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Houston expert on why companies are investing in sustainable energy technology

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Here's why more and more companies — across industries — are making the switch to sustainable technology. Photo via Getty Images

In a modern business landscape characterized by increasing uncertainty and volatility, energy resilience has emerged as a cornerstone of strategic decision-making.

Let's delve deeper into why executives should view energy resilience as one of the best risk management investments they can make.

Mitigating risks and enhancing stability

Investing in energy resilience isn't solely about averting risks; it's about mitigating the potential losses that could arise from energy-related disruptions. It is estimated that half of today’s businesses lack an effective resilience strategy, even though nearly 97 percent of companies have been impacted by a critical risk event.

Whether it's power outages from extreme weather events, grid emergencies from a changing resource mix that is more weather dependent or cyber-attacks, disruptions can inflict substantial financial and reputational damage on businesses. By implementing resilient energy infrastructure and practices, organizations can minimize the impact of such disruptions, ensuring consistent operations even in the face of adversity. As an added benefit, these investments can also contribute to enhancing the stability of our grid infrastructure, benefiting not just individual businesses but the local community and the entire economy.

Improving costs and operational efficiency

Energy resilience also isn't just a defensive strategy; it's also about optimizing costs and operational efficiency to create competitive advantage. By investing in resilient energy infrastructure, such as backup power systems and microgrids, businesses can reduce the downtime associated with energy disruptions, thus avoiding revenue losses and operational inefficiencies.

Additionally, resilient energy solutions often lead to long-term cost savings through increased energy efficiency and reduced reliance on costly backup systems. As circumstances become increasingly uncertain, businesses that prioritize energy resilience can gain a competitive edge by operating more efficiently and cost-effectively than their counterparts.

Ensuring consistent operations amidst uncertainty

In today's rapidly changing business environment, characterized by geopolitical tensions, climate change, and technological advancements, uncertainty has become the new normal. Amidst this uncertainty, ensuring consistent operations is paramount for business continuity and long-term success. Investing in energy resilience provides businesses with the assurance that they can maintain operations even in the face of unforeseen challenges.

Whether it's a sudden power outage from a storm or the grid is stressed and unable to deliver reliable power, resilient energy infrastructure enables organizations to adapt swiftly and continue delivering products and services to customers without interruption.

Enhancing sustainability efforts

In recent years, a growing emphasis on sustainability and environmental stewardship has led to organizations recognizing the importance of reducing their carbon footprint and transitioning towards cleaner, renewable energy sources. Investing in energy resilience provides an opportunity to align sustainability efforts with business objectives.

By integrating renewable energy technologies and energy-efficient practices into their resilience strategies, organizations can not only enhance their environmental performance but also achieve long-term cost savings, ensure regulatory compliance, and build stakeholder trust.

The value of energy resilience for businesses

It is not enough to successfully handle day-to-day operations anymore; organizations need to be prepared for unpredictable events with a reliable energy supply and backup plan. Recently, a hospital in Texas had to evacuate patients and experienced heavy financial losses due to the failure of their traditional diesel generators during an extended outage.

After reevaluating their resiliency strategy, they decided to implement full-facility backup power using Enchanted Rock’s dual-purpose managed microgrid solution, which kept their power on during the next outage and ensured both patient safety and full operational capabilities. Investing in an energy resilience strategy like a microgrid will mitigate these risks and ensure always-on power in times of uncertainty.

A responsible decision for the greater good

Beyond the immediate benefits to individual businesses, investing in energy resilience is also a responsible decision for the greater good. As businesses become increasingly reliant on the grid infrastructure, ensuring its resilience is essential for the stability and reliability of the entire energy ecosystem. By proactively investing in resilient energy solutions, for themselves, businesses also contribute to strengthening the grid infrastructure, reducing the risk of widespread outages, and promoting the overall resilience of the energy system.

Executives must recognize the strategic imperative of investing in resilient energy infrastructure like microgrid systems, which can provide a competitive advantage against organizations that do not have similar measures in place. In doing so, they can navigate uncertainty with confidence, set their business up for future success, and emerge stronger and more resilient than ever before.

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Ken Cowan is the senior vice president of Enchanted Rock, a Houston-based provider of microgrid technology.

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Japanese company launches solar module manufacturing at Houston-area plant

solar plant

A local subsidiary of a Japanese solar equipment manufacturer recently began producing solar modules at a new plant in Humble.

TOYO Co. Ltd.’s TOYO Solar LLC subsidiary can produce 1 gigawatt worth of solar modules per year at a 567,140-square-foot plant it leases in Lovett Industrial’s Nexus North Logistics Park on Greens Road. TOYO Solar’s next phase will accommodate 2.5 gigawatts’ worth of solar module manufacturing. The subsidiary eventually plans to expand manufacturing capacity to 6.5 gigawatts.

For now, TOYO Solar operates only one assembly line at the Humble plant. Once TOYO Solar has five assembly lines up and running, it could employ as many as 750 manufacturing workers there, according to Connect CRE.

TOYO says the plant enlarges its U.S. footprint “to be closer to the majority of its clients, meet the demand for American-made solar panels, and contribute to the growing demand for secure, sustainable energy solutions as demands on the grid continue to rise.”

Last month, TOYO purchased the remaining 24.99 percent stake in TOYO Solar to make it a wholly owned subsidiary. TOYO entered the Houston-area market through its 2024 acquisition of a majority stake in Solar Plus Technology Texas LLC.

Record $9.6M fine for Houston-based co. after Gulf of Mexico oil spill

In the news

Pipeline safety regulators on Monday, January 5, assessed their largest fine ever against the company responsible for leaking 1.1 million gallons of oil into the Gulf off the coast of Louisiana in 2023. But the $9.6 million fine isn’t likely to be a major burden for Third Coast to pay.

This single fine is close to the normal total of $8 million to $10 million in all fines that the Pipeline and Hazardous Materials Safety Administration hands out each year. But Third Coast has a stake in some 1,900 miles of pipelines, and in September, the Houston-based company announced that it had secured a nearly $1 billion loan.

Pipeline Safety Trust Executive Director Bill Caram said this spill “resulted from a company-wide systemic failure, indicating the operator’s fundamental inability to implement pipeline safety regulations,” so the record fine is appropriate and welcome.

“However, even record fines often fail to be financially meaningful to pipeline operators. The proposed fine represents less than 3% of Third Coast Midstream’s estimated annual earnings,” Caram said. “True deterrence requires penalties that make noncompliance more expensive than compliance.”

The agency said Third Coast didn't establish proper emergency procedures, which is part of why the National Transportation Safety Board found that operators failed to shut down the pipeline for nearly 13 hours after their gauges first hinted at a problem. PHMSA also said the company didn't adequately assess the risks or properly maintain the 18-inch Main Pass Oil Gathering pipeline.

The agency said the company “failed to perform new integrity analyses or evaluations following changes in circumstances that identified new and elevated risk factors” for the pipeline.

That echoed what the NTSB said in its final report in June, that “Third Coast missed several opportunities to evaluate how geohazards may threaten the integrity of their pipeline. Information widely available within the industry suggested that land movement related to hurricane activity was a threat to pipelines.”

The NTSB said the leak off the coast of Louisiana was the result of underwater landslides, caused by hazards such as hurricanes, that Third Coast, the pipeline owner, failed to address despite the threats being well known in the industry.

A Third Coast spokesperson said the company has been working to address regulators' concerns about the leak, so it was taken aback by some of the details the agency included in its allegations and the size of the fine.

“After constructive engagement with PHMSA over the last two years, we were surprised to see aspects of the recent allegations that we believe are inaccurate and exceed established precedent. We will address these concerns with the agency moving forward," the company spokesperson said.

The amount of oil spilled in this incident was far less than the 2010 BP oil disaster, when 134 million gallons were released in the weeks following an oil rig explosion, but it could have been much smaller if workers in the Third Coast control room had acted more quickly, the NTSB said.

40+ climatetech startups join Greentown, including a dozen from Houston

green team

More than 40 climatetech startups joined the Greentown Labs Houston community in the second half of 2025. Twelve hail from the Bayou City.

The companies are among a group of nearly 70 that joined the climatetech incubator, which is co-located in Houston and Boston, in Q3 and Q4.

The new companies that have joined the Houston incubator specialize in a variety of clean energy applications, from green hydrogen-producing water-splitting cycles to drones that service wind turbines.

The local startups that joined Greentown Houston include:

  • Houston-based Wise Energie, which delivers turnkey microgrids that blend vertical-axis wind, solar PV, and battery storage into a single, silent system.
  • The Woodlands-based Resollant, which is developing compact, zero-emissions hydrogen and carbon reactors to provide low-cost, scalable clean hydrogen and high-purity carbon for the energy and manufacturing sectors.
  • Houston-based ClarityCastle, which designs and manufactures modular, soundproof work pods that replace traditional drywall construction with reusable, low-waste alternatives made from recycled materials.
  • Houston-based WattSto Energy, which manufactures vanadium redox flow batteries to deliver long-duration storage for both grid-scale projects and off-grid microgrids.
  • Houston-based AMPeers, which delivers advanced, high-temperature superconductors in the U.S. at a fraction of traditional costs.
  • Houston-based Biosimo, which is developing bio-based platform chemicals, pioneering sustainable chemistry for a healthier planet and economy.
  • Houston-based Ententia, which offers purpose-built, generative AI for industry.
  • Houston-based GeoKiln Energy Innovation, which is developing a new way to produce clean hydrogen by accelerating natural geologic reactions in iron-rich rock formations using precision electrical heating.
  • Houston-based Timbergrove, which builds AI and IoT solutions that connect and optimize assets—boosting visibility, safety, and efficiency.
  • Houston-based dataVediK, which combines energy-domain expertise with advanced machine learning and intelligent automation to empower organizations to achieve operational excellence and accelerate their sustainability goals.
  • Houston-based Resonant Thermal Systems, which uses a resonant energy-transfer (RET) system to extract critical minerals from industrial and natural brines without using membranes or grid electricity.
  • Houston-based Torres Orbital Mining (TOM),which develops autonomous excavation systems for extreme environments on Earth and the moon, enabling safe, data-driven resource recovery and laying the groundwork for sustainable off-world industry.

Other startups from around the world joined the Houston incubator in the same time period, including:

More than 100 startups joined Greentown this year, according to an end-of-year reflection shared by Greentown CEO Georgina Campbell Flatter.

Flatter joined Greentown in the top leadership role in February 2025. She succeeded former CEO and president Kevin Knobloch, who stepped down in July 2024.

"I moved back to the United States in March 2025 after six years overseas—2,000 miles, three children, and one very patient husband later. Over these months, I’ve had the chance to hear from the entrepreneurs, industry leaders, investors, and partners who make this community thrive. What I’ve experienced has left me brimming with urgent optimism for the future we’re building together," she said in the release.

According to Flatter, Greentown alumni raised more than $2 billion this year and created more than 3,000 jobs.

"Greentown startups and ecosystem leaders—from Boston, Houston, and beyond—are showing that we can move further and faster together. That we don’t have to choose between more energy or lower emissions, or between increasing sustainability and boosting profit. I call this the power of 'and,'" Flatter added. "We’re working for energy and climate, innovation and scale, legacy industry and startups, prosperity for people and planet. The 'and' is where possibility expands."

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