Will Tope, chief commercial officer of LiNa Energy, joined the Energy Tech Startups podcast to discuss the company's unique technology and growth plans. Photo via LinkedIn

In a world striving for sustainable and efficient energy solutions, United Kingdom-based LiNa Energy emerges as a promising player in the field of advanced battery technologies.

With a focus on overcoming the limitations of traditional lithium-ion batteries, LiNa Energy — a member of the 2023 cohort for Houston-based incubator, Halliburton Labs — presents a unique chemistry that holds the potential to revolutionize energy storage.

In a recent episode of Energy Tech Startups with Will Tope, chief commercial officer of LiNa Energy, we delve into the key aspects of LiNa Energy's technology, exploring the challenges they seek to address and their plans for commercialization.

Energy Tech Startups: What is the main problem that LiNa Energy is trying to solve with their battery technology?

Will Tope: LiNa Energy is driven by a pressing dilemma in today's storage landscape: the limited efficiency and high costs associated with existing storage technologies. They aim to bridge the gap, providing low-cost, long-duration energy storage solutions that can effectively accommodate the increasing penetration of renewable energy sources in power grids worldwide. By addressing this critical need, LiNa Energy aims to unlock the full potential of low-cost, low-carbon electrons for global energy consumption patterns.

ETS: How does LiNa Energy's battery technology differ from traditional lithium-ion batteries?

WT: LiNa Energy's technology distinguishes itself through its unique chemistry and progressive use of ceramics. By combining a stable sodium-based chemistry, developed in the 1970s, with advancements in ceramics from the fuel cell industry, LiNa Energy maximizes safety, heat management, and energy density. Their battery cells feature thin planar ceramic electrolytes, enabling cost-efficient automated manufacturing and reducing the need for extensive thermal management systems. This streamlined approach offers both enhanced performance and cost-effectiveness.

ETS: What are the commercialization plans and target markets for LiNa Energy?

WT: LiNa Energy strategically targets markets with high solar potential, such as India, where the demand for storage solutions arises due to the growing deployment of renewables and the need to shift energy to peak demand periods. LiNa Energy aims to demonstrate the effectiveness of their systems through pilot projects at distribution scale by the end of the year. Leveraging partnerships and strong relationships with key players in the energy industry, LiNa Energy envisions gradual growth in manufacturing capacity worldwide. By offering competitive pricing, they aim to disrupt the market and drive widespread adoption of their innovative battery technology.

As the energy landscape continues to evolve, LiNa Energy's pursuit of affordable, long-duration energy storage technology stands out as a potential game-changer. With their unique chemistry, ceramic advancements, and focus on commercialization in markets with enormous renewable energy potential, LiNa Energy demonstrates a commitment to addressing the world's energy challenges. By challenging the status quo of traditional energy storage systems, LiNa Energy paves the way for a future where efficient and sustainable energy solutions become the norm.

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This conversation has been edited for brevity and clarity. Click here to listen to the full episode.

Digital Wildcatters is a Houston-based media platform and podcast network, which is home to the Energy Tech Startups podcast.

EnergyTech Startups, a podcast co-hosted by two Houston clean energy experts, exists to shine a spotlight on innovative companies and Houston as a hub for energy transition businesses. Photo via Unsplash

Houston podcasters aim to showcase promising local energy tech startups

broadcasting innovation

Houston has a bit of a perception problem, according to Jason Ethier, a long-time energy tech innovator and new podcast host.

"Houston isn't viewed as a cool place to build a company if you don't know how good it is to be here," he says on the Houston Innovators Podcast.

Ethier, who serves as senior director of membership at Greentown Labs, set out to fix that when he launched the EnergyTech Startups podcast last fall with co-host Lara Cottingham, the vice president of strategy, policy, and climate impact at Greentown Labs. To date, the show has introduced listeners to over 20 energy founders and is continuing to do so on a biweekly basis.

"As an entrepreneur, sometimes you feel a gap in the market in your bones and you just have to do something about it," Ethier explains on the origin of the show.

Jason Ethier and Lara Cottingham co-host the EnergyTech Startups podcast. Photos courtesy

With his background in the Northeast, Ethier has seen first hand how Houstonians are just different — they tackle tough challenges and are heads-down focused on these innovations.

"Houston has a lot going for it as a place to build a business, and we're not going to do it the Silicon Valley. We do things the Houston way — we build new technologies, we build big projects," Ethier says. "The funny thing about Houstonians I find is that they are very understated with what they achieve and accomplish like it's no big deal. But it is a big deal."

That's where Ethier and the podcast can help shine a spotlight on the unique innovation these startup founders are in the process of commercializing.

"The premise of EnergyTech Startups is that we're building an energy ecosystem here, and energy and climate are two sides of the same coin," he says. "People working on these energy technologies made the choice to come to Houston — they made the choice not to go to Silicon Valley or Boston."

The goal is twofold — give these startups the platform to tell their story and showcase Houston as the hub for energy innovation.

"How do we tell this Houston story so that whenever folks look at the map and say, 'where do I want to build my business?' they look at Houston and see it as a place they should end up," he says.

Listen to the full episode of the Houston Innovators Podcast with Jason Ethier.

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UH launches new series on AI’s impact on the energy sector

where to be

The University of Houston's Energy Transition Institute has launched a new Energy in Action Seminar Series that will feature talks focused on the intersection of the energy industry and digitization trends, such as AI.

The first event in the series took place earlier this month, featuring Raiford Smith, global market lead for power & energy for Google Cloud, who presented "AI, Energy, and Data Centers." The talk discussed the benefits of widespread AI adoption for growth in traditional and low-carbon energy resources.

Future events include:

“Through this timely and informative seminar series, ETI will bring together energy professionals, researchers, students, and anyone working in or around digital innovation in energy," Debalina Sengupta, chief operating officer of ETI, said in a news release. "We encourage industry members and students to register now and reap the benefits of participating in both the seminar and the reception, which presents a fantastic opportunity to stay ahead of industry developments and build a strong network in the Greater Houston energy ecosystem.”

The series is slated to continue throughout 2026. Each presentation is followed by a one-hour networking reception. Register for the next event here.

ExxonMobil pauses plans for $7B hydrogen plant in Baytown

project on pause

As anticipated, Spring-based oil and gas giant ExxonMobil has paused plans to build a low-hydrogen plant in Baytown, Chairman and CEO Darren Woods told Reuters.

“The suspension of the project, which had already experienced delays, reflects a wider slowdown in efforts by traditional oil and gas firms to transition to cleaner energy sources as many of the initiatives struggle to turn a profit,” Reuters reported.

Woods signaled during ExxonMobil’s second-quarter earnings call that the company was weighing whether it would move forward with the proposed $7 billion plant.

The Biden-era Inflation Reduction Act established a 10-year incentive, the 45V tax credit, for production of clean hydrogen. But under President Trump’s One Big Beautiful Bill Act, the period for beginning construction of low-carbon hydrogen projects that qualify for the tax credit has been compressed. The Inflation Reduction Act called for construction to begin by 2033. The Big Beautiful Bill changed the construction start time to early 2028.

“While our project can meet this timeline, we’re concerned about the development of a broader market, which is critical to transition from government incentives,” Woods said during the earnings call.

Woods had said ExxonMobil was figuring out whether a combination of the 45Q tax credit for carbon capture projects and the revised 45V tax credit would enable a broader market for low-carbon hydrogen.

“If we can’t see an eventual path to a market-driven business, we won’t move forward with the [Baytown] project,” Woods told Wall Street analysts.

“We knew that helping to establish a brand-new product and a brand-new market initially driven by government policy would not be easy or advance in a straight line,” he added.

ExxonMobil announced in 2022 that it would build the low-carbon hydrogen plant at its refining and petrochemical complex in Baytown. The company had indicated the plant would start initial production in 2027.

ExxonMobil had said the Baytown plant would produce up to 1 billion cubic feet of hydrogen per day made from natural gas, and capture and store more than 98 percent of the associated carbon dioxide. The plant would have been capable of storing as much as 10 million metric tons of CO2 per year.

Greentown and partners name 10 startups to carbontech accelerator

new cohort

The Carbon to Value Initiative (C2V Initiative)—a collaboration between Greentown Labs, NYU Tandon School of Engineering's Urban Future Lab and Fraunhofer USA—has announced 10 startup participants to join the fifth cohort of its carbontech accelerator.

The six-month accelerator aims to help cleantech startups advance their commercialization efforts through access to the C2V Initiative’s Carbontech Leadership Council (CLC). The invitation-only council consists of corporate and nonprofit leaders from organizations like Shell, TotalEnergies, XPRIZE, L’Oréal and others who “foster commercialization opportunities and identify avenues for technology validation, testing, and demonstration,” according to a release from Greentown

“The No. 1 reason startups engage with Greentown is to find customers, grow their businesses, and accelerate impact—and the Carbon to Value Initiative delivers exactly that,” Georgina Campbell Flatter, CEO of Greentown, said in a news release. “It’s a powerful example of how meaningful engagement between entrepreneurs and industry turns innovation into commercial traction.”

The C2V Initiative received more than 100 applications from 33 countries, representing a variety of carbontech innovations. The 10 startups chosen for the 2025 fifth cohort include:

  • Cambridge, Massachusetts-based Sora Fuel, which integrates direct-air capture with direct conversion of the captured carbon into syngas for production of sustainable aviation fuel
  • Brooklyn-based Arbon, which develops a humidity-swing carbon-capture solution by capturing CO₂ from the air or point-source without heat or pressure
  • New York-based Cella Mineral Storage, which works to develop subsurface mineralization technology with integrated software, enabling new ways to sequester CO2 underground
  • Germany-based ICODOS, which helps transform emissions into value through a point-source carbon capture and methanol synthesis process in a single, modularized system
  • Vancouver-based Lite-1, which uses advanced biomanufacturing processes to produce circular colourants for use in textiles, cosmetics and food
  • London-based Mission Zero Technologies, which has developed and deployed an electrified, direct-air carbon capture solution that employs both liquid-adsorption and electrochemical technologies
  • Kenya-based Octavia Carbon, which develops a solid-adsorption-based, direct-air carbon capture solution that utilizes geothermal heat
  • California-based Rushnu, which combines point-source carbon capture with chemical production, turning salt and CO2 into chlorine-based chemicals and minerals
  • Brooklyn-based Turnover Labs, which develops modular electrolyzers that transform raw, industrial CO2 emissions into chemical building blocks, without capture or purification
  • Ontario-based Universal Matter, which develops a Flash Joule Heating process that converts carbon waste such as end-of-life plastics, tires or industrial waste into graphene

The C2V Initiative is based on Greentown Go, Greentown’s open-innovation program. The C2V Initiative has supported 35 startups that have raised over $600 million in follow-on funding.

Read about the 2024 cohort here.