Andrew Yang offers entrepreneurial advice to startups in the thriving Innovation Corridor seated in midtown Houston. Photo courtesy of Lauren M. Postler/Andrew Yang.

It’s not every day that an entrepreneur gets grilled on their go-to-market-plans by a former presidential candidate, but for a few nascent businesses, that’s just what happened last Friday at Greentown Labs Houston.

Grilled is perhaps too strong a term, as Andrew Yang, an entrepreneur turned politician, conversed convivially with a half-dozen growing businesses in the thriving Innovation Corridor seated in midtown Houston. Yang listened carefully to each company’s elevator pitch, interrupting only to exclaim, “that’s so cool!” and “congratulations, man!” like an awestruck coed before asking thoughtful questions about the journey ahead for each entrepreneur.

Lara Cottingham, vice president of strategy, policy, and climate impact at Greentown Labs Houston, set the tone for the tour with an overview of Greentown Labs and the entrepreneurial efforts in energy transition it supports.

“[Greentown Labs was] founded 12 years ago. We’ve supported about 550 startups. Our startups have created over 24,000 jobs – and that’s just in Boston and Texas,” says Cottingham. “We don’t really know how to fully measure everywhere, but they are operating globally.

“Our startups have raised about $4 billion dollars. Half of that was last year,” Cottingham continues. “When we talk about now being the time to be in climatetech, now is the time.”

The tour begins with WIP International Services, a start up solving the problem of thirst and water scarcity by extracting moisture from humid environments and converting it into usable water.

pouring water into tall glassesWIP International Services aims to make drinking water more readily available in humid locations. Image via Shutterstock.

“We can produce a purely distilled product, or a mineralized, pH balanced product for potable water,” explains Tracy L. Jackson, CEO of WIP International Services LLC.

The small group tagging along with Yang cheers the idea of creating clean water to drink while lowering the humidity of their homes, and effectively, their demand on energy for air-conditioning in a city that is now well into three-digit summer temperatures with average outdoor humidity above 70 percent.

Jackson almost stumbled into her startup by accident 8 years ago. She was visiting a site in Louisiana working on algae solutions, where she encountered an earlier (and much larger and noisier) model of the unit that stood in front of her now, no bigger than a standard water cooler. Inspired by scenes she witnessed in Africa during her tenure with an oilfield services company, Jackson knew this was a solution too good to keep quiet.

“Because I had been in Africa – I worked in an oil and gas services company – I had seen people standing in line for water from a water well in a village. And I thought, ‘this would be perfect for that situation,’” Jackson tells the tour group. “We now have developing relationships in Africa as well as Mexico on large scale projects for atmospheric water generation.”

At the next stop, Reid Carrazzone, president and CEO of Top Grain Technologies, softly explains how he and Zack Cordero, chief scientific officer, address the challenges of long-lead times and harsh environments impeding the ability to get hydrogen-fired turbines 100 percent hydrogen-fired.

close up of 3D printer making metal objectTop Grain Technologies resolves how to make 3D printed metals more heat resistant. Image via Shutterstock.

“We are commercializing a heat treatment invented at MIT that will enable 3D-printed metal materials to serve in combustion turbine engines,” Carrazzone tells Yang. “Traditionally, 3D-printed metals are not well-suited to serving the environments of high temperature/high stress that you’d find in jet engines and natural gas settings.

“These [3D-printed] materials, certain classes of them, can be uniquely hydrogen-compatible, as well as have temperature capabilities in excess of the existing materials today,” Carrazzone says. “They will need our heat treatment to bridge that final gap in properties.”

Yang lights up with at the prospect that the duo may have come up with a truly unique solution, even suggesting the company may be in a name-your-own-price situation. The Top Grain Technologies team accepts the compliment with humility, insisting it’s more about solving the simple problems one step at a time.

Companies that Yang met along the Greentown Labs workshop floor represent just a fraction of the innovation proliferating across Houston in recent years, each with a different focus on energy sustainability and the circular economy. Maybe one day Yang, Jackson, and Carrazzone will look back on this interaction and think, “I knew them when…” Only time, and continued tending to the entrepreneurial spirit, will tell.

Energy Transition and Digital Transformation collide at next week's Can't Miss energy event. Image via Shutterstock.

Can't Miss: Reuter's Data-Driven Oil and Gas Conference

DIGITAL SUSTAINABILITY

June 20-21 | Reuter’s Data-Driven Oil and Gas Conference

Energy Transition and Digital Transformation collide at next week’s Data-Driven Oil and Gas USA 2023 conference from Reuter’s Events. Join leaders in technology as they discuss digital best practices in upstream energy and how to balance going beyond Industry 4.0 with goals for energy sustainability.

“Reuters Events: Data Driven Oil & Gas 2023 will be the space for decision makers to get together to take their business to the next level by overcoming cultural blockers, breaking down silos and exploring innovative technologies to improve the bottom line and maximize output,” says Lee Cibis, global project director for oil and gas at Reuters Events.

With a robust speaker lineup, attendees can expect to hear insightful case studies, lessons learned, and visions for a lower-carbon energy future enabled by digitalization and innovative technologies. Be sure to catch a multi-operator perspective at the Tuesday panel, “One Common Goal,” which appears to echo sentiments from OTC about the importance of partnering, with emphasis on the data interoperability needed from and between vendors and operators alike.

Asking ChatGPT what all was made from petroleum produced surprising results - the answer: everything. Photo by Sanket Mishra/Unsplash

Energy truly IS everywhere according to ChatGPT

EVERYDAY ENERGY

I sat down to have a conversation with ChatGPT from OpenAI about energy by-products; specifically, everyday items we use that contain some form of petrochemicals. My first prompt was rather broad, so I wasn’t surprised to get back a rather broad answer highlighting product categories instead of specific examples. Plastics, synthetic fibers, cleaning products, personal care products, medicines, paints & coatings, and adhesives were all succinctly summarized, but I wanted to dive deeper.

Given that AI has an almost limitless reach, I asked for a comprehensive list of all the products we use in everyday life that are made from petrochemicals. Turns out, ChatGPT has some healthy boundaries, so it pushed back, only offering a slightly more detailed list of the categories produced from the first prompt.

Not to be deterred, I asked for additional examples. I didn’t want to continue getting spoon-fed 10 items at a time, so I asked for 200. Less than comprehensive, more than the crumbs I was getting.

In entertaining fashion, ChatGPT told me compiling a list of 200 items might be challenging, but that it could offer up 100. The brazen negotiation made me smile.

I complimented the list and nudged a bit, encouraging ChatGPT it could come up with another 100 items if it tried. Much like a teenager wishes to stave off further questioning from a nosy parent, ChatGPT proffered up a second response of 100 items–almost half of which were simply things before which it added the qualifier “synthetic.” Salty.

As my intention is not to bore you, but rather enhance the knowledge of our readers by understanding how pervasive petrochemical products are in our everyday life, I settled on a more direct inquiry with a capped demand prompt: “What would you say are the 10 most surprising things in common everyday use that contain petrochemical products?”

Most of the answers featured wax-based products, like lotions, crayons, and lipstick–not necessarily earth-shattering realizations given my familiarity with cosmetics as petroleum by-products. I was pleasantly surprised to learn that chewing gum, with its synthetic rubber base enabling theoretically endless chewing, is derived from petroleum. I was also surprised to learn that many artificial sweeteners, like saccharin and aspartame, are made from petrochemicals. Huh.

There was one item on the list, however, that helped me see how truly pervasive the energy industry is, and not just for petrochemicals. Tucked in nonchalantly at #6 was Deodorant. My brain jumped immediately to the waxy base of a solid sweat deterrent, but my eyes got a curveball. ChatGPT writes, “Many deodorants contain aluminum, which is often derived from bauxite, a mineral that is usually mined from the earth using petroleum-powered machinery.” Now that was an answer I wasn’t expecting.

While my initial inference stood true – the smooth glide of a buttery solid antiperspirant is without a doubt derived from petrochemicals (not to mention the plastic packaging surrounding it), I wasn’t expecting ChatGPT to rope in the oft petroleum-fueled tools used to make said product. If that’s true, then nearly every item on the planet is derived from petroleum. Or at the very least, some source of energy. Regardless of whether the machinery used runs on gasoline, electricity, or wind power, literally almost everything that is produced on this earth is related to the energy industry.

Even if it’s hand-made, it’s technically still energy-adjacent, assuming we all bathe regularly with soap, yet another on the list of commonly used items derived from petroleum by-products. It’s certainly directly powering some manual activities, for those busting stress and bad breath with gum, or drinking a diet soda to power through. No pun intended.

I share this amusing tale simply to clarify the ubiquitous nature of energy in all parts of the modern world. As we look toward the #futureofenergy, we must be cognizant of its universal reach. It’s not necessarily realistic to switch from one source of energy to another overnight, but we do have a responsibility to seek cleaner, healthier, more efficient sources of energy while sustaining the life to which we have all grown accustomed.

Much like ChatGPT thought she couldn’t come up with 200 items derived from petroleum products, many think Houston will be unable to drive the Energy Transition, given our extensive petroleum focus. But like so many fellow Houstonians before us, we love a good challenge.

Just keep prompting us, and we’ll eventually unlock infinite potential for the #futureofenergy. It’s a limitless time to be in Houston, absorbing wisdom the city so willingly wants to share with the growing ecosystem of innovators. Just ask the growing number of almost 5,000 Energy-related firms in Houston. We’re just getting started.

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Lindsey Ferrell is a contributing writer to EnergyCapitalHTX and founder of Guerrella & Co.

Rising temps could result in rolling brownouts this summer–unless we work together to reduce the strain on the electric grid. Photo via Shutterstock

NERC warns of summer energy shortfalls–what you can do now

THINGS ARE HEATING UP

The North American Electric Reliability Council (NERC) issued a warning with the 2023 Summer Reliability Assessment yesterday – energy shortages could be coming this summer for two-thirds of North America if temperatures spike higher than normal.

“Increased, rapid deployment of wind, solar and batteries have made a positive impact,” Mark Olson, NERC’s manager of reliability assessments says in the release. “However, generator retirements continue to increase the risks associated with extreme summer temperatures, which factors into potential supply shortages in the western two-thirds of North America if summer temperatures spike.”

For Texans, the combined risk of drought and higher-than-normal temperatures could stress ERCOT system resources, especially in the case of reduced wind. But before there’s a mad rush on generators, keep in mind, electricity consumers can take simple actions to minimize the possibility of widespread shortfalls.

Electricity demand begins rising daily around 2 P.M. in the summer and peaks in the final hours of daylight. These hours are generally not only the warmest hours of the day but also the busiest. People return from work to their homes, crank down the air conditioner, turn on TVs, run a load of wash, and prepare meals using multiple electric-powered appliances.

If everyone takes one or two small steps to avoid unnecessary stress on the grid in the hours after coming home from work, we can prevent energy shortfalls. Modify routines now to get into the habit of running the dishwasher overnight, using the washer and dryer before noon or after 8 pm and pulling the shades down in the bright afternoon hours of the day.

Try to delay powering up devices – including EVs – until after dark. Turn off and unplug items to avoid sapping electricity when items are not in use. And if you can bear it, nudge that thermostat up a couple of degrees.

Energy sustainability demands consistent collaboration and coordination from every consumer of energy. Let’s get in the habit of acting neighborly now with conservative electricity practices before we start seeing temperatures–of both the literal and figurative kind–flare.

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Houston energy expert discusses why hydrogen still has a future

Guets Column

Not long ago, hydrogen was hailed as the next big thing in clean energy. Investors poured in, and countries from Japan to Germany built ambitious hydrogen strategies. It wasn’t a new discovery; hydrogen has been used for over a century in refineries and fertilizers, but it suddenly found itself reborn as the world began working toward decarbonization.

When hydrogen burns, the only byproduct is water. Green hydrogen, produced with renewable power, could replace fossil fuels in everything from trucks to ships to steel mills. But the momentum has cooled. Costs remain stubbornly high, several projects have been delayed or canceled, and policy support has wavered. In the U.S., a change in administration has created uncertainty. In Europe, some governments are slowing funding or revising hydrogen mandates. Even the International Maritime Organization (IMO) recently postponed a key vote on fuel-carbon standards.

Yet as Mike Graff , former Chairman and CEO of American Air Liquide, said in an Energy Forum episode with Ed Emmett at Rice University’s Baker Institute, “The world is always looking to make sure that energy is first available, it’s affordable, and then it’s clean. And I see hydrogen over time evolving in that manner.” He also noted that “companies have produced hydrogen and utilized hydrogen for over 100 years, and they’ve done that very safely… I think we can continue that moving forward.”

China has doubled down on hydrogen as part of its industrial strategy, building massive electrolyzer manufacturing capacity and funding dozens of pilot projects across transportation and heavy industry. Japan and South Korea also stand out as examples of how sustained policy support can drive hydrogen progress.

Where Hydrogen Fits Today

To understand hydrogen’s role now, it helps to remember what it actually does. About 76 percent of global hydrogen is produced from natural gas and used in refineries, fertilizer plants, and chemical production. This so-called “gray hydrogen” is essential but carbon-intensive.

What’s new is the rise of low-carbon hydrogen, “blue” hydrogen made from natural gas with carbon capture, and “green” hydrogen produced by splitting water with renewable electricity. These methods are expensive, but they’re growing. According to the International Energy Agency, global low-emissions hydrogen output rose about 10 percent in 2024.

Hydrogen is also expanding beyond industry. As Graff explained, it already powers thousands of forklifts in warehouses across the U.S. and is beginning to appear in commercial trucking, locomotives, and even aviation prototypes. “You can now drive 600 to 800 miles on a hydrogen fuel-cell truck,” he noted, “and refuel in 30 minutes, just like you would refill for diesel.”

The Cost Challenge and a Gulf Coast Opportunity

So why the slowdown? One word: economics.

Even with generous tax credits, green hydrogen can cost two to three times more than conventional fuels. Electrolyzers are still expensive, though costs are falling as Chinese suppliers introduce low-cost alternatives.

Infrastructure is another hurdle. Pipelines, storage, and fueling networks need to be built from scratch.

But those same challenges point to opportunity, especially along the U.S. Gulf Coast. The region already has one of the world’s largest hydrogen pipeline systems and a well-established energy infrastructure. Texas, in particular, has a head start. It already hosts nearly 1,000 miles of hydrogen pipelines, about 64 percent of the U.S. total, and some of the world’s largest hydrogen storage sites at Moss Bluff, Spindletop, and Clemens. Out of 140 hydrogen plants operating nationwide, 43 are in Texas, supported by extensive refining and natural gas infrastructure. This combination of assets gives the Gulf Coast an unmatched foundation to scale low-carbon hydrogen and integrate production, storage, and end use across industries.

As Ken Medlock , Senior Director of the Center for Energy Studies at Rice University’s Baker Institute, explains in his report: Developing a Robust Hydrogen Market in Texas, Texas has all the critical elements needed to lead in a low-carbon hydrogen economy, including existing infrastructure, a skilled workforce, and proximity to industrial demand centers. That combination gives it a distinct advantage in scaling up hydrogen production and use.

Governments around the world are showing renewed confidence in hydrogen. The European Commission awarded nearly €3 billion to 13 major projects, while Japan and South Korea continue expanding fueling networks. China is leading one of the most ambitious buildouts, with more than 50 planned hydrogen projects and a rapidly growing fleet of fuel-cell vehicles. Despite recent setbacks, global investment has surpassed $100 billion, and projects in places such as Chile, where strong renewables and low-cost Chinese equipment help make projects feasible, are moving toward final investment decisions.

What Comes Next

Hydrogen’s future won’t depend on replacing every fuel, but on filling the gaps where batteries and biofuels fall short.

Transportation: This is where momentum is strongest today. Batteries dominate cars, but hydrogen fuel cells excel in heavy trucks, ships, and planes. As Graff noted, “You can design a commercial vehicle with the same utility as diesel but powered by hydrogen.” Airbus and Boeing are testing hydrogen propulsion concepts, and several ports are experimenting with hydrogen bunkering for cargo ships.

Industry: Steel, cement, and chemicals account for a quarter of global emissions. Hydrogen-based direct-reduced-iron (DRI) steelmaking is being piloted in Europe and Asia and could transform how these materials are produced at scale.

Storage: Hydrogen can store energy for days or weeks, serving as backup for renewables like wind and solar. But storage remains very costly and may only prove viable for the “last mile” of greenhouse gas reduction or grid stability.

These uses may sound niche, but that’s how technologies scale. They start small, gain an economic foothold, and expand as costs decline.

Conclusion

Hydrogen's early, perhaps irrational, exuberance may have cooled, but amidst the rubble of cancelled projects are the beginnings of an industry that could play a vital niche role on the journey towards a lower carbon intensity energy future. As costs fall and infrastructure around the world expands, hydrogen's role will expand into the nooks and crannies of the energy industry.

It won't replace every fuel, but it doesn't have to. Success will come from steady, project-by-project progress.

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Scott Nyquist is a senior advisor at McKinsey & Company and vice chairman, Houston Energy Transition Initiative of the Greater Houston Partnership. The views expressed herein are Nyquist's own and not those of McKinsey & Company or of the Greater Houston Partnership. This article originally appeared on LinkedIn.

Houston energy startup launches to power AI data centers with Microsoft agreement

power move

Buoyed by a purchase agreement from Microsoft, Houston-based Joulent recently launched to build power plants that meet the electricity demands of AI data centers and other computing-heavy industries.

Joulent builds dedicated power-generating facilities that feed directly into data centers and other power-dependent facilities, eliminating the need for companies to siphon power from grids. Joulent’s plants combine generation, storage and smart controls in a modular, scalable setup, according to a news release.

Investment firm Engine No. 1 established Joulent in collaboration with energy technology company GE Vernova.

Joulent’s first project, the Project Kilby natural gas facility in West Texas, will be co-located with a Microsoft data center. It’ll deliver about 2.67 gigawatts of power under a 20-year deal between Microsoft and Energy Forge One, a subsidiary of Houston-based Chevron. Engine No. 1 and Chevron teamed up to build the plant.

GE Vernova will supply most of the plant’s power capacity, with additional capacity coming from Solar Turbines, a subsidiary of Irving-based construction and mining equipment manufacturer Caterpillar.

“Leadership in the AI era will be determined by who can deliver energy and compute the fastest, most reliably, and at the lowest cost,” Chris James, founder and CEO of Engine No. 1 and Joulent, said in a news release.

“By building new power-generating facilities, Joulent enables customers across industries to power the next chapter of American innovation, while reducing pressure on existing grids and maintaining affordability for ratepayers.”