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Expert shares 5 key factors for evolving the energy transition in Texas

GUEST COLUMN

This expert acknowledges the energy transition is not happening overnight — but it's never too early for Texans looking to get in on the ground floor. Photo via Shutterstock

Humanity faces an inflection point in the coming decade. In order for the world’s population to survive and, ultimately, prosper, especially the population of developing countries such as India, China, and Brazil, significant investment in all forms of energy will be needed. Texas-based energy companies will play a crucial role in developing, advancing and supplying environmentally sensitive forms of energy to meet the world’s insatiable demand.

According to the U.S. Energy Information Administration, global energy consumption is expected to increase by a staggering 50 percent in the next 25 years. Fueled by rapid economic and population growth, this spike in demand is particularly focused within developing Asian countries outside of the Organization for Economic Cooperation and Development (OECD). Taking steps toward energy evolution today is crucial not only for economic progress but also to address the long-term impact of climate change. Research compiled by JLL highlights five key factors to consider.

1. Embracing a gradual evolution

Historically, energy transitions require significant time to be fully realized, often spanning over 50 years. Coal took more than 60 years to grow from a mere 5 percent to a dominant 50 percent share of the world's primary energy supply. Similarly, natural gas took nearly 70 years to increase its market share from 1 percent to 20 percent in the United States. Widespread commercialization of nuclear energy spans as much as 80 years, from the point of initial discovery and application. Major pendulum swings do not occur overnight; the next energy evolution will require adaptability and resilience.

2. Increase in global energy consumption

As non-OECD countries experience periods of economic growth, particularly driven by a growth of the manufacturing sector, these countries’ energy consumption naturally follows suit. Approximately 2.5 billion people live in these regions, which today heavily rely on non-renewable sources to meet basic energy needs.

As OECD countries continue to introduce sustainable technologies like battery power and other alternatives at scale, a transfer of more efficient and eco-friendly sources and technologies to developing communities must occur to reduce the world’s overall carbon footprint.

3. Surging investment in global energy transition

Investments in the global energy transition surpassed $1 trillion in 2022 – a stunning year-over-year increase of 31 percent. These investments are propelling innovative, sustainable solutions and driving the research and development necessary for a more environmentally conscious energy landscape.

4. Diversification and revised renewables forecast

Countries are actively diversifying their energy generation away from natural gas, specifically as a response to the energy crisis sparked by Russia's invasion of Ukraine. This push towards sustainable alternatives has received further validation with the International Energy Agency (IEA) recently revising its five-year renewables forecast, emphasizing a significant 28.4 percent increase. This revision serves as a testament to the increasing significance of sustainable energy sources in ensuring a resilient energy future.

5. United States energy production

Even with the implementation of the Inflation Reduction Act of 2022 (IRA), the United States will maintain its production and export of oil, natural gas, and derivatives. While recognizing the continued role of these traditional energy sources in meeting global energy demands, the United States also acknowledges the imperative of transitioning towards sustainable energy sources. Encouraging companies to embrace alternative energy solutions in line with this transition is now big business, as significant incentives are being provided at federal and state levels.

And what about here in Texas?

In this critical era of global energy evolution, Texas has the opportunity to take center stage, holding the keys not only to its own future but also to those far beyond the state’s borders. With abundant wind power production, vast solar energy potential, a favorable regulatory environment, and attractive tax incentives, Texas is well positioned to be a leader in innovation, research, and production of alternative energy sources. Combined with the presence of many of the country’s leading energy companies, Texas must be a powerhouse for driving a sustainable energy transition on a large scale.

Transforming the global energy landscape will not be accomplished overnight. It requires the collective efforts of governments, industries, companies, and individuals working together towards a common goal. Texas and Texans can serve as a beacon of inspiration, leading the charge in alternative energy adoption and investing today in the next century of energy production and consumption. Ultimately, our example should be one the world can follow.

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Louis Rosenthal is executive managing director at JLL and the global leader of the company's energy and renewables practice group.

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Oxy CEO Vicki Hollub to retire, Reuters reports

retirement plans

Vicki Hollub, CEO of Houston-based Occidental (Oxy), is set to retire this year, Reuters first reported Thursday.

Hollub has held the top leadership position at Oxy since 2016 and has been with the oil and gas giant for more than 40 years. Before being named CEO, she served as chief operating officer and senior executive vice president at the company. She led strategic acquisitions of Anadarko Petroleum in 2019 and CrownRock in 2024, and was the first woman selected to lead a major U.S. oil and gas company.

Reuters reports that a firm date for her retirement has not been set. Richard Jackson, who currently serves as Oxy's COO, is expected to replace Hollub in the CEO role.

Oxy is leading a number of energy transition projects.

It's subsidiary 1PointFive is developing a $1.3 billion direct air capture (DAC) project in the Midland-Odessa area that is slated to be the largest facility of its kind in the world. Known as STRATOS, it's designed to capture up to 500,000 metric tons of CO2 per year.

The company shared recently that Phase 1 of the project is expected to go online in Q2, with Phase 2 ramping up through the remainder of 2026.

“We are immensely proud of the achievements to date and the exceptional record of safety performance as we advance towards commercial startup,” Hollub said of Stratos last year.

“We believe that carbon capture and DAC, in particular, will be instrumental in shaping the future energy landscape,” she added.

Oxy was one of the first to set ambitious net-zero goals. In a 2020 interview during CERAWeek, Hollub outlined Oxy's future as a “carbon management company.”

“Ultimately, I don’t know how many years from now, Occidental becomes a carbon management company, and our oil and gas would be a support business unit for the management of that carbon. We would be not only using [CO2] in oil reservoirs [but] capturing it for sequestration as well,” Hollub said.

Oxy opened its Oxy Innovation Center in the Ion last year, focused on advancing low-carbon technology. It also operates Oxy Low Carbon Ventures, which focuses DAC, carbon sequestration and low-carbon fuels through businesses like 1PointFive, TerraLithium and others.

Hertha Metals named world's  No. 1 most innovative manufacturing co. of 2026

top innovators

Led by Conroe-based Hertha Metals, five organizations in the Houston area earned shoutouts on Fast Company’s list of the World’s Most Innovative Companies of 2026.

Hertha Metals ranked No. 1 in the manufacturing category.

Last year, Hertha unveiled a single-step process for steelmaking that it says is cheaper, more energy-efficient and just as scalable as traditional steel manufacturing. It started testing the process in 2024 at a one-metric-ton-per-day pilot plant.

At the same time, Hertha announced more than $17 million in venture capital funding from investors such as Breakthrough Energy, Clean Energy Ventures, Khosla Ventures, and Pear VC.

“We’re not just reinventing steelmaking; we’re redefining what’s possible in materials, manufacturing, and national resilience,” Laureen Meroueh, founder and CEO of Hertha, said at the time.

Meroueh was also recently named to Inc. Magazine's 2026 Female Founders 500 list.

Hertha, founded in 2022, says traditional steelmaking relies on an outdated, coal-based multistep process that is costly, and contributes up to 9 percent of industrial energy use and 10 percent of global carbon emissions.

By contrast, Hertha’s method converts low-grade iron ore into molten steel or high-purity iron in one step. The company says its process is 30 percent more energy-efficient than traditional steelmaking and costs less than producing steel in China.

Last year, Hertha said it planned to break ground in 2026 on a plant capable of producing more than 9,000 metric tons of steel per year. In its next phase, the company plans to operate at 500,000 metric tons of steel production per year.

Here are Fast Company’s rankings for the four other Houston-area organizations:

  • Houston-based Vaulted Deep, No. 3 in catchall “other” category.
  • XGS Energy, No. 7 in the energy category. XGS’ proprietary solid-state geothermal system uses thermally conductive materials to deliver affordable energy anywhere hot rock is located. While Fast Company lists Houston as XGS’ headquarters, and the company has a major presence in the city, XGS is based in Palo Alto, California.
  • Houston-based residential real estate brokerage Epique Realty, No. 10 in the business services category. Epique, which bills itself as the industry’s first AI brokerage, provides a free AI toolkit for real estate agents to enhance marketing, streamline content creation, and improve engagement with clients and prospects.
  • Texas A&M University’s Nanostructured Materials Lab in College Station. The lab studies nano-structured materials to make materials lighter for the aerospace industry, improve energy storage, and enable the creation of “smart” textiles.

CERAWeek crowns winners of 2026 clean tech pitch competition

top teams

Twelve teams from around the country, including several from Houston, took home top honors at this year's Energy Venture Day and Pitch Competition at CERAWeek.

The fast-paced event, held March 25, put on by Rice Alliance, Houston Energy Transition Initiative and TEX-E, invited 36 industry startups and five Texas-based student teams focused on driving efficiency and advancements in the energy transition to present 3.5-minute pitches before investors and industry partners during CERAWeek's Agora program.

The competition is a qualifying event for the Startup World Cup, where teams compete for a $1 million investment prize.

PolyJoule won in the Track C competition and was named the overall winner of the pitch event. The Boston-based company will go on to compete in the Startup World Cup held this fall in San Francisco.

PolyJoule was spun out of MIT and is developing conductive polymer battery technology for energy storage.

Rice University's Resonant Thermal Systems won the second-place prize and $15,000 in the student track, known as TEX-E. The team's STREED solution converts high-salinity water into fresh water while recovering valuable minerals.

Teams from the University of Texas won first and second place in the TEX-E competition, bringing home $25,000 and $10,000, respectively. The student winners were:

Companies that pitched in the three industry tracts competed for non-monetary awards. Here are the companies named "most-promising" by the judges:

Track A | Industrial Efficiency & Decarbonization

Track B | Advanced Manufacturing, Materials, & Other Advanced Technologies

  • First: Licube, based in Houston
  • Second: ZettaJoule, based in Houston and Maryland
  • Third: Oleo

Track C | Innovations for Traditional Energy, Electricity, & the Grid

The teams at this year's Energy Venture Day have collectively raised $707 million in funding, according to Rice. They represent six countries and 12 states. See the full list of companies and investor groups that participated here.

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