taking notes

3 things to know this week: Apps open for accelerator, energy innovator bets on Houston, and more

Houston energy transition folks — here's what to know to start your week. Photo via Getty Images

Editor's note: Dive headfirst into the new week with three quick things to catch up on in Houston's energy transition.

Apply now: Greentown Labs, Evonik launch accelerator to boost sustainability in personal care products

Greentown Labs and Evonik have launched the Greentown Go Make 2025 accelerator to support startups developing sustainable technologies for the personal care industry. Photo via Evonik.us

Greentown Labs and its corporate partner, Germany-based chemicals company Evonik, are calling for submissions to a new program geared at accelerating more sustainable personal care products.

The Greentown Go Make 2025 accelerator, which is based in both Greentown's Houston and Boston-area locations and open to companies from around the world, as launched applications now through January 23.

"Designed to accelerate startup-corporate partnerships to advance climatetech, this Greentown Go program is focused on increasing sustainability within the personal-care industry through the development, introduction, and commercialization of technologies that reduce products’ manufacturing-related emissions and end-of-life environmental impact," reads a news release from Greentown. Read more.

Big deal: Houston company's $2B carbon-negative fuel project to rise in Southeast Texas

Pathway Energy has announced a major sustainable aviation fuel project in Port Arthur, Texas. Rendering courtesy of Pathway Energy

Houston developer of ultra carbon-negative fuels projects Pathway Energy announced a series of commercial-scale sustainable aviation fuel (SAF) facilities with the first being based in Port Arthur, Texas.

The project, estimated to be valued at $2 billion, will be one of the largest decarbonization projects in the world.

Pathway plans to bring commercial SAF to market with its years of experience in waste and biomass conversion processes and technologies that include biomass gasification, Fischer-Tropsch, biomass power generation, and complex biorefinery and industrial processes. Pathway will be working with companies like Sumitomo SHI FW, who will supply the project with gasification process technology packages and power production. Pathway Energy also announced a strategic partnership with Drax Global, which is a biomass feedstock provider.

"We are happy to debut with the best technology and industrial partners in the industry on a market opportunity with global significance," Steve Roberts, CEO of Pathway Energy, says in a news release. "With the ultra negative carbon intensity achieved through our process, Pathway Energy is poised to lead a global market for ultra negative fuels, driving large scale emission reductions across the aviation sector." Read more.

Listen in: This Houston innovator's innovative corrosion detection tech is vital to the future of energy

Anwar Sadek of Corrolytics joins the Houston Innovators Podcast to discuss his company's growth and move to Houston. Photo courtesy

Houston-based Corrolytics approach is to help revolutionize and digitize microbial corrosion detection — both to improves efficiency and operational cost for industrial companies, but also to move the needle on a cleaner future for the energy industry.

"We are having an energy transition — that is a given. As we are bringing new energy, there will be growth of infrastructure to them. Every single path for the energy transition, corrosion will play a primary role as well," Anwar Sadek, co-founder and CEO of Corrolytics, says on the Houston Innovators Podcast.

The technology Sadek and his team have created is a tool to detect microbial corrosion — a major problem for industrial businesses, especially within the energy sector. Sadek describes the product as being similar to a testing hit a patient would use at home or in a clinic setting to decipher their current ailments. Read more.

Trending News

A View From HETI

Shell is offloading another renewables business. Photo via sprngenergy.com

Reflecting its ongoing de-emphasis of renewable energy, oil and gas giant Shell has agreed to sell its solar and wind power business in India for $1.8 billion.

Aditya Birla Renewables Ltd. (ABRen) is the pending buyer of Solenergi Power Private Ltd., including the Sprng Energy group of companies. Sprng Energy develops, owns and operates utility-scale solar and wind power facilities in India.

Shell, whose U.S. headquarters is in Houston, acquired Solenergi in 2022 for $1.55 billion.

ABRen is Aditya Birla Group’s renewable energy platform. Global Infrastructure Partners, part of asset manager BlackRock, is a strategic investor in ABRen. ABRen develops and operates solar, wind, hybrid and battery storage projects in India.

“This agreement reflects Shell’s continued focus on adjusting the portfolio in our power business,” Machteld de Haan, Shell’s president of downstream, renewables and energy solutions, said in a news release. “We are high-grading our power portfolio and recycling capital in service of our asset-backed trading strategy … This is another step in building a more focused, competitive, and resilient business while improving returns year on year towards 2030.”

Under Wael Sawan, who was named CEO of Shell in 2023, the company has moved away from large-scale, low-yield green energy projects to concentrate on high-margin sectors. Those sectors include natural gas, LNG, deep-water drilling and global energy trading.

The Solenergi deal, expected to close by the end of this year, signals yet another move in Shell’s reassessment of its renewables business. The company has said it will no longer invest in offshore wind projects, but it remains committed to becoming a net-zero emissions business by 2050.

Shell said India remains an important market. In India, Shell offers LNG supply and regasification for downstream users, and also operates Shell Mobility and Shell Lubricants.

The proposed sale of the Indian renewables business continues Shell’s decreasing focus on renewables. In October, Shell exited Atlantic Shores Offshore Wind, a 50-50 joint venture created to offshore wind projects off the coast of New Jersey and New York.

Shell has declared it will not make new investments in offshore wind generation, favoring existing ventures and the expansion of EV charging infrastructure.

The company also announced plans to shut down its Volta C electric vehicle charging business in August 2025.

Trending News