Here's what startups took home wins at CERAWeek. Photo by Natalie Harms/InnovationMap

Over 200 startups participated in CERAWeek this year, and 18 of those companies pitched at a Greater Houston Partnership event.

The Houston Energy Transition Initiative, an initiative to promote Houston's work within the energy transition, hosted its second annual HETI Energy Ventures Competition at CERAWeek Innovation Agora. The competition was divided into four categories. The first batch of startups consisted of five companies from the Texas Entrepreneurship Exchange for Energy, or TEX-E, a collaboration with Greentown Labs, MIT’s Martin Trust Center for Entrepreneurship, and universities across Texas.

The winning startups shared $50,000 of prizes, sponsored by TEX-E. Houston-based Helix Earth Technologies — which has developed high-speed, high-efficiency filter systems derived from technology originating at NASA — won both the first place prize and fan favorite for the category. Helix's co-founders, Rawand Rasheed and Brad Husick from Rice University, walked away with $25,000 in prizes

Founded by Bryon Praslicka, Daniel Zamarron, and Craig Newman from Texas A&M University, Flux Works LLC, and its magnetic gear technology, took second place and $15,000 home. Tierra Climate, a two-sided marketplace for carbon offsets and other sustainability efforts founded by Emma Konet and Jacob Mansfield from Rice University, won third place and $10,000.

Helix Earth Technologies walked away with the top prize of the TEX-E category. Photo via greentownlabs.com

The next sets of startup pitches we broken down by funding stages — pre-seed and seed, series A, and series B and beyond.

Red Shift Energy, uses plasma energy to produce hydrogen from hydrogen sulfide, won fan favorite in the pre-seed and seed category sponsored by HX Venture Fund. A member of Halliburton Labs, the company also was recognized as Chevron favorite.

Per the judging panel, CanaGas won the title of most promising in the pre-seed and seed category sponsored by Alchemy Industrial. The Canadian company liquifies natural gas without costly cryogenics or stripping of the gas.

Houston-based Criterion Energy Partners won both the most-promising series A company category sponsored by SLB, but also the fan favorite series A category sponsored by Guerrella LLC. A geothermal energy tech company, Criterion was also a member of Rice's inaugural Clean Energy Accelerator cohort.

OptiSeis Solutions also won in both categories for the series B track. The company, a geophysical acquisition design and software company, won the title of most promising in the series B category sponsored by Pana LCE Investments and the series B fan favorite category sponsored by Halliburton Labs.

Lastly, the competition named the Most Impactful DEI, a category sponsored by Pana LCE Investments. Austin-based Gazelle Ecosystems, a social innovation startup with eco-solutions for corporations, won that category.

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This article originally ran on InnovationMap.

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Solar surpasses coal to become ERCOT’s third-largest power source in 2025

by the numbers

Solar barely eclipsed coal to become the third biggest source of energy generated for the Electric Reliability Council of Texas (ERCOT) in 2025, according to new data.

In 2024, solar represented 10 percent of energy supplied to the ERCOT electric grid. Last year, that number climbed to 14 percent. During the same period, coal’s share remained at 13 percent.

From the largest to smallest share, here’s the breakdown of other ERCOT energy sources in 2025 compared with 2024:

  • Combined-cycle gas: 33 percent, down from 35 percent in 2024
  • Wind: 23 percent, down from 24 percent in 2024
  • Natural gas: 8 percent, down from 9 percent in 2024
  • Nuclear: 8 percent, unchanged from 2024
  • Other sources: 1 percent, unchanged from 2024

Combined, solar and wind accounted for 37 percent of ERCOT energy sources.

Looking ahead, solar promises to reign as the star of the ERCOT show:

  • An ERCOT report released in December 2024 said solar is on track to continue outpacing other energy sources in terms of growth of installed generating capacity, followed by battery energy storage.
  • In December, ERCOT reported that more than 11,100 megawatts of new generating capacity had been added to its grid since the previous winter. One megawatt of electricity serves about 250 homes in peak-demand periods. Battery energy storage made up 47 percent of the new capacity, with solar in second place at 40 percent.

The mix of ERCOT’s energy is critical to Texas’ growing need for electricity, as ERCOT manages about 90 percent of the electric load for the state, including the Houston metro area. Data centers, AI and population growth are driving heightened demand for electricity.

In the first nine months of 2025, Texas added a nation-leading 7.4 gigawatts of solar capacity, according to a report from data and analytics firm Wood Mackenzie and the Solar Energy Industries Association.

“Remarkable growth in Texas, Indiana, Utah and other states ... shows just how decisively the market is moving toward solar,” says Abigail Ross Hopper, president and CEO of the solar association.

New UH white paper pushes for national plastics recycling policy

plastics paper

The latest white paper from the University of Houston’s Energy Transition Institute analyzes how the U.S. currently handles plastics recycling and advocates for a national, policy-driven approach.

Ramanan Krishnamoorti, vice president for energy and innovation at UH; Debalina Sengupta, assistant vice president and chief operating officer at the Energy Transition Institute; and UH researcher Aparajita Datta authored the paper titled “Extended Producer Responsibility (EPR) for Plastics Packaging: Gaps, Challenges and Opportunities for Policies in the United States.” In the paper, the scientists argue that the current mix of state laws and limited recycling infrastructure are holding back progress at the national level.

EPR policies assign responsibility for the end-of-life management of plastic packaging to producers or companies, instead of taxpayers, to incentivize better product design and reduce waste.

“My hope is this research will inform government agencies on what policies could be implemented that would improve how we approach repurposing plastics in the U.S.,” Krishnamoorti said in a news release. “Not only will this information identify policies that help reduce waste, but they could also prove to be a boon to the circular economy as they can identify economically beneficial pathways to recycle materials.”

The paper notes outdated recycling infrastructure and older technology as roadblocks.

Currently, only seven states have passed EPR laws for plastic packaging. Ten others are looking to pass similar measures, but each looks different, according to UH. Additionally, each state also has its own reporting system, which leads to incompatible datasets. Developing national EPR policies or consistent nationwide standards could lead to cleaner and more efficient processes, the report says.

The researchers also believe that investing in sorting, processing facilities, workforce training and artificial intelligence could alleviate issues for businesses—and particularly small businesses, which often lack the resources to manage complex reporting systems. Digital infrastructure techniques and moving away from manual data collection could also help.

Public education on recycling would also be “imperative” to the success of new policies, the report adds.

“Experts repeatedly underscored that public education and awareness about EPR, including among policymakers, are dismal,” the report reads. “Infrastructural limitations, barriers to access and the prevailing belief that curbside recycling is ineffective in the U.S. contribute to public dissatisfaction, misinformation and, in some cases, opposition toward the use of taxpayers’ and ratepayers’ contributions for EPR.”

For more information, read the full paper here.