Looks like green really is the new black in a city that’s known for being all blue. Photo courtesy of Zach Tarrant, HoustonTexans.com

The Houston Texans rocked the football world in early May with their historic back-to-back first-round all-star offense/defense NFL draft picks, but that’s not the only groundbreaking news they had planned this month. In partnership with 1PointFive, the Texans’ Preferred Carbon Removal Partner, the team announced the Touchdown for Trees program to recapture carbon emissions – and the hearts of fans.

“As part of our partnership with 1PointFive, we kicked off our Touchdown for Trees initiative last week at Hermann Park Conservancy,” Houston Texans Senior Vice President of Partnerships Jerry Angel tells EnergyCapitalHTX. “We’re looking forward to continuing to work together to make a difference across our community during the 2023 Season.”

For every touchdown scored by the Texans in the 2022, 2023, and 2024 seasons, the team pledges to plant 1.5 trees in the greater Houston area. To kick off the initiative, Houston Texans staff and cheerleaders gathered in Hermann Park Conservancy on May 11 to plant 25 inaugural trees. The group also removed invasive species from the area to eliminate competition for the newly planted trees and restore native habitat conditions.

Planting trees to fight climate change has gathered significant momentum in recent years, as each individual tree can offset approximately 22 pounds of carbon emissions per year over its first 20 years of life, according to conservative calculations from OneTreePlanted.org. The One Trillion Tree Initiative, announced at the 2020 World Economic Forum in January 2023, could effectively reduce carbon emissions by 20% year-over-year for the next two decades through reforestation efforts.

Like other carbon capture solutions, reforestation must be pursued with proper planning and care, so as not to waste time nor resources. But many tout reforestation as the simplest way to reduce carbon emissions and meet all 17 of the United Nations’ Sustainable Development Goals simultaneously.

With this commitment to reforestation, the Houston Texans join the Astros, Rockets, Dash, and Dynamo in a collective effort to fight climate change. Earlier this spring, the Houston Astros partnered with 1PointFive in an agreement to purchase carbon dioxide removal credits from the new Direct Air Capture facility near Odessa in Ector County, TX.

Like the Texans, the soccer teams of Houston are donating trees for each victory achieved this calendar year. In partnership with Shell Energy, the Dynamo and Dash have already committed to 1,750 new trees from their 5 aggregate wins this spring.

Additionally, each of the homes of these Houston teams follows in the footsteps of Houston’s original green arena, the Toyota Center. One of 10 Green NBA arenas to earn LEED certification, the home of the Houston Rockets boasts energy efficient lighting, electric submeters, and an abundance of trees and vegetation in an urban setting to reduce greenhouse gases by over 3,000 tons annually.

Shell Energy is giving the home of the Dynamo and Dash a decarbonization facelift this year, with energy efficient LED-lighting throughout, installation of EV charging stations, and the use of on-site renewable energy generation systems.

Similar efforts continue to roll out at Minute Maid Park and NRG Stadium, including food sustainability programs, dedicated recycling for aluminum, plastic, and cardboard, and complete conversion to more efficient lighting solutions on the field, in the bathrooms, and even out in the parking lots.

Whether rooting for the home team or cheering on the visitors, fans that attend Houston events at these stadiums and arenas benefit from the knowledge and experience of local talent stewarding such energy transition initiatives. Maybe it’s time to bring back the historic chant of the Oilers, with a modern twist, “go blue–and green!”

Ad Placement 300x100
Ad Placement 300x600

CultureMap Emails are Awesome

Greentown names 5 climatech startups to manufacturing accelerator

Catalyst Cohort

Greentown Labs has named five climatech startups to its Go Make 2026 cohort, including one from Houston.

Greentown Go Make 2026 is in partnership with Shell Catalysts & Technologies and Technip Energies. Startups will be able to collaborate with leadership from Shell and Technip and have opportunities to work directly with their process engineering teams and develop potential partnerships, pilots and demonstrations, according to Greentown.

This year's manufacturing cohort focuses specifically on process technology and catalytic innovations, which, according to Greentown, have the potential to be a "critical enabler of the global energy transition." Greentown shares that 90 percent of chemical processes depend on catalysis, but traditional methods rely on fossil fuels and consume significant amounts of energy.

“Catalysis underpins the majority of industrial chemical processes, which together account for a significant share of global emissions, making it a critical lever for reducing carbon intensity while improving performance,” Georgina Campbell Flatter, CEO of Greentown, said in a news release. “Greentown Go Make 2026 is designed to close the gap between breakthrough innovation and industrial deployment. By connecting startups with Shell and Technip Energies’ technical expertise and global scale, we’re helping accelerate solutions that improve efficiency and drive industrial decarbonization.”

The five Greentown Go Make 2026 companies include:

  • Houston-based Biosimo, which makes scalable biochemicals from ethanol
  • Missouri-based Catalyxx, which transforms bioethanol into drop-in, cost-competitive, carbon-negative chemicals
  • Sydney, Australia-based HydGene Renewables, which produces low-carbon hydrogen and industrial chemicals from waste biomass
  • Switzerland-based TreaTech, which turns waste into renewable gas, water and minerals through catalytic hydrothermal gasification
  • California-based Unifuel, which has developed a chemical technology platform to make sustainable aviation fuel, renewable gasoline and other renewable chemicals

The cohort will be celebrated at a kickoff event in Houston at The Ion on June 9.

In addition to Greentown Go Make, Greentown also runs its Go Move (transportation), Go Energize (energy and electricity), Go Build (buildings), and Go Grow (food and agriculture) cohort-based programs. The climatech incubator announced its Go Build 2026 cohort in March. Read more here.

Houston developer launches AI-powered water platform to boost efficiency

eyes on AI

Houston real estate company McCord Development has launched an artificial-Intelligence-run water management platform, MizuWatch.

MizuWatch aims to help operators, districts, and municipalities detect leaks faster, reduce water loss and improve efficiency, according to the company. MizuWatch pulls data from supply sources, smart meters, historical usage and maintenance records, and combines them into a single platform. The AI system also uses visual mapping and digital twin technology to deliver near-real-time system insights.

“MizuWatch brings the right data together daily, so teams can see what’s happening now, intervene earlier and focus their resources where they have the greatest impact,” Jerzy Wielgus, chief product officer for MizuWatch, said in a news release.

MizuWatch was built to “scale across geographies and system sizes to help assist with water scarcity, aging infrastructure, and operational complexity,” according to the company. It was developed at Houston’s Generation Park, McCord’s 4,300-acre master planned commercial district. McCord was able to pilot the platform onsite to help manage its complex, real-world water systems at scale.

“Resilient infrastructure is a key factor for the companies choosing Generation Park,” Ryan McCord, CEO of McCord Development and Founder & CEO of MizuWatch, added in the release. “We made the decision to deploy smart meters, but no one knew how to use the data they generate. This is an opportunity across all infrastructure where sensors are deployed. What started as an internal solution has become a platform we believe can help stakeholders everywhere be more efficient in their operations, investment, and compliance.”

Last fall, Eli Lilly and Co. selected Generation Park for its $6.5 billion manufacturing plant. More than 300 locations in the U.S. competed for the factory. Bristol Myers Squibb Co., another pharmaceutical giant, also announced it is considering Generation Park for a new manufacturing hub earlier this month.