Blue, green, gold — what do all the colors of hydrogen even mean? Photo via Getty Images

Repeated association of specific colors in defined contexts deeply reinforces themes in the human brain. It’s why most students and alumni of Texas A&M University scoff at the sight of burnt orange, and you’d be hard-pressed to find the home of a Longhorn adorned in shades of crimson or maroon.

The color-coding of hydrogen energy production exemplifies one such ambiguous classification methodology, as the seemingly innocuous labeling of hydrogen as green (for hydrogen produced from renewable sources) and black (for hydrogen produced from coal) initially helped to quickly discern which sources of hydrogen are environmentally friendly or not.

But the coding system quickly became more complicated, as the realization that hydrogen extracted from natural gas (aka grey hydrogen) or coal (again, black hydrogen, or sometimes, brown hydrogen, depending on the carbon content and energy density of the source coal) could be extracted in a less harmful way, by introducing methods of carbon capture and storage.

These cleaner methods for hydrogen extraction earned the lofty color coding of blue, just one shade away from green in the rainbow spectrum and a safe distance from the less delightful and inspiring colors grey, brown, and black.

Then along came pyrolysis — a method for producing hydrogen through methane cracking, plainly, the decomposition of methane, CH4, into solid carbon and hydrogen gas, without the introduction of oxygen. This method results in significantly less (if any) creation of carbon dioxide as a by-product. Logic would lead one to categorize this process with a color that lies further away from black than exalted cousin, green hydrogen.

However, the solid carbon that remains after pyrolysis retains over one-third of the original energy available from methane and could tip the GHG scales negatively if not utilized in an environmentally responsible manner, so it’s not a clear-cut winner in the game of lower-carbon energy production. Thus, it is nestled between green and blue and often referred to as “turquoise hydrogen” production.

Other hydrogen production methods — pink, purple, and red — defy rainbow logic as they have all proven to result in higher GHG emissions than the original “clean” queen, green hydrogen, despite following a similar electrolysis process to separate hydrogen and oxygen from one another in its original composition as water. The source of electricity used in the electrolysis process determines the color-code here, as pink hydrogen is generated from nuclear power, red hydrogen is generated from nuclear thermal power, and purple hydrogen is generated from a combination of nuclear power and nuclear thermal power.

Yellow hydrogen seems to not yet have found a clear definition. Some argue it refers to green hydrogen produced exclusively from solar-powered electrolysis, while others claim it to be the child of mixed green/gray hydrogen. Artists should probably keep a far distance from this conversation, unless the energy produced from the steam coming out of their ears could perform electrolysis more cleanly than any of the green hydrogen solutions.

Finally, we have white hydrogen, the naturally occurring, zero-carbon emitting, plentiful element found in the earth’s crust – which is also the least understood of all the hydrogen extraction methodologies.

Remember, hydrogen is the first element in the periodic table, meaning it’s density is very low. Hydrogen knows no bounds, and once it escapes from its natural home, it either floats off into outer space or attaches itself to another element to form a more containable compound, like water.

Many believe white hydrogen to be the unquestionable solution to a lower-carbon energy future but there is still much to be understood. Capturing, storing, and transporting white hydrogen remain mostly theoretical, despite recent progress, which includes one recently announced Houston lab dedicated to hydrogen transport. Another Houston company, Syzygy has raised millions with its light-based catalyst for hydrogen production.

For example, Cemvita, a local Houston chemical manufacturing company, predicts a future powered by gold hydrogen: white hydrogen sourced from depleted oil and gas wells. Many wildcatters believe strongly in a new era of exploration for white hydrogen using techniques refined in oil and gas exploration, including reservoir analysis, drilling, and fracking.

Without a doubt, investigating further the various hydrogen extraction theories is surely a craveable new challenge for the sciences. But perhaps the current color-coding nomenclature for hydrogen needs refinement, as well.

Unless used in the scientific context of wavelength, color-based labels represent an ambiguous classification tool, as the psychology of color depends on modern societal norms. The association of colors with the various hydrogen production methodologies does very little to distinguish the climate impact each method produces. Additionally, the existing categorizations do not consider any further distribution or processing of the produced hydrogen — a simple fact that could easily negate any amount of cleanliness implied by the various production methods — and a topic for a future article.

For now, hydrogen represents one of the front-running sources for a lower-carbon energy future, but it’s up to you if that’s best represented by a blue ribbon, gold medal, white star, or cold-hard greenbacks.

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Lindsey Ferrell is a contributing writer to EnergyCapitalHTX and founder of Guerrella & Co.

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New 160MW battery storage project comes online in Houston

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Colorado-based energy storage company SMT Energy and North Carolina-based software company FlexGen have begun operations of Houston IV, a 160-megawatt utility-scale battery storage facility that aims to support the ERCOT grid.

The companies delivered the project in just six weeks, according to a news release. Mississippi-based Irby Construction Company served as the engineering, procurement, and construction (EPC) partner, and CenterPoint Energy will serve as the interconnecting utility.

“FlexGen’s distinctive combination of software automation, our remote operations center, and on-the-ground field expertise all work together to accelerate battery deployment,” Jason Rislov, SVP of operations at FlexGen, said in the release. “What used to take 25-plus weeks took us six. That time saved translates directly into giving the grid and consumers what they need most right now: a more reliable, resilient energy system.”

Houston IV is one of more than 12 projects that SMT and FlexGen have built to connect to ERCOT, according to Energy Storage News.

“Bringing a 160-MW battery storage facility online in just six weeks required disciplined planning, seamless coordination, and an unwavering focus on safety and quality,” Shaun Coleman, project manager at Irby Construction, said in a news release. “The SMT Energy, FlexGen, and Irby Construction teams coordinated engineering, procurement, and construction to keep every workstream aligned, identify challenges early, and maintain safety and quality at an accelerated pace. That integration is critical, not only to delivering projects quickly, but also to ensuring battery storage facilities perform reliably over the long term.”

Houston IV is expected to store and provide enough electricity to power 8,800 homes in Texas annually. In March, SMT Energy secured $135 million in funding for the project from Macquarie and KeyBanc Capital Markets as joint lead arrangers. SMT and FlexGen broke ground to signal the start of the process in May.

In 2023, SMT Energy and joint venture partner SUSI Partners also announced plans to add 10 battery storage projects to Texas, which would double capacity from 100 megawatts to 200 megawatts in the Houston and Dallas areas.

Meet the 80+ startups pitching at Houston Energy and Climate Week

Pitch Lineup

One of the highlights from Houston Energy and Climate Week is hearing directly from the up-and-coming founders working to reshape the energy landscape.

This year, dozens of startups from Brazil to Berkeley and from right here in the Bayou City will compete for cash prizes and bragging rights while showcasing their concepts at HECW pitch events. Here's who's pitching at some of the week's signature competitions. Check back after the week wraps to see who takes home the top prizes.

Cypher Pilotathon and Startup Showcase — Sept. 15 at POST Houston

At the Cypher Pilotathon, founders will give their best 7-minute pilot pitches to industry experts and a live audience, followed by Q&A. This year's event will center around the theme, "The NEW Energy Industrial Revolution." Here's who's pitching:

  • Houston-based Aeromine Technologies, a distributed wind turbine company
  • San Francisco-based Ammobia, which develops low-carbon, energy source-agnostic ammonia
  • Birmingham, Alabama-based Ashipa Electric, a renewable energy semiconductor and microgrid manufacturer
  • Houston-based BigMachine AI, an AI engineer for industrial projects
  • Houston-based Corrolytics, which has developed corrosion detection technology
  • São Paulo, Brazil-based GLR Tech, which has developed a compact, scalable, low-cost platform for industrial emissions control
  • Monreal-based Green Graphite Technologies, which produces battery-grade graphite in a cost-effective and sustainable manner
  • Boston-based KIRA, which converts industrial wastewater into ultrapure water and solids
  • Edinburgh-based Mocean Energy, which works to deliver renewable ocean energy to power offshore industry
  • Los Angeles-based Mote, which works to convert agricultural and forestry waste into clean energy
  • Berkeley-based Oleo, which is developing a biomanufacturing platform to transform biomass waste into carbon-negative, cost-competitive oil feedstocks for advanced fuels
  • Oslo, Norway-based OTee, an automation machinery manufacturer
  • Houston-based Resollant, which is working to produce battery-grade graphite and ultra-low-cost hydrogen
  • Tulsa-based RyuGen Energy Solutions Inc., which works to turn underused commercial power into distributed AI infrastructure
  • Berkeley-based Sunchem, which provides precision separation of critical metals from sources including e-waste, evaporator scrap, solar panels, and mining ores and concentrates

Twenty-two other startups will participate in the startup showcase. See the full list here.

Greentown Climatetech Summit — Sept. 16 at the Continental Club

Ten Greentown startups will compete for $25,000 in prizes at Greentown Climatetech Summit's signature pitch event. Judges include Dave Dreessen, of Chevron Technology Ventures’ Future Energy Fund, and Jon Greene, of New Climate Ventures. Here's who's pitching:

  • Houston-based AMPeers, which manufactures high-temperature superconducting wire for high-power electrification infrastructure
  • Detroit-based AmHyTech, which enables ambient-condition liquid ammonia handling for fertilizer and fuel applications
  • Houston- and Zurich-based Biosimo, which converts biomass-based ethanol into lower-carbon acetic acid and acetyls
  • Houston-based Capwell Services Inc., which captures methane from low-flow oil and gas vents and returns it to market
  • Cleveland- and Ghana-based Cocoa Potash, which extracts potassium carbonate and fertilizer from cocoa, coconut, and palm-nut waste
  • Houston-based Solidec, which electrolyzes air, water, and electricity into onsite hydrogen peroxide.
  • Houston-based Focis AI, which converts industrial laser scans into a queryable digital twin of refineries and plants
  • Calgary-based Kanin Energy, which develops and finances waste heat to power projects for industrial clients
  • San Francisco-based FelixFusion, which models grid connection points so developers can validate interconnection in minutes
  • Houston-based Pike Robotics, which deploys its Wall-Eye robot to inspect hazardous tanks without taking assets offline

TEX-E Student Innovators will also pitch earlier in the day-long event, and an additional five Greentown startups will compete for $1,000 during the Lightning Pitch Competition. Find more information here.

Rice Alliance Energy Tech Venture Forum — Sept. 17 at Rice University’s Jones Graduate School of Business

Houston-based companies Aquanta Vision, Capwell Services and Deep Anchor Solutions will be joined by startups from around the world to compete to be named one of the 10 Most Promising Companies at the 23rd Energy Tech Venture Forum. Additional companies will participate in office hours.

See the full list of nearly 50 companies pitching here.

Halliburton Labs Pitch Day — Sept. 18 at the Ion

Halliburton Labs Pitch Day brings together a curated group of early‑stage energy technology investors and 16 participating companies. The event is invitation‑only. Here's who's pitching:

  • Australia-based Aquafortus, which has developed a non-thermal liquid to liquid desalination technology for resource recovery from wastewater brine
  • Calgary-based Ayrton Energy, which has developed a proprietary technology that enables hydrogen to be stored within an organic liquid, which can be handled and transported like gasoline
  • Illinois-based Cache Energy, which is developing electrified heat and long-term energy storage
  • New York-based Cella, which is working to advance subsurface mineralization of CO2
  • Miami-based Chemergy, which has developed a patented process to convert wet organic and plastic wastes into green hydrogen
  • Tennessee-based Enexor BioEnergy, which is developing on-site waste-to-bioenergy conversion systems
  • Reno-based Espiku, which focuses on water and minerals recovery from industrially produced water
  • UK-based LiNa Energy, which is developing low-cost, solid-state sodium battery technology
  • Michigan-based Marel Power Solutions, which is developing advanced cooling technology to redefine power-stacks
  • California-based Mitico, which is developing technology to collect and purify carbon dioxide at the source, post-combustion, before it enters the atmosphere
  • Singapore-based Nandina REM, which turns end-of-life assets into new, reliable, high-performance carbon fiber materials for the aviation, aerospace and defense industries
  • California-based Noon Energy, which is developing a 100-plus-hour ultra-long-duration battery storage
  • Silicon Valley-based Proof Energy, which is commercializing next-generation metallic solid oxide fuel cell (M-SOFC) technology.
  • Berkeley-based Sunchem, which provides precision separation of critical metals from sources including e-waste, evaporator scrap, solar panels, and mining ores and concentrates
  • Singapore-based Sungreen, an advanced materials company pioneering nanotechnology-based coatings for high-efficiency, low-cost electrodes
  • Minneapolis-based Syncris, which is developing next-generation modular power systems designed for the most demanding environments
Read more about Houston Energy and Climate Week and its programming in Energy Capital's event preview.

KBR's Mission Technology Solutions spinoff awarded $1.1B NOAA contract

A Big Deal

Amid a major spinoff, Houston-based KBR's Mission Technology Solutions business has been awarded a five-year contract for up to $1.1 billion from NOAA’s National Weather Service to help predict and combat extreme weather conditions.

Under the follow-on Commercial Data Program National Mesonet Program (CDP NMP) contract, KBR will provide weather and observational data from commercial stations, university and research campuses, and other non-federal providers nationwide. The information collected will assist in predicting severe temperatures and high-impact weather conditions like extreme storms.

"This award underscores KBR's proven track record of delivering vital data that strengthens national forecasting capabilities," Todd May, KBR’s senior vice president of Mission Technology Solutions, said in a news release.

According to a separate release from NOAA, the contract expands upon KBR's existing relationship with the agency. KBR will work with about 70 private industry partners on services such as data recording, collection, aggregation and processing, and will lead the CDP NMP's "network of networks."

“NOAA gathers environmental information from a wide variety of sources, and a growing list of private industry partners have joined our agency to collect this vital data,” Ken Graham, director of NOAA’s National Weather Service, said in the release. “This agreement streamlines the process that turns raw data into the gold-standard forecasts that Americans depend on.”

KBR will utilize its Speed to Mission ImpactSM technology for the project to supply data from across regions, measurement types, and system configurations. Both KBR and NOAA say the expanded data collection contract will help the agency create more accurate and timely forecasts, particularly for severe weather and extreme events, while also creating a path for new weather-observation technologies.

KBR has supported the CDP NMP for more than nine years. The program will be managed in Greenbelt, Maryland.

"We're driving expanded integration of commercial sensor and data sources into this platform and are honored to know our work helps forecasters give their communities earlier warnings and more time to prepare for dangerous weather,” May added in a release.

KBR’s Mission Technology Solutions business will be rebranded as Trinzic after its planned spin-off, the company announced last month. The spin-off is expected to close in January 2027.

Trinzic will work as an independent, publicly traded company focused on technology and engineering services for the space and national security sector. KBR will remain a separate publicly traded company that will focus on sustainable technology and services to support the energy transition.

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This article originally appeared on InnovationMap.com.