Here's what you should consider if you need to make cuts to your business — now or in the future. Photo via Getty Images

Preparing for a potential economic downturn can be unsettling for employers and employees. As payroll is typically one of the largest expenditures for a business, no matter its size, layoffs seem like the quickest fix. While this may offer short-term relief, they can severely impact operations and workplace culture.

When staff is reduced, culture can suffer. Employee morale can decrease and distrust may build, especially if layoffs are not communicated properly. This can lead to the remaining employees feeling anxious about their own future with the organization and spur them to look for employment elsewhere, which can affect an organization’s overall productivity and day-to-day operations.

Business owners should get creative and consider the impact and the many alternatives before resorting to workforce reductions.

Analyze salaries

If the organization’s downturn is short-term, senior leadership and upper management could accept temporary salary reductions until business improves. However, if the situation is more dire, leaders might consider an option such as cutting overhead with job sharing. Employee numbers then remain the same, but two positions become one and it is filled by two part-time employees to support a function or role. Furloughs for non-essential employees give employers time to consider if permanent layoffs are necessary. Of course, this requires an understanding of each performers contribution within the organization to determine overall impact and level of “necessity.”

Look at schedules

Permanent remote work could save on operating costs, such as leases and travel expenses, which gives more budgetary leeway to avoid layoffs. Another approach is implementing a four-day workweek to reduce hours and salaries by 20 percent. The added benefit to a shortened workweek is better employee work-life balance.

Scale Back Benefits

When finances are in a critical state, and leadership is looking to avoid layoffs, employers can scale benefits and perks for all employees. Temporarily pausing the 401(k) match, relying more on virtual business meetings instead of incurring travel expenses, and cutting employee bonuses can help ease the economic burden without letting people go. As with salary reductions, scaling back on benefits should begin with leadership before expanding to others.

Streamline Systems

When auditing the company, employers should also evaluate company processes and workflows for efficiency. It’s possible an employee could be more productive in a different role or a process may be found to be more laborious than necessary. Digital software is another alternative to help streamline systems. Employee feedback is another great resource to help identify gaps and streamline processes. A good practice is to have performers look for ways to make tasks within their role more efficient and productive.

Every decision has its costs. The most important thing employers can do is to be open and honest with employees, including transparency about the state of business. This communication style can increase employee buy-in during economic uncertainty and encourage employees to rally and be part of the resiliency of the organization.

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Karen Leal is a performance specialist with Houston-based Insperity, a provider of human resources offering a suite of scalable HR solutions available in the marketplace.

This article originally ran on InnovationMap.

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50+ teams announced for CERAWeek's annual clean tech pitch competition

CERA pitches

The Rice Alliance for Technology and Entrepreneurship, the Houston Energy Transition Initiative and the Texas Entrepreneurship Exchange for Energy announced the 30-plus energy ventures and five student teams that will pitch at the 2025 Energy Venture Day and Pitch Competition during CERAWeek next month.

The ventures are focused on driving efficiency and advancements toward the energy transition and will each present a 3.5-minute pitch before a network of investors and industry partners during CERAWeek's Agora program.

The pitch competition is divided up into the TEX-E university track, in which Texas student-led energy startups compete for $50,000 in cash prizes, and the industry ventures track.

Teams competing in the TEX-E Prize track include:

  • ECHO
  • HEXAspec
  • HydroStor Analytics
  • Nanoborne
  • Pattern Materials

The industry track is subdivided into three additional tracks, spanning materials to clean energy and will feature 36 companies. The top three companies from each industry track will be named. The winner of the CERAWeek competition will also have the chance to advance and compete for the $1 million investment prize at the Startup World Cup in October 2025.

Teams come from around the world, including several notable Houston-based ventures, such as Corrolytics, Rheom Materials, AtmoSpark Technologies, and others. Click here to see the full list of companies and investor groups that will participate.

The pitch competition will be held Wednesday, March 12, at CERAWeek from 1-4:30 pm. An Agora pass is required to attend.

Those without passes can catch more than 50 companies at a free pitch preview at the Ion. Pitches will be followed by private meetings with venture capitalists, corporate innovation groups, industry leaders, and tech scouts. The preview will be held Tuesday, March 11, from 9:30 am to 2:30 pm at the Ion. It's free to attend, but registration is required. Click here to register.

Last year, Houston-based Solidec took home the top TEX-E price and $25,000 cash awards. The startup extracts molecules from water and air, then transforms them into pure chemicals and fuels that are free of carbon emissions. Its co-founder and Rice University professor Haotian Wang was recently awarded the 2025 Norman Hackerman Award in Chemical Research.

Pioneering Houston professor earns prestigious 2025 Franklin Institute Award

medal winner

Rice University professor and nanoscience pioneer Naomi Halas has received the 2025 Benjamin Franklin Medal in Chemistry.

In addition to her role at Rice, Halas is co-founder and technical advisor of Syzygy Plasmonics, a Houston startup that relies on light instead of combustion as an energy source. This enables efficient, sustainable transformation of low-carbon ammonia into hydrogen when powered by renewable electricity.

Halas earned the Franklin Medal “for the creation and development of nanoshells — metal-coated nanoscale particles that can capture light energy — for use in many biomedical and chemical applications,” according to a release from Rice.

Halas’ work has pioneered insights into how light and matter interact at small scales, according to Rice. She joined Rice in 1989 to support the late Richard Smalley’s advancements in nanoscale science and technology.

“A lot of people were talking about nano like it was something completely new,” Halas said in the release. “But I realized it was really just chemistry viewed in a different way, and that really got me thinking about how I can combine the worlds of laser science and nanoscience.”

That shift in perspective led to the development of nanoparticles that spawned innovations in fields such as cancer therapy, water purification, and renewable energy.

“Naomi’s contributions to nanoscience have not only expanded the boundaries of our understanding but also transformed real-world applications in medicine, energy and beyond,” Rice President Reginald DesRoches added. “Her pioneering work on nanoshells exemplifies the spirit of innovation that defines Rice.”

One of Halas’ projects led to the founding of Syzygy, which develops light-driven, all-electric chemical reactors for inexpensive, sustainable production of hydrogen fuel. The company was named to was named to Fast Company's energy innovation list last year.

Halas is the first Rice faculty member to be elected to both the National Academy of Sciences and the National Academy of Engineering for research carried out at the university. She also has been elected to the National Academy of Inventors, the American Academy of Arts and Sciences, and the Royal Danish Academy of Science and Letters. Halas holds 30 patents in the fields of medicine, chemistry, physics and engineering.

The Franklin Medal is awarded by the Franklin Institute of Philadelphia. Many scientists who have received the award have gone on to win Nobel prizes.

As a recipient of the Franklin honor, Halas will receive a $10,000 honorarium and a 14-karat gold medal during an award ceremony May 1 in Philadelphia.