses the key limitations of lithium-sulfur batteries.

This panel is from 3–3:30 p.m. on Thursday, March 13. More information here.

Future Cities on the Move: Innovative pathways for sustainable urban mobility

Lisa Lin, Harris County's director of sustainability, will speak on this panel on successful public-private partnerships driving innovation in sustainable transport by leveraging technology and data analytics. She'll be joined by Aberdeen's council co-lead and leaders from S&P Global and GreenCap, based in Cape Town, South Africa.

This panel is from 3:30–4 p.m. on Thursday, March 13. More information here.

Collaboration Spotlight: Building a resilient Gulf Coast energy and chemical sector

Greater Houston Partnership and HETI's Jane Stricker will join Ramanan Krishnamoorti from the University of Houston and leaders from Argonne National Laboratory and SABIC to explore opportunities and pathways to strengthen the US Gulf Coast’s global leadership position in base chemical manufacturing and the national security and economic opportunities that innovation and process integration create.

This panel is from 4:30–5 p.m. on Thursday, March 13. More information here.

NRG Energy forms joint venture to build power plants for ERCOT and AI-driven demand

teaming up

Houston-based power provider NRG Energy Inc. has formed a joint venture with two other companies to meet escalating demand for electricity to fuel the rise of data centers and the evolution of generative AI.

NRG’s partners in the joint venture are GE Vernova, a provider of renewable energy equipment and services, and TIC – The Industrial Co., a subsidiary of construction and engineering company Kiewit.

“The growing demand for electricity in part due to GenAI and the buildup of data centers means we need to form new, innovative partnerships to quickly increase America’s dispatchable generation,” Robert Gaudette, head of NRG Business and Wholesale Operations, said in a news release. “Working together, these three industry leaders are committed to executing with speed and excellence to meet our customers’ generation needs.”

Initially, the joint venture will work on four projects supplying 5 gigawatts of power from combined-cycle power plants, which uses a combination of natural gas and steam turbines that produce additional electricity from natural gas waste. Electricity from these projects will be produced for power grids operated by the Electric Reliability Council of Texas (ERCOT) and PJM Interconnection. The projects are scheduled to come online from 2029 through 2032.

The joint venture says the model it’s developing for these four projects is “replicable and scalable,” with the potential for expansion across the U.S.

The company is also developing a new 721-megawatt natural gas combined-cycle unit at its Cedar Bayou plant in Baytown, Texas. Read more here.

2 Houston startups join Greentown Labs' BIPOC-led accelerator program

seeing green

Greentown Labs and Browning the Green Space announced the newest cohort for its Advancing Climatetech and Clean Energy Leaders Program, or ACCEL, which works to advance BIPOC-led startups in the climatetech space.

Two Houston companies and one from Austin are among the eight startups to be named to the 2025 group.

“The startups selected for the third ACCEL cohort represent a phenomenal range of energy and climatetech innovations, which underscores our belief that everyone and many solutions must play a role in our community’s collective decarbonization efforts,” Georgina Campbell Flatter, Greentown’s new CEO, said in a release. “We’re proud to welcome these entrepreneurs to our community and eager to see all they’ll achieve throughout the program and beyond!”

Each of the early-stage startups within the cohort will receive $25,000 in non-dilutive grant funding and participate in the year-long program focused on product and technology development, market development, fundraising and management, and team development, according to Greentown. The curriculum is led by VentureWell, a nonprofit with expertise in venture development in climatetech.

The Houston companies include:

  • Carbonext, founded by Olanrewaju Tanimola. The company is leveraging its proprietary, off-the-shelf 3D-graphene technology to develop integrated solutions with carbon-coated silicon anodes to address challenges in the graphite ecosystem, as well as lithium-battery anodes.
  • PLASENE, founded by Sohel Shaikh, Alper Gulludag and Romolo Raciti. The company offers an innovative platform that converts plastic waste into liquid fuel and low-carbon hydrogen through its proprietary catalysts and modular, scalable, pre-engineered units

The remaining six companies are:

  • Inductive Robotics, founded in Austin by Madhav Ayyagari and David Alspaugh. The startup deploys autonomous robots that deliver EV charging directly to parked vehicles in commercial parking facilities, using a subscription-based model.
  • Andros Innovations, founded in Cambridge, Massachusetts by Laron Burrows. The startup has developed a reactor that produces ammonia more cheaply, cleanly and safely than traditional methods do.
  • FAST Metals, founded in Worcester, Massachusetts by Sumedh Gostu and Anthony Staley. It has developed a hydrometallurgical-recovery process capable of extracting iron, aluminum, scandium, titanium, and other rare-earth elements from industrial tailings.
  • Respire Energy, founded in Boston by Dave Hsu, Xiaowei Teng, and Candy Wong. The energy storage startup has developed a safe, low-cost, and long-duration metal-air battery designed for microgrids.
  • Tato Labs, founded in Brooklyn by Mecca McDonald and Mia Dunn. It is developing scalable, innovative, bioplastic products and packaging solutions that leverage potato starch, protect and preserve the natural ecosystem, and minimize plastic waste.
  • Thola, founded in Portland, Maine, by Nneile Nkholise and Lerato Takana. The company provides an on-demand marketplace for commercial-building sustainability and safety management, with a mission to decarbonize old buildings.

ACCEL is supported by the Massachusetts Clean Energy Center (MassCEC), Shell, Equinor, the Growth Capital Division of MassDevelopment, Microsoft and the Barr Foundation.

The accelerator has supported 13 early-stage startups since it was founded in 2023, resulting in $325,000 in grant funding. Houston companies have been represented in each cohort. Click here to see the 2024 cohort and here to see the inaugural 2023 cohort.