mover and shaker

Houston recycling company names new CEO

David Hudson has been named CEO of Elemental Recycling. Photo via LinkedIn

A Houston company that turns recycled plastics into high-purity graphene and hydrogen has named its new leader.

David Hudson has been named CEO of Elemental Recycling. The company, founded in 2019, is an investment of Freestone, a portfolio company of Tailwater Capital. He succeeds Tom Samuels, former CEO and board chair of the company.

"With over two decades of proven expertise in driving strategic growth and profitability across the recycling, waste management, sustainability, and decarbonization sectors, David brings a wealth of experience that makes him the ideal leader to take the reins and guide Elemental into its next phase of innovation and growth," Samuels says in a news release. "I am excited about the possibilities that lie ahead for the company under David's leadership. His proven track record and passion for driving positive change make him the perfect steward for the next chapter of Elemental's journey."

Hudson has over 20 years of experience within sustainability across industries. He founded and led Circulus Holdings, a company that turned post-consumer plastics into resins for commercial and industrial use. In that role, he raised almost half a billion dollars in investments, per the news release. He also held leadership roles at Ara Partners, Avangard Innovative, Recology, and Strategic Materials.

"I am grateful for the opportunity to join this exceptional team and contribute to the continued success of Elemental," Hudson says in the release. "Tom's leadership, along with the vision of founders Ron Presswood and Ian Bishop, has positioned the company to become a driving force in the recycling, sustainability, decarbonization, and advanced materials sectors.

"Elemental boasts an exceptional team, and I am eager to collaborate with each member as we navigate the path ahead," he continues. "I am confident that, together, we will grow the Company into a major player in the graphene and hydrogen production spaces and continue to advance Elemental's mission of sustainability."

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A View From HETI

Six companies have joined Greentown Houston, focused on long-duration energy storage systems, 3D solar towers and more. Photo courtesy Greentown Labs.

Greentown Labs announced the six startups to join its Houston community in Q2 of 2025.

The companies are among a group of 13 that joined the climatetech incubator, which is co-located in Houston and Boston, in the same time period. The companies that joined the Houston-based lab specialize in a number of clean energy applications, from long-duration energy storage systems to 3D solar towers.

The new Houston members include:

  • Encore CO2, a Louisiana-based company that converts CO2 into ethanol, acetate, ethylene and other sustainable chemicals through its innovative electrolysis technology
  • Janta Power, a Dallas-based company with proprietary 3D-solar-tower technology that deploys solar power vertically rather than flatly, increasing power and energy generation
  • Licube, an Austin-based company focused on sustainable lithium recovery from underutilized sources using its proprietary and patented electrodialysis technology
  • Newfound Materials, a Houston-based company that has developed a predictive engine for materials R&D
  • Pix Force, a Houston-based company that develops AI algorithms to inspect substations, transmission lines and photovoltaic plants using drones
  • Wattsto Energy, a Houston-based manufacturer of a long-duration-energy-storage system with a unique hybrid design that provides fast, safe, sustainable and cost-effective energy storage at the microgrid and grid levels

Seven other companies will join Greentown Boston's incubator. See the full list here.

Greentown Houston also added five startups to its local lab in Q1. Read more about the companies here.

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