Houston energy leader Barbara Burger shared her key takeaways from CERAWeek 2025 with InnovationMap. Photo courtesy of CERAWeek

What a difference a year makes.

I have been coming to CERAWeek for as long as I can remember and the Agora track within CERAWeek since it originated. Although freshness likely distorts my thinking, I cannot remember a CERAWeek that seemed so different from the previous year's than this one.

This certainly isn’t a comprehensive summary of the conference, but some of my key take forwards from last week's events.

It’s all about power.

It seemed like everyone associated with the power value chain showed up. Developers, turbine manufacturers, utilities, oil and gas, renewables, geothermal, nuclear, storage, hyperscalers, and lots of innovative companies that aim to squeeze more out of the grid we already have. Most of the companies embraced the “all of the above” sentiment and despite moderators (and some key notes) attempt to force technology picks, most didn’t take the bait.

Practical is in.

Real issues – choke points in supply chains and the workforce, permit timing, cost increases in new generation – were openly discussed both on the stage and in the countless meetings and meet ups in partner rooms and in open spaces throughout the Hilton Americas and the GR Brown.

AI was everywhere.

While there was an understanding that not all the power load growth is coming from AI and Data Centers, that segment was getting all the attention. AI went beyond the retail and human enablement to AI for Optimization and AI for Innovation. The symbiosis of Tech and Energy was evident – power is a constraint, and AI is a game changer. S&P (CERAWeek’s organizer) did a great job of weaving this theme across the conference in both the Executive and Agora sessions.

More gas… and less hydrogen.

Whether it was LNG or gas to power or methane emission management, the US’s dominance in gas was front and center. Hydrogen was largely absent from the Executive talks and where it was topical in the Agora sessions, the need for better economics was made clear.

Consistency and balance are needed for this sector.

I am unsure whether it is a “stay calm and carry on” approach, as one leader fashioned, or rather a “carry on” message and imperative. Phrases like “one extreme to another” were heard on stage and in the hallways. The oil and gas CEOs talked more openly about their base business than they had in the last four years but they also talked about their decarbonization activities as well as commercialization of new technologies and value chains.

The macro-economic picture cast long shadows.

While few talks onstage addressed tariffs, consumer sentiment, inflation and unemployment (including those from government officials), the talks in the halls and private meetings certainly did. And while some argued that “the end justifies the means,” it wasn’t an argument that most seemed to buy into.

There is a lot of tripping up on labels.

Politics makes our sector more polarizing than it should or needs to be. Climatetech, Sustainability, Cleantech – some were labels with broad objectives, and some were meant to be binary or exclusionary. "Energy Transition" for some meant a binary replacement of fossil fuels with renewables, and for others, it meant an evolution of a system in multiple dimensions. In any event, a lot of energy is being spent on the labels and the narratives. I don’t have an easy answer for this other than to fall back to longer discussions and less use of labels that have lots of meanings and can quickly move a constructive discussion onto the third rail.

Collaboration is key and vital in this uncertain world.

The attendance of approximately 10,000 spanned the breadth of energy, those who make, move, and use it from around the globe—in other words, everyone—with a strong tone of inclusion. CERAWeek, after all, is all about convening and collaboration, and this played out in the programming and the networking. The messages about practicality, consistency, balance and “all of the above” and the storm clouds of the extremes seemed to put everyone in a similar boat: Am I being too hopeful that this will lead to more and more collaboration within the sector to advance the multiple aims of affordability, reliability, security, resiliency and sustainability?

The next-generation workforce is a strategic imperative.

The NextGen cohort in Agora was launched with 100+ graduate students from all over coming to see the energy sector close up. Kudos to S&P for making this investment and to all the conference attendees who spent time talking to the students about their research, their interests, and, importantly, sharing their career stories. Relationships were born at CERAWeek.

Houston showed well for the conference and Mother Nature played nice. The days were sunny and dry, and the evening temperatures fit the outdoor events well. The schedule and pace of CERAWeek is exhausting, and most people were worn out by Thursday.

CERAWeek 2025 is in the books; the connections made, and messages heard set the tone for the year ahead.

Until CERAWeek 2026.

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Barbara J. Burger is a startup adviser and mentor. She is the independent Director of Bloom Energy and is an advisor to numerous organizations, including Lazard Inc., Syzygy Plasmonics, Energy Impact Partners and others. She previously led corporate innovation for two decades at Chevron and served on the board of directors for Greentown Labs.

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14 climatech startups join Greentown Houston in first half of 2026

green team

Climatech incubator Greentown Labs reports that 14 startups have joined its Houston community so far this year.

The companies are among 30 new startups to have joined Greentown Houston and Greentown Boston in 2026. Four of the companies are headquartered in Houston.

The startups are working on a range of "hydrogen-powered heavy-duty transport to AI-driven grid interconnection," according to Greentown.

The local startups that joined Greentown Houston include:

  • Houston-based Focis AI, which transforms industrial laser scans into structured asset intelligence to automatically identify, classify and map components in refineries and plants
  • Houston-based Iron Lattice, which develops next-generation memory technology for AI and high-performance computing that improves energy efficiency, endurance and scalability while remaining compatible with existing semiconductor manufacturing
  • Houston-based Orbital Arc, which is developing a new ion engine designed to improve the efficiency and scalability of spacecraft propulsion from low Earth orbit to deep space
  • Houston-based Sustain Energy LLC, which delivers cleaner, lower-cost fuel to industrial customers in pipeline-absent, underserved markets, cutting their energy costs and emissions with no infrastructure investment on their end

Other startups from around the world joined the Houston incubator in the same time period, including:

  • Ankara-based AIS Field, which develops robotic, AI-assisted non-destructive inspection systems, including submersible tank and boiler crawlers
  • San Francisco-based Armada AI, which builds rapidly deployable modular and edge data centers that run on local, stranded, or renewable power
  • San Francisco-based Armeta, which turns complex engineering drawings and legacy documentation into structured, usable data
  • Pittsburgh-based Atlas Robotics, which develops a Physical AI platform that powers autonomous material-handling robots and AI-guided forklifts
  • Ghana-based Cocoa Potash, which transforms high-emissions agricultural waste from cocoa, coconut, and palm-nut into organic potash, fertilizer and renewable energy
  • Israel-based Criaterra, which produces low-carbon, cement-free building materials
  • Italy-based ETAK, which manufactures modular reactors that convert solid waste into clean syngas
  • Kenya-based FelixFusion, which uses its Felix platform to model every grid connection point, including capacity, upgrade costs, and constraints
  • San Diego-based Gemini Energy, which builds next-generation fuel cells for data-center power
  • Tokyo-based Hibot, which develops robotic systems for inspecting and maintaining infrastructure in hazardous, hard-to-access environments
  • Austin-based Sheetak, which designs and manufactures thermoelectric coolers, generators, and assemblies for solid-state cooling and energy harvesting
  • The Netherlands-based ToPerform, which makes AI-powered, non-intrusive fouling sensors that monitor pipelines around the clock and predict the optimal cleaning time

Another 16 startups joined Greentown's Boston incubator. See the full list of new members here.

More than 100 startups joined Greentown last year, according to an end-of-year reflection shared by Greentown CEO Georgina Campbell Flatter. Read more about them here.

Houston cleantech startup secures $134M to develop ‘superhot’ geothermal plant

deep round

Houston-based Quaise Energy, a producer of utility-scale geothermal power, raised $134 million in a Series B round to advance its “superhot” geothermal power plant.

Climate-focused San Francisco-based investment firm Prelude Ventures led the round, with participation from JERA Co., Japan’s largest power generation company, and Idemitsu Kosan, one of Japan’s largest energy companies. Nearly all existing investors, including cleantech-focused investment firm Safar Partners, participated in the round.

“We have backed Quaise since the beginning because we believed accessing superhot rock would unlock geothermal energy at a scale the world has never seen,” Mark Cupta, managing director at Prelude Ventures, said in a press release.

The startup expects more equity and debt deals to close “imminently.” Quaise has raised $230 million since its founding in 2018.

Quaise says some of the fresh funding will go toward building the world’s first commercial-scale “superhot” geothermal power plant —Project Obsidian in central Oregon. In addition, Quaise is earmarking money for continued development and commercialization of its millimeter-wave drilling system toward depths exceeding 5 kilometers (about 16,400 feet).

Quaise uses a millimeter-wave drilling system developed at the Massachusetts Institute of Technology to remove rock at depths and temperatures that aren’t economically feasible with conventional drilling. With this technology, Quaise can reach rock at temperatures of around 570 degrees to 930 degrees in most places worldwide, enabling construction of geothermal systems that rival fossil fuels and nuclear energy in power density and that rival renewables in cost.

“Our ambition is to power civilization with Earth's most compelling energy source. This round takes us from field-proven technology to first commercial revenues,” Carlos Araque, co-founder, president and CEO of Quaise, added in the release.

Quaise has demonstrated the capability of its millimeter-wave drilling system at its Central Texas test site, drilling more than about 330 feet through granite in 2025—the first time the technology penetrated basement rock at full scale in the field. The company is approaching a depth of about 3,300 feet at the same site.

Construction of Project Obsidian is underway at Oregon’s Deschutes National Forest. The project, which has the potential to generate gigawatt-scale power, is slated to deliver electricity to the Pacific Northwest grid by 2030.

Shell expands lower-carbon energy solutions while cutting emissions

The View from HETI

Shell’s approach to sustainable development reflects an integrated value chain perspective—reducing emissions from oil and gas production, transforming downstream businesses to offer more low-carbon solutions, and building new energy businesses at scale. The company’s 31% reduction in Scope 1 and 2 operational emissions since 2016 demonstrates that this integrated strategy delivers results.

Three Strategic Priorities Drive Progress

Leading Integrated Gas: Shell is growing its world-leading LNG business with lower carbon intensity, meeting rising demand for natural gas as a transition fuel and foundation for renewable energy integration.

Advantaged Upstream: The company is cutting emissions from oil and gas production while keeping output stable, proving that operational excellence can reduce environmental impact without sacrificing energy security.

Differentiated Downstream, Renewables, and Energy Solutions: Shell is transforming its businesses to offer more low-carbon solutions while reducing sales of traditional oil products, positioning the company for the evolving energy market.

Shell’s emissions reductions are happening across global operations:

  • United States: Significant emissions cuts from production assets through operational efficiency and technology deployment
  • Malaysia & Philippines: Emissions reduction programs at offshore operations demonstrating that low-carbon production works in diverse environments
  • Norway: Continued emissions intensity improvements from mature assets, showing that even older fields can decarbonize

Whale Partnership Demonstrates Innovation

Shell’s recent partnership with Chevron at the Whale deepwater asset showcases what’s possible with next-generation project design. By integrating emissions reduction strategies from the start, the partnership has lowered the greenhouse gas intensity approximately 30% over the project lifecycle relative to similar deepwater oil and gas production assets.

Shell’s strategy to deliver more value with less emissions includes climate change transition plans, mitigation actions and decarbonization levers supported by a suite of processes and greenhouse gas emission reduction targets such as:

2025 Results:

  • Eliminated routine flaring from upstream operations
  • Maintained methane emissions intensity below 0.2%

By 2030:

  • Halve Scope 1 and 2 emissions under operational control (vs. 2016)
  • Achieve near-zero methane emissions
  • Reduce Scope 3 net carbon intensity (NCI) by 15-20% (vs. 2016)
  • Cut customer emissions from oil products by 15-20% (vs. 2021)

By 2050:

  • Achieve net zero emissions across Scopes 1, 2, and 3

Across all strategic initiatives, Shell prioritizes trading and optimization capabilities that maximize value while minimizing emissions. This commercial approach ensures that the company’s energy transition strategy creates long-term shareholder value while advancing climate goals.

Shell is building an integrated energy business for the low-carbon future by delivering the energy products customers need today while investing in the solutions they’ll need tomorrow.

As a steering-level member of HETI, Shell exemplifies the leadership and commitment required to transform Houston’s energy sector while maintaining global energy security.

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This article originally appeared on the Greater Houston Partnership's Houston Energy Transition Initiative blog. Explore Shell’s energy transition strategy at: https://www.shell.us/about-us/sustainability.html, and read the full analysis here: https://htxenergytransition.org/wp-content/uploads/2025/08/07.18.25-HETI-Leadership-Narrative-Report-V2_pages-1-2.pdf