The number one thing that consumers can remember when it comes to recycling is that thin, pliable plastic should be excluded from standard blue recycling bins. Photos by welcomia/Canva.

As waste-to-energy gains a foothold in the energy transition, trash's more palatable cousin, recycling, sits just close enough for deeper inspection. Plastic, by and large, one of the most loved and loathed petroleum by-products, is often singled out as the most nefarious contributor to our declining climate.

With significant efforts underway to reduce the volume of single-use plastic while reusing or repurposing stronger plastics, let us turn attention to the third action in the timeless mantra–recycling.

Over the last few decades, we have embraced recycling globally, assured in our noble commitment to derive further utility out of items that no longer serve an immediate purpose from our unique perspective.

However, the act of recycling still closely resembles taking out the trash. We place items deemed worthy of secondary use into large, usually plastic, bins for carting far away from the rest of the things that still provide utility to our personal household or place of business.

For the most part, simply believing that there could or should be further utility of an item is criterion enough to warrant placement in the exalted blue bin. The small hit of dopamine elicited from the satisfaction that we are “doing our part” is just strong enough to reinforce the idea that we have also “done enough.”

But according to Vu Nguyen, director of corporate development and innovation, Waste Management, one of Houston’s leading trash, recycling, and environmental services companies, there remains one elusive challenge: the plastic bag.

The plastic bag proves problematic for a multitude of reasons, not least because of its role in ruining literally every.other.recyling.effort.ever. On the whole, we have been blissfully ignorant of the recycling process, and even more so of how much our good intentions to reuse and recycle are thwarting the same process for so many other reusable materials.

“The number one thing that consumers can remember when it comes to recycling is that thin, pliable plastic [like] bags and wrappers should be firmly excluded from standard blue recycling bins,” Nguyen shared at a Houston Tech Rodeo event earlier this spring.

After collection, simple but effective mechanisms sort items delivered to a recycling facility. Individuals pick through discarded materials placed on conveyor belts before the remaining items work their way through heavy magnets that extract useful metals while bursts of air pressure push lightweight items like paper away from heavier items like glass.

Plastic bags, including the lovely little blue ones so many of us like to purchase to fill our quaint non-standard recycling bins, tangle up in these conveyor belts, causing shutdowns to unravel them from materials otherwise well-suited for these sorting efforts. Downtime on the sorting line can get expensive, so much so that many recycling facilities often turn away entire trucks filled with potentially reusable items if even a single plastic bag is discovered inside.

Consider this the start of a public service announcement campaign to raise awareness of that simple fact.

Yasser Brenes, area president – south for Republic Services, echoes this sentiment as he shares a few tips and reminders with EnergyCapitalHTX.

  • Know What to Throw: Educate yourself on what can and cannot go inside your recycling bin. Focus on only recycling rigid plastic containers such as bottles, jugs and tubs, metal food and beverage containers, glass bottles and jars, paper and cardboard. Don’t be a wish-cycler, never throw items in your recycling bin if you are unsure if they can be recycled or not.
  • Empty, Clean, Dry: Recyclables should be rinsed free of residual food and liquid. If recyclables are not empty, clean and dry the residual food or liquid could contaminate other more fragile recyclables, like paper and cardboard, and require them to be thrown away.
  • Don’t Bag It: Recyclables should always be placed loose inside your recycling bin. Flexible plastics, such as grocery bags, wrap and tangle around the sorting equipment and should never be placed in your recycling bin.

That’s not to say that plastic bags and wrappers cannot be recycled at all; on the contrary, they absolutely can. The mechanisms for sorting them from other materials like paper, aluminum, glass, and heavy plastics just aren’t quite mature enough… yet.

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Lindsey Ferrell is a contributing writer to EnergyCapitalHTX and founder of Guerrella & Co.

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Energy co. to build 30 micro-nuclear reactors in Texas to meet rising demand

going nuclear

A Washington, D.C.-based developer of micro-nuclear technology plans to build 30 micro-nuclear reactors near Abilene to address the rising demand for electricity to operate data centers across Texas.

The company, Last Energy, is seeking permission from the Electric Reliability Council of Texas (ERCOT) and the U.S. Nuclear Regulatory Commission to build the microreactors on a more than 200-acre site in Haskell County, about 60 miles north of Abilene.

The privately financed microreactors are expected to go online within roughly two years. They would be connected to ERCOT’s power grid, which serves the bulk of Texas.

“Texas is America’s undisputed energy leader, but skyrocketing population growth and data center development is forcing policymakers, customers, and energy providers to embrace new technologies,” says Bret Kugelmass, founder and CEO of Last Energy.

“Nuclear power is the most effective way to meet Texas’ demand, but our solution—plug-and-play microreactors, designed for scalability and siting flexibility—is the best way to meet it quickly,” Kugelmass adds. “Texas is a state that recognizes energy is a precondition for prosperity, and Last Energy is excited to contribute to that mission.”

Texas is home to more than 340 data centers, according to Perceptive Power Infrastructure. These centers consume nearly 8 gigawatts of power and make up 9 percent of the state’s power demand.

Data centers are one of the most energy-intensive building types, says to the U.S. Department of Energy, and account for approximately 2 percent of the total U.S. electricity use.

Microreactors are 100 to 1,000 times smaller than conventional nuclear reactors, according to the Idaho National Laboratory. Yet each Last Energy microreactor can produce 20 megawatts of thermal energy.

Before announcing the 30 proposed microreactors to be located near Abilene, Last Energy built two full-scale prototypes in Texas in tandem with manufacturing partners. The company has also held demonstration events in Texas, including at CERAWeek 2024 in Houston. Last Energy, founded in 2019, is a founding member of the Texas Nuclear Alliance.

“Texas is the energy capital of America, and we are working to be No. 1 in advanced nuclear power,” Governor Greg Abbott said in a statement. “Last Energy’s microreactor project in Haskell County will help fulfill the state’s growing data center demand. Texas must become a national leader in advanced nuclear energy. By working together with industry leaders like Last Energy, we will usher in a nuclear power renaissance in the United States.”

Nuclear energy is not a major source of power in Texas. In 2023, the state’s two nuclear power plants generated about 7% of the state’s electricity, according to the U.S. Energy Information Administration. Texas gains most of its electricity from natural gas, coal, wind, and solar.

Tesla targets Houston area for $200 million 'mega' battery factory

Tesla Town

Tesla is expected to bring a “megafactory” and 1,500 manufacturing jobs to the Houston area.

According to various news reports this week, Tesla intends to spend $200 million on a facility in Brookshire, Texas. The Waller County Commissioners Court approved tax abatements on March 5 for the new plant.

“We are super excited about this opportunity—1,500 advanced manufacturing jobs in the county and in the city," Waller County Precinct 4 Commissioner Justin Beckendorff said during Wednesday’s Commissioners Court meeting.

Tesla will lease two buildings in Brookshire's Empire West Business Park. According to documents from Waller County, Tesla will add $44 million in facility improvements. In addition, it will install $150 million worth of manufacturing equipment.

As part of the deal, Tesla will invest in property improvements that involve a 600,000-square-foot, $31 million manufacturing facility that will house $2 million worth of equipment and include improvements to the venue.

The facility will produce Tesla megapacks, which are powerful batteries to provide energy storage and support, according to the company. A megapack can store enough energy to power about 3,600 homes for one hour.

Tesla can receive a 60 percent tax abatement for 10 years. According to the tax abatement agreement, Tesla has to employ at least 1,500 people by 2028 in order to be eligible for the tax break.

In addition to the employment clause, Tesla also will be required to have a minimum of $75 million in taxable inventory by January 1, 2026, which will increase to $300 million after three years.

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This story originally appeared on our sister site, InnovationMap.

Here are 20+ CERAWeek 2025 events featuring Houston energy leaders

where to be

CERAWeek 2025 will host more than 1,400 speakers at its annual energy-focused conference taking place March 10-14, with many hailing from Houston.

Under this year's theme, "Moving Ahead: Energy strategies for a complex world,” panels will tackle topics ranging from policy and regulation, geopolitics, power, grid, and electrification, AI and digital, managing emissions, and more.

Most of the innovation-themed events are organized under the Agora track and will feature many Houston-area startups, universities, companies, and scientists. Here are all the events on the Agora track you can't miss if you want to learn more about Houston energy innovation.

Transition in Action: Energy giants shaping a sustainable future

ExxonMobil's Senior Director, Climate Strategy & Technology Vijay Swarup will examine how major energy companies are driving energy transition goals along with panelists from S&P Global, Aramco Ventures and Gentari Sdn Bhd.

This panel is from 12:30-1 p.m. on Monday, March 10. More info here.

Syzygy Plasmonics | Deploying the World’s Most Economic Biogas to SAF Technology

Hear from Syzygy Plasmonics CEO Trevor Best about how the cleantech company's catalyst and reactor work and how the tools can dramatically reduce the cost of producing SAF from biogas from landfills, wastewater, and dairy farms.

This panel is from 2-2:30 p.m. on Monday, March 10. More info here.

Cemvita | The Future of Bioengineered Feedstocks: A Foresight Perspective

Cemvita CEO Moji Karimi will lead this panel.

This panel is from 4:30-5:15 p.m. on Monday, March 10. More info here.

Innovating with Purpose: Strengthening industrial-academic partnerships

David Dankworth, ExxonMobil's Hydrogen Technology Portfolio Manager, and Brian Korgel, the University of Texas Energy Institute Director, will be joined by leaders from MIT and S&P Global to discuss the crucial relationship between universities and industry in fostering purpose-driven innovation.

This panel is from 8:30–9 a.m. on Tuesday, March 11. More info here.

Solidec | Low-cost, Low-carbon Chemicals from Air

Solidec co-founder and CEO Ryan DuChanois will discuss how the company's approach to producing hydrogen peroxide and other key chemicals can be low-cost and low-carbon, creating a scalable path for a more sustainable chemical industry.

This panel is from 9-9:30 a.m. on Tuesday, March 11. More information here.

Collaboration Spotlight: The Carbon Hub: A public-private partnership leading the way to a sustainable carbon economy

Panelists from Rice University, Huntsman Advanced Materials, CERAWeek, The Kavli Foundation, and SABIC will discuss Rice's Carbon Hub's transformative power and what the future looks like for those creating this new carbon economy. Matteo Pasquali, the founding Director of the Carbon Hub, will be featured on the panel.

This panel is from 9:30-10 a.m. on Tuesday, March 11. More information here.

Rice University | Next-generation Electrolyzers and Electrolysis

Haotian Wang, Associate Professor in the Department of Chemical and Biomolecular Engineering at Rice University and co-founder of Solidec, will discuss the development of next-generation electrolyzers that enable lower-cost and more energy-efficient carbon capture, chemical manufacturing and critical metal recovery.

This panel is from 9:30–10:15 a.m. on Tuesday, March 11. More information here.

ExxonMobil | Real-world Progress on Building a Low-carbon Business

Schuyler Evans, ExxonMobil's CCS commerical and business development manager low carbon solutions, will speak on how the energy giant is navigating a complex energy transition and share insights into the strategic thinking behind building a new business that helps reduce emissions.

This panel is from 10-10:30 a.m. on Tuesday, March 11. More information here.

Enovate.AI | AI-driven Advantage: Automate. Optimize. Decarbonize.

Enovate.AI Chief Experience Officer Rebecca Nye, joined by Last Mile Production, will show how its 3-clicks digital strategy empowers operators to make faster, smarter decisions—reducing emissions, enhancing productivity and unlocking new levels of profitability.

This panel is from 10:30–11 a.m. on Tuesday, March 11. More information here.

Financing the Future: Scaling clean energy through innovative investment strategies

Jim Gable, president of Chevron Technology Ventures and vice president of innovation, along with Greentown Lab's new CEO Georgina Campbell Flatter, will discuss the bankability of technologies in different geographies, investment opportunities in emerging markets, sources of funding and risk management strategies investors are using. Panelists also include leaders from Siemens Energy, Energy Impact Partners, and S&P Global Commodity Insights.

This panel is from 12:30–1:10 p.m. on Tuesday, March 11. More information here.

Sage Geosystems | Geothermal at the Speed of Need: How Sage Geosystems is meeting growing energy demand

Learn from Jason Peart, general manager of strategy and development, how Sage's approach to geothermal technology is tackling the fast-growing energy demands of critical sectors, including data centers, utilities, energy storage, and US Department of Defense projects.

This panel is from 1:30–2 p.m. on Tuesday, March 11. More information here.

Rice University | Valuing Nature-based Solutions for CO2 Removal

Carrie Masiello, director of the Rice Sustainability Institute, will introduce to the breadth of nature-based solutions possible, explore some of the most exciting opportunities and give guidance on how to think rigorously about matching individual NBS opportunities to specific portfolio needs.

This panel is from 1:30–2:15 p.m. on Tuesday, March 11. More information here.

Square Robot | Bridging the Divide: How Square Robot's tank inspections align corporate strategy with on-the-ground reality

Square Robot CEO David Lamont will discuss how companies can keep their tank assets online by adopting new technology and navigating the challenges of aligning corporate objectives with site-level realities.

This panel is from 3–3:30 p.m. on Tuesday, March 11. More information here.

The Green Gold Rush: A multi-trillion dollar opportunity?

Bobby Tutor, chairman of Houston Energy Transition Initiative and CEO of Artemis Energy Partners, will be joined by leaders from Accenture, S&P Global, and BeyondNetZero to discuss the immense economic potential of climate solutions and highlight the business opportunities created by the transition to a low-carbon economy.

This panel is from 4–4:30 p.m. on Tuesday, March 11. More information here.

ExxonMobil | Applying Technology to Maximize Value in the Permian Basin

James Ritchie, Exxon's vice president upstream technology portfolio, will share the latest technologies being developed and deployed to improve recovery and capital efficiency in the Permian Basin and demonstrate how these technologies and innovations maximize overall value while reducing greenhouse gas emissions and water usage.

This panel is from 2:30–3 p.m. on Wednesday, March 12. More information here.

Rice University | Plasma Foundry for Scalable Industrial Decarbonization

Aditya Mohite, a Rice professor and the faculty director of the Rice Engineering Initiative for Energy Transition and Sustainability (REINVENTS), will share how The Plasma Foundry, a 1:1 customized accelerator at Rice, is using cold plasma technology and its accelerator model to provide disruptive solutions at scale.

This panel is from 9:30–10:15 a.m. on Thursday, March 13. More information here.

Fervo Energy | Speed and Scale: The Geothermal Decade Is Now

Quinn Woodard Jr., Fervo Energy's senior director, power generation and surface facilities, will discuss how the company is pioneering transformative EGS technology to power data centers, homes and beyond.

This panel is from 10:30–11 a.m. on Thursday, March 13. More information here.

Corrolytics | Digitizing and Revolutionizing Corrosion Detection and Monitoring for Industrial Assets

Anwar Sadek, Corrolytics co-founder and CEO, will share how the company is revolutionizing corrosion detection and monitoring with patented technology to proactively enhance safety, reduce costs and extend asset lifespan.

This panel is from 10:30–11 a.m. on Thursday, March 13. More information here.

Zeta Energy | The Rise of Lithium-Sulfur Batteries: A solution to critical metal constraints

Rodrigo Salvatierra, Zeta's chief science officer, will introduce Zeta Energy’s lithium-sulfurized carbon technology, which effectively addresses the key limitations of lithium-sulfur batteries.

This panel is from 3–3:30 p.m. on Thursday, March 13. More information here.

Future Cities on the Move: Innovative pathways for sustainable urban mobility

Lisa Lin, Harris County's director of sustainability, will speak on this panel on successful public-private partnerships driving innovation in sustainable transport by leveraging technology and data analytics. She'll be joined by Aberdeen's council co-lead and leaders from S&P Global and GreenCap, based in Cape Town, South Africa.

This panel is from 3:30–4 p.m. on Thursday, March 13. More information here.

Collaboration Spotlight: Building a resilient Gulf Coast energy and chemical sector

Greater Houston Partnership and HETI's Jane Stricker will join Ramanan Krishnamoorti from the University of Houston and leaders from Argonne National Laboratory and SABIC to explore opportunities and pathways to strengthen the US Gulf Coast’s global leadership position in base chemical manufacturing and the national security and economic opportunities that innovation and process integration create.

This panel is from 4:30–5 p.m. on Thursday, March 13. More information here.