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Houston energy SaaS startup wins local pitch competition

no. 1

Houston-based WellWorth was selected as the winner of this year’s Houston Startup Showcase. Photo via LinkedIn

The Ion hosted its annual startup pitch competition, and one company walked away with a win.

WellWorth, a financial modeling and analysis software-as-a-service company for the upstream energy sector, won the Houston Startup Showcase + Expo and secured a $5,000 prize. The startup's technology introduces a more streamlined approach to NAV modeling or corporate financial modeling for its users.

“Having worked in investment banking, I have seen firsthand how the limitations of Excel models and a lack of bespoke tools have led to inefficient workflows in upstream Oil & Gas finance," says Samra Nawaz, CEO and Co-founder of WellWorth, in a statement. "We decided to solve this problem by building a cloud-based platform that helps energy finance leaders improve decision-making around raising, managing, and deploying capital.”

Nawaz explains how impactful the opportunity to pitch has been on WellWorth, which aims to raise funding early next year accelerate customer acquisition and product development.

“By getting involved in the Ion’s innovation ecosystem, we’ve been able to not only network with many entrepreneurs and innovators in the Houston community, but also find opportunities to scale our growth,” continues Nawaz. “We’re thrilled to have brought a few more customers onboard recently, and are working closely with them to optimize our product pipeline."

The company pitched alongside the other five finalists, which included Tierra Climate, MRG Health, BeOne Sports, Trez, and Mallard Bay. Mallard Bay, a booking platform for hunting and fishing trips, secured the people's choice award, which was decided by the crowd.

“Our flagship event, Houston Startup Showcase, not only connects startups and entrepreneurs with top business leaders but also provides them an opportunity to pitch their innovations to the technology ecosystem,” says Jan Odegard, executive director of the Ion, in a news release. “We extend our congratulations to WellWorth and the company’s innovative SaaS platform for energy industry finance teams, as well as Mallard Bay, the People’s Choice winner. These companies are exemplifying the exciting new technologies being developed in Houston today.”

In addition to the pitches, several companies showcased at the event, including Nanotech, manufacturer of thermal management materials for the built environment; last year's winner Unytag, a universal toll tag that provides drivers the ability to pass through tolls anywhere in the nation; and Softeq, provides early-stage innovation, technology business consulting, and full-stack development solutions to enterprise companies and innovative startups.

ALLY Energy has named its 2023 GRIT Awards finalists. Photo courtesy of ALLY Energy

Houston energy workforce solutions company names finalists for annual awards

energy honorees

For the seventh year, a Houston-based company that's working to make the energy industry more equitable has named the finalists for its annual award.

ALLY Energy's GRIT Awards and Best Energy Workplaces, which will take place on October 26, has announced the finalists for the 2023 awards program.

“Every year, we are astounded at how many impressive, committed people are demonstrating leadership and grit in their work to advance the energy transition and build more diverse, equitable and inclusive workplaces,” ALLY Energy CEO Katie Mehnert says in a news release. “This year is no exception. This is the time to celebrate so many crucial achievements that may otherwise go overlooked in the energy sector and in broader society.”

The finalists are leaders, teams, and companies from around the world and across industry verticals — oil and gas, power and utilities, wind, solar, hydrogen, nuclear, climate tech startups, and academia. EnergyCapitalHTX, as well as its sister site InnovationMap, is a media partner for the event.

This year, ALLY has named three Lifetime Achievement Award honorees who have distinguished careers championing change in energy and climate in the private or public sector in the areas of technology, policy, and workforce: John Berger, CEO of Sunnova Energy; Rhonda Morris, vice president and chief human resources officer of Chevron; and Amy Chronis, vice chair, US energy and chemicals leader, and Houston managing partner at Deloitte.

This year's finalists for the award categories are as follows, according to ALLY Energy.

The Professional Award

  • Alex Loureiro, Scientific Director at EnerGeo Alliance
  • Allie Thurmond, Asset Manager at Equinor
  • Catherine Fuller, Senior Learning Strategy Leader at Baker Hughes
  • Crystal McNack, Diversity, Equity, and Inclusion Advisor at Enbridge Inc.
  • Dani Milling, Gulf of Mexico Environmental Engineer & Mexico HSE Coordinator at Chevron
  • Diego Barreto, CFO Americas Region at Baker Hughes
  • Gayle Bowness, Technical Director Studies at Wood
  • Katie Zimmerman, Decarbonization Director, Americas at Wood
  • Kim Sabate-Strazde, Interim DEI Programs Manager at Baker Hughes
  • Krithika Kannan, IT HSE & Security Manager at Occidental
  • Lynn Buckley, Head of Supplier Development at Baker Hughes
  • Mark Klapatch-Mathias, Sustainability Coordinator at the University of Wisconsin-River Falls
  • Megan Suggs, Project Manager at BASF
  • Natalie Valentine, Director - Business Performance at Worley
  • Prajakta Kulkarni, Pricing Agreement Management Digital Platform Lead at Baker Hughes
  • Priscilla Enwere, Senior Well Engineer at Rano-Accrete Petroleum Development Company
  • Samantha Howard, Senior Organizational Development Specialist at Southern Star Central Gas Pipeline
  • Syed Fahim, Global ESG Lead at SLB
  • Tane Bates, Regional Operations Manager at Certarus LTD
  • Ujunwa Ojemeni, Senior Policy Advisor - Energy Transition & Technical Assistance Delivery at E3G - Third Generation Environmentalism
  • Yogashri Pradhan, Reservoir Engineer at Coterra

The Executive Award

  • Andy Drummond, Executive Vice President Exploration and Development at Woodside Energy
  • Cara Hair, SVP of Corporate Services, Chief Legal and Compliance Officer at Helmerich & Payne
  • Claire Aitchison, Executive Operations Leader at Baker Hughes
  • Emma Lewis, Senior Vice President USGC Chemicals & Products at Shell
  • Jeremy Campbell-Wray, Strategic Accounts and Enterprise Growth Market Executive at Baker Hughes
  • Kathy Eberwein, Chief Executive Officer at The Global Edge Group
  • Kim Holder, Senior Executive of Digital Technology at Baker Hughes
  • Leveda Charles, Director of PMO & Business Enablement at Baker Hughes
  • Maggie Seeliger, SVP & Global Head of Strategy, Energy & Resources at Sodexo
  • Max Chan, Senior Vice President, Corporate Development Officer at Enbridge
  • Megan Beauregard, Chief Legal Officer, Secretary, and Head of Policy and Regulatory Affairs at Enel North America, Inc.
  • Nikki Martin, President at EnerGeo Alliance
  • Pamela Skaufel, Vice President of Procurement at ExxonMobil
  • Sarah Delille, Vice President of US Country Management at Equinor
  • Shiva McMahon, Executive Vice President International Operations at Woodside Energy
  • Soma Somasundaram, Chief Executive Officer at ChampionX
  • Toby Begnaud, Chief Commercial Officer & SVP of Oilfield Services and Equipment at Baker Hughes
  • Trevor Mihalik, Executive Vice President & Chief Financial Officer at Sempra
  • Whitney Eaton, EVP, People & Sustainability at TGS Energy

The JEDI Award

  • Alex Fleming, Senior Manager at Deloitte
  • Doug Peck, Head of Reserves at Woodside Energy
  • Jason Limerick, Sustainability Strategy Lead at Woodside Energy
  • Melina Acevedo, Associate & Partnerships Lead at DE Shaw Renewable Investments
  • Shengke Zhi, Director for Growth and Development at Wood

The Entrepreneur Award

  • Charli Matthews, CEO at Empowering Women in Industry
  • Mandeep Patel, Founder at ElecTrip
  • Mike Francis, Co-Founder and CEO at NanoTech
  • Nick Valenzia, Founder at Leafr

The ESG & Climate Champion Award

  • Andrea Hepp, Deal Lead at Shell
  • Brittney Marshall, Senior Advisor, Climate Strategy and Policy at Woodside Energy
  • Freya Burton, Chief Sustainability Officer at LanzaTech
  • Gabriel Rolland, Vice President, Corporate QHSE at TGS Energy
  • Lisa Larroque Alexander, SVP, Corporate Affairs and Chief Sustainability Officer at Sempra
  • Misty Rowe, Global CCUS Account Manager at Halliburton
  • Sandhya Ganapathy, Chief Executive Officer at EDP Renewables North America

Gritty Girl Award

  • Deepasha Baral, Student at the University of Petroleum and Energy Studies

Best Affinity Group, Employee Resource Group Award, sponsored by ChampionX

  • Baker Hughes, Asian Pacific American Forum (APAF)
  • Baker Hughes, Generation STEM
  • Baker Hughes, D&I Group Celle
  • Baker Hughes, Parenting Tribe
  • Baker Hughes, Pride@Work
  • Baker Hughes, Multicultural ERG
  • ChampionX, PLAN
  • ChampionX, PRIDE
  • ChampionX, RISE Gender Equity ERG
  • ChampionX, SEED
  • Ovintiv, Leveraging Inclusion, Networking and Knowledge (LINK)
  • Sempra, Growing Responsibilities and Opportunities for Women
  • Shell, WAVE - Women Adding Value Everywhere
  • Shell, DE&I Council
  • TPI Composites, LEAP for Women
  • Women's Energy Network Houston, Women's Energy Network Houston
  • Wood, Launch
  • Wood Mackenzie, Pride Working Group-Americas
  • Woodside Energy, EmBRace - Employees Beyond Race
  • Woodside Energy, Spark
  • Woodside Energy, VIBE LGBTIQ+ Employee Resource Group
  • Worley, PRIDE@Worley

Best Energy Team Award, sponsored by Ovintiv

  • Advisian Material Handling
  • Baker Hughes, Sustainability Team
  • ChampionX, Asset Integrity Team
  • ChampionX, Brunei Supply Chain
  • EIC Rose Rock/Rose Rock Bridge
  • Halliburton Labs
  • NOV Marketing
  • Sempra Infrastructure
  • Syzygy Plasmonics, Rigel Manufacturing & Launch Team
  • TGS New Energy Solutions

Best Energy Workplaces Award

  • Aera Energy LLC
  • Baker Hughes
  • ChampionX
  • Consolidated Asset Management Services
  • EDP Renewables North America
  • Enel
  • The Global Edge Group
  • Shell
  • Solar Energy Industries Association - SEIA
  • Southwestern Energy
  • Sunnova Energy International, Inc (6-time finalist)
  • TGS Energy
  • Wood
  • Woodside Energy
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Solar power and storage help save Texans millions on electric bills, CEO tells Senate

price stability

Solar power and battery storage are saving Texans hundreds of millions of dollars on their electric bills, the president and CEO of the Solar Energy Industries Association recently told a congressional committee.

Abigail Ross Hopper, the association’s president and CEO, said in testimony given to the U.S. Senate Environment and Public Works Committee that states like Texas that are adding significant capacity for solar power and battery storage are enjoying lower, more stable prices for electricity.

“Unsubsidized solar is now the cheapest source of electricity in history in much of the country,” Hopper said. “With no fuel costs, solar provides a hedge against natural gas price volatility that continues to cause electricity price spikes.”

“The only way to put downward pressure on prices is by bringing more power online, not less,” she added.

To illustrate the value of solar power and battery storage, Hopper compared two hot summer days in Texas—one in July 2022 and the other in July 2025.

Hopper explained that the Electric Reliability Council of Texas (ERCOT) had begun installing solar on its grid in 2022 but had very little battery storage. ERCOT manages 90 percent of the state’s electrical load.

When ERCOT grid conditions buckled under high demand on the highlighted day in 2022, the price of electricity spiked to nearly $1,500 per megawatt-hour, Hopper said.

“Three years later, the amount of solar had increased substantially and was complemented by energy storage,” she said.

On the specified day in 2025, under even greater demand than three years earlier, sizable amounts of solar power, battery storage and wind power kept ERCOT’s midday price of electricity low and stable—around $50 per megawatt-hour. That dollar amount represented a nearly 100 percent decrease compared with the highlighted day in 2022.

Solar and wind supplied nearly 40 percent of Texas’ power during the first nine months of 2025, according to the U.S. Energy Information Administration (EIA).

Despite the state’s expansion of solar power and battery storage capacity, residential electricity prices in ERCOT’s territory rose 30 percent from 2020 to 2025 and are expected to climb another 29 percent from 2025 to 2030, according to a forecast from the Texas Energy Poverty Research Institute.

The increase in electric bills is tied to factors such as:

  • Higher natural gas prices
  • Greater demand from AI data centers and cryptomining facilities
  • Extreme weather
  • Population growth
  • Development of new transmission and distribution lines

The strain on ERCOT’s grid is only getting worse. An EIA forecast predicts demand for ERCOT electricity will jump 9.6 percent in 2026, and ERCOT expects a 50 percent jump in demand by 2029.

Spring-based private equity firm acquires West Texas wind farm

power deal

Spring-based private equity firm Arroyo Investors has teamed up with ONCEnergy, a Portland, Oregon-based developer of clean energy projects, to buy a 60-megawatt wind farm southeast of Amarillo.

Skyline Renewables, which acquired the site, known as the Whirlwind Energy Center, in 2018, was the seller. The purchase price wasn’t disclosed.

Whirlwind Energy Center, located in Floyd County, West Texas, comprises 26 utility-scale wind turbines. The wind farm, built in 2007, supplies power to Austin Energy.

“The acquisition reflects our focus on value-driven investments with strong counterparties, a solid operating track record, and clear relevance to markets with growing capacity needs,” Brandon Wax, a partner at Arroyo, said in a press release. “Partnering with ONCEnergy allows us to leverage deep operational expertise while expanding our investment footprint in the market.”

Arroyo focuses on energy infrastructure investments in the Americas. Its portfolio includes Spring-based Seaside LNG, which produces liquefied natural gas and LNG transportation services.

Last year, Arroyo closed an investment fund with more than $1 billion in total equity commitments.

Since its launch in 2003, Arroyo has “remained committed to investing in high-quality assets, creating value and positioning assets for exit within our expected hold period,” founding partner Chuck Jordan said in 2022.

$524M Texas Hill Country solar project powered by Hyundai kicks off

powering up

Corporate partners—including Hyundai Engineering & Construction, which maintains a Houston office—kicked off a $524 million solar power project in the Texas Hill Country on Jan. 27.

The 350-megawatt, utility-scale Lucy Solar Project is scheduled to go online in mid-2027 and represents one of the largest South Korean-led investments in U.S. renewable energy.

The solar farm, located on nearly 2,900 acres of ranchland in Concho County, will generate 926 gigawatt-hours of solar power each year. That’s enough solar power to supply electricity to roughly 65,000 homes in Texas.

Power to be produced by the hundreds of thousands of the project’s solar panels has already been sold through long-term deals to buyers such as Starbucks, Workday and Plano-based Toyota Motor North America.

The project is Hyundai Engineering & Construction’s largest solar power initiative outside Asia.

“The project is significant because it’s the first time Hyundai E&C has moved beyond its traditional focus on overseas government contracts to solidify its position in the global project financing market,” the company, which is supplying solar modules for the project, says on its website.

Aside from Hyundai Engineering & Construction, a subsidiary of automaker Hyundai, Korean and U.S. partners in the solar project include Korea Midland Power, the Korea Overseas Infrastructure & Urban Development Corp., solar panel manufacturer Topsun, investment firm EIP Asset Management, Primoris Renewable Energy and High Road Energy Marketing.

Primoris Renewable Energy is an Aurora, Colorado-based subsidiary of Dallas-based Primoris Services Corp. Another subsidiary, Primoris Energy Services, is based in Houston.

High Road is based in the Austin suburb of West Lake Hills.

“The Lucy Solar Project shows how international collaboration can deliver local economic development and clean power for Texas communities and businesses,” says a press release from the project’s partners.

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