calling all funders

Greentown Houston announces new investor program to increase equity in climatetech funding

The Houston Ion District Investor Activation Program is open to accredited investors and free to join. Photo via GreentownLabs.com

Greentown Labs has announced a new program to address inequity and unavailability of funding for early-stage climatetech startups.

The Houston Ion District Investor Activation Program is supported by a Build to Scale Capital Challenge grant from the U.S. Economic Development Administration, open to accredited investors, and free to join.

Participating investors will have access to curated startup introductions based on preferred stage, industry, check size, and more, plus access to information on startups and investor-specific newsletters featuring Greentown startups invite-only events.

"This program brings early-stage investors from Greater Houston into the fold, offering education on climatetech investing, channeling a pool of capital to young startups, and catalyzing a thriving climatetech investment ecosystem that prioritizes diversity, equity, and inclusion," reads the email announcing the program.

Members will also get networking opportunities with fellow investors and leading climatetech startups, which includes investor roundtables. Sector Pitch Days, and more Educational workshops on climatetech investing run by Vinson & Elkins, and more will be made available. The new initiative is meant “ to strengthen Houston’s energy-transition ecosystem” according to a news release.

In 2023, Greentown Labs helped 87 corporate partners, and collaborated with over 70 Houston startups. Some of their members recently achieved success in their respective fields.

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A View From HETI

NRG Energy has partnered with Sunrun to grow its virtual power plant and support the ERCOT grid. Photo via Pexels.

Houston-based NRG Energy recently announced a new long-term partnership with San Francisco-based Sunrun that aims to meet Texas’ surging energy demands and accelerate the adoption of home battery storage in Texas. The partnership also aligns with NRG’s goal of developing a 1-gigawatt virtual power plant by connecting thousands of decentralized energy sources by 2035.

Through the partnership, the companies will offer Texas residents home energy solutions that pair Sunrun’s solar-plus-storage systems with optimized rate plans and smart battery programming through Reliant, NRG’s retail electricity provider. As new customers enroll, their stored energy can be aggregated and dispatched to the ERCOT grid, according to a news release.

Additionally, Sunrun and NRG will work to create customer plans that aggregate and dispatch distributed power and provide electricity to Texas’ grid during peak periods.

“Texas is growing fast, and our electricity supply must keep pace,” Brad Bentley, executive vice president and president of NRG Consumer, said in the release. “By teaming up with Sunrun, we’re unlocking a new source of dispatchable, flexible energy while giving customers the opportunity to unlock value from their homes and contribute to a more resilient grid

Participating Reliant customers will be paid for sharing their stored solar energy through the partnership. Sunrun will be compensated for aggregating the stored capacity.

“This partnership demonstrates the scale and strength of Sunrun’s storage and solar distributed power plant assets,” Sunrun CEO Mary Powell added in the release. “We are delivering critical energy infrastructure that gives Texas families affordable, resilient power and builds a reliable, flexible power plant for the grid.”

In December, Reliant also teamed up with San Francisco tech company GoodLeap to bolster residential battery participation and accelerate the growth of NRG’s virtual power plant network in Texas.

In 2024, NRG partnered with California-based Renew Home to distribute hundreds of thousands of VPP-enabled smart thermostats by 2035 to help households manage and lower their energy costs. At the time, the company reported that its 1-gigawatt VPP would be able to provide energy to 200,000 homes during peak demand.

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