In a Q&A with EnergyCapital, Guillermo Sierra of Nabors Industries explains how the 70-year-old company is navigating the energy transition. Photo via LinkedIn

With over 70 years of experience, Nabors Industries has established itself as one of the largest land contract drilling companies in the world, as well as a provider of offshore platform rigs in the United States and international markets. But how is the company thinking of its next decades amid the energy transition?

Considering the role Nabors is playing in the future of energy is Houston-based Guillermo Sierra's job as vice president of energy transition. In a Q&A with EnergyCapital, he explains how the company envisions its future as an energy leader and what all that entails, including sourcing new technologies — sometimes from promising startups like Sage Geosystems.

EnergyCapital: Tell me about Nabors' commitment to the energy transition. What are your responsibilities leading this initiative?

Guillermo Sierra: Understanding that no single source today consistently delivers affordable, reliable and responsible energy, Nabors sees its future innovating solutions for hydrocarbons and clean energy while removing the tradeoffs between them. “Energy Without Compromise” is the vision guiding these efforts. Ultimately, we view three critical paths for the industry and ourselves to realize this:

  • Embrace energy innovation over energy exclusion. Too often the energy transition conversation is about excluding particular sources when we should be focused on solving challenges or overcoming limitations with technology. Oil and gas provide affordable and reliable energy but we must address emissions. Renewables are a greener solution but powering society, heavy industries, and hard-to-abate sectors requires sources that are clean, scalable, and baseload-seeking. For our part, we are lowering the carbon intensity of oil and gas operations with AI-based engine management software, fuel enhancers, highline power solutions, energy storage and forthcoming hydrogen injection systems while also investing in geothermal, concentrated solar power, alternative energy storage, emissions monitoring, hydrogen, and advanced materials, to make renewables a viable solution to decarbonize the industrial and energy industries.
  • Capitalize on strengths and adjacencies. Companies should seek opportunities to apply skillsets and competencies to advance other industries in the pursuit of a sustainable future. It is easy to see how our drilling expertise is valuable to the geothermal industry. Those companies need to drill wells and use technology that’s been developed by the oil and gas industry for decades to produce heat instead of hydrocarbons. Beyond the drill bit though, companies in the broader clean energy community see tremendous strategic value in partnering with Nabors. Our robotics, remote operations, software, automation, AI, manufacturing and engineering capabilities, global customer base of some of the world’s largest companies, worldwide vendor relationships and supply chain can be used to help startups grow and scale much more quickly.
  • Collaborate to accelerate progress. The proverb is if you want to go fast, go alone. If you want to go deep or go far, go together. Working together and leveraging collective strengths will help us solve some of the most meaningful challenges. There’s room for us all and we need to work together to achieve emissions goals.

EC: When considering a clean tech company, what are the top qualities driving your investment decisions? How did Sage Geosystems fit what you were looking for?

GS: Traditionally, renewables have stumbled some in the power business because they are intermittent and therefore not dispatchable or reliable baseload. There are also safety, supply chain, and environmental challenges to overcome with lithium-ion batteries and the lack of circularity of panels, blades, and other equipment. Additionally, to decarbonize industrial processes, you need clean and efficient sources of heat – which have largely been nonexistent. And the broader industrials complex needs green fuels, hydrogen and sustainable aviation fuel to eliminate their carbon footprint.

Therefore we believe the world needs clean, renewable, scalable, and baseload/dispatchable generation, and alternatives to today’s chemical-based energy storage. When we evaluate our investments, this is what we’re ultimately seeking.

Sage checks every one of these boxes. The company envisions producing renewable baseload power from geothermal and has novel solutions to energy storage. And unlike many geothermal companies, their approach is deployable today with off the shelf technologies.

EC: What role do you see enhanced geothermal playing in the energy transition?

GS: In my opinion, geothermal has been the gaping hole so to speak in net zero plans from companies and governments. Less than 1 percent of the earth is cooler than 1,000 degrees Celsius. Heat gradients needed are miles away while the sun is 93 million miles away. The oil and gas industry has spent decades perfecting how we drill safely and efficiently. We have near limitless energy beneath our feet and have the tools to tap it. Now we need the focus and capital of the broader energy complex.

EC: How big are your long-term aspirations for Nabors in regards to the energy transition?

GS: I believe the energy transition will represent one of the biggest reallocations of capital in human history. By some estimates, some $300 trillion is expected to spent. We want to be a leader. We want in early. We believe we have the skills, competencies, workforce, relationships, and scale to make a meaningful impact and we are taking action.

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This conversation has been edited for brevity and clarity.

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Japanese company plans $357M solar manufacturing plant in Houston area

coming soon

Japanese solar manufacturing company TOYO Co. Ltd. plans to invest $357 million to bring a 1.5-gigwatt solar cell manufacturing facility to the Houston area.

TOYO’s latest state-of-the-art facility will be co-located at its existing solar module site in Humble, according to a news release from the company. It will produce heterojunction (HJT) solar cells, which are known to be more durable and efficient with a higher heat threshold.

TOYO reports that the new facility will create 400 full-time manufacturing jobs. The project is expected to be completed in 20 months, which includes an initial pilot production.

"Expanding into domestic cell manufacturing is the natural next step in our commitment to creating an integrated onshore solar supply chain from polysilicon to panels," Takahiko Onozuka, chairman and CEO of TOYO, said in the news release. "Co-locating 1.5 GW of HJT cell capacity at our Houston module site significantly optimizes our capital allocation and infrastructure spend.”

TOYO entered the Houston market in 2024 through its acquisition of a majority stake in Solar Plus Technology Texas LLC.

Earlier this year, it began producing solar modules at its 567,140-square-foot plant in Lovett Industrial’s Nexus North Logistics Park. At the time, the company said it planned to expand manufacturing capacity to 6.5 gigawatts.

"The new cell plant reflects TOYO's long-term strategy to build a fully FEOC-compliant domestic manufacturing platform focused on serving the needs of the U.S. utility-scale solar market," Rhone Resch, TOYO's chief strategy officer, added in the release. "By producing premium solar products in the United States, we will be well positioned to meet the market's evolving domestic content requirements while strengthening supply chain security and reliability. Looking ahead, we believe HJT is the optimal technology platform for integrating next-generation perovskite solar cells, which we expect will drive the next major advancement in solar conversion efficiency and support TOYO's long-term technology roadmap.”

New survey reveals concerns over AI data center growth in Houston

data findings

A new report out of the University of Houston shows that area residents remain wary of the long-term effects of operating data centers.

The recent survey from the University of Houston’s latest SPACE City Panel, conducted by the Center for Public Policy at the Hobby School of Public Affairs, shows that while 85 percent of Houston-area residents use AI, nearly 63 percent oppose the construction of AI data centers within 1 mile of their homes.

Respondents’ concerns centered around data centers’ high energy demand and the area’s power grid reliability. According to the survey, 32 percent of residents who oppose local data center projects would be more likely to support the centers if they relied on renewable energy over fossil fuels.

“Respondents understand that AI can bring economic and educational benefits, but they are also concerned about the physical infrastructure needed to fuel AI, especially data centers,” Soran Mohtadi, post-doctoral fellow at the Hobby School and a researcher on the report, said in a news release. “This physical infrastructure demands more electricity and water, leading to environmental impacts.”

Experts estimate that 6.5 gigawatts of data center capacity will be added to the Texas grid by 2030. And Houston’s data center capacity is predicted to more than double by 2028.

The Electric Reliability Council of Texas also projects electricity demand could reach 218 gigawatts by 2031, which would be more than double the record peak set in August 2023. Data centers are expected to account for 86 gigawatts of that new demand.

Survey respondents also said they are concerned about the state's future water supply, given the large amounts of water that data centers need to stay cool.

In terms of who’s responsible for that issue, 57.6 percent of respondents said they put the onus on Texas lawmakers, while 31.5 percent say tech companies should be responsible.

Additionally, more than 75 percent of respondents believed that data center developers and technology companies—not residents—should bear the cost of infrastructure upgrades to support data centers.

“Every decision legislators make has implications on residents’ everyday lives and local infrastructure now and in the future,” Maria P. Perez Arguelles, lead researcher on the report and research assistant professor at the Hobby School, added in the news release. “This issue is going to become more important in years to come, so this is just the beginning.”

Read the full report here.

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This article originally appeared on our sister site, EnergyCapitalHTX.com.

American Airlines and Google ink record-breaking deal for cleaner jet fuel

SAF DEAL

Fort Worth-based American Airlines has sealed a record-breaking deal with tech giant Google to bolster the use of cleaner jet fuel.

The deal involves Google’s purchase of sustainable aviation fuel certificates tied to fuel that American will use at Chicago O’Hare International Airport, one of the airline’s hubs. These certificates enable companies like Google to pay for the environmental benefits of sustainable jet fuel without actually using the fuel.

American and Google say this is the largest publicly announced certificate deal between an airline and a corporate customer.

Google says environmental gains from the certificates will help it cut emissions from employees’ business travel.

The agreement covers 35 million gallons of sustainable aviation fuel over three years, resulting in a nearly 300,000 metric tons of carbon dioxide equivalent emissions. American has agreed to buy the fuel from San Antonio-based Valero.

“Our industry-leading agreement with Google is a critical step forward in reducing emissions from our operations,” Jill Blickstein, American’s chief sustainability officer, said in a news release. “By working with leaders like Google who share our commitment to innovation, we’re helping to grow demand for [cleaner jet fuel] and support the development of a stronger, more resilient market.”

Sustainable aviation fuel can reduce emissions by up to 80 percent compared with traditional jet fuel. It is made from feedstocks, like waste oil and fats, or it can be produced synthetically using captured carbon dioxide and renewable electricity.

The aviation industry accounts for about 2.5 percent of carbon dioxide emissions around the world, according to the International Energy Agency.