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Tesla no longer world's biggest EV maker as sales drop for second year

EV Update

Tesla sales were down yet again. Getty Images

Tesla lost its crown as the world’s bestselling electric vehicle maker as a customer revolt over Elon Musk’s right-wing politics, expiring U.S. tax breaks for buyers and stiff overseas competition pushed sales down for a second year in a row.

Tesla said that it delivered 1.64 million vehicles in 2025, down 9% from a year earlier.

Chinese rival BYD, which sold 2.26 million vehicles last year, is now the biggest EV maker.

It's a stunning reversal for a car company whose rise once seemed unstoppable as it overtook traditional automakers with far more resources and helped make Musk the world's richest man. The sales drop came despite President Donald Trump's marketing effort early last year when he called a press conference to praise Musk as a “patriot” in front of Teslas lined up on the White House driveway, then announced he would be buying one, bucking presidential precedent to not endorse private company products.

For the fourth quarter, Tesla sales totaled 418,227, falling short of even the much reduced 440,000 target that analysts recently polled by FactSet had expected. Sales were hit hard by the expiration of a $7,500 tax credit for electric vehicle purchases that was phased out by the Trump administration at the end of September.

Tesla stock fell 2.6% to $438.07 on Friday.

Even with multiple issues buffeting the company, investors are betting that Tesla CEO Musk can deliver on his ambitions to make Tesla a leader in robotaxi services and get consumers to embrace humanoid robots that can perform basic tasks in homes and offices. Reflecting that optimism, the stock finished 2025 with a gain of approximately 11%.

The latest quarter was the first with sales of stripped-down versions of the Model Y and Model 3 that Musk unveiled in early October as part of an effort to revive sales. The new Model Y costs just under $40,000 while customers can buy the cheaper Model 3 for under $37,000. Those versions are expected to help Tesla compete with Chinese models in Europe and Asia.

For fourth-quarter earnings coming out in late January, analysts are expecting the company to post a 3% drop in sales and a nearly 40% drop in earnings per share, according to FactSet. Analysts expect the downward trend in sales and profits to eventually reverse itself as 2026 rolls along.

Musk said earlier last year that a “major rebound” in sales was underway, but investors were unruffled when that didn't pan out, choosing instead to focus on Musk's pivot to different parts of business. He has has been saying the future of the company lies with its driverless robotaxis service, its energy storage business and building robots for the home and factory — and much less with car sales.

Tesla started rolling out its robotaxi service in Austin in June, first with safety monitors in the cars to take over in case of trouble, then testing without them. The company hopes to roll out the service in several cities this year.

To do that successfully, it needs to take on rival Waymo, which has been operating autonomous taxis for years and has far more customers. It also will also have to contend with regulatory challenges. The company is under several federal safety investigations and other probes. In California, Tesla is at risk of temporarily losing its license to sell cars in the state after a judge there ruled it had misled customers about their safety.

“Regulatory is going to be a big issue,” said Wedbush Securities analyst Dan Ives, a well-known bull on the stock. “We're dealing with people's lives.”

Still, Ives said he expects Tesla's autonomous offerings will soon overcome any setbacks.

Musk has said he hopes software updates to his cars will enable hundreds of thousands of Tesla vehicles to operate autonomously with zero human intervention by the end of this year. The company is also planning to begin production of its AI-powered Cybercab with no steering wheel or pedals in 2026.

To keep Musk focused on the company, Tesla’s directors awarded Musk a potentially enormous new pay package that shareholders backed at the annual meeting in November.

Musk scored another huge windfall two weeks ago when the Delaware Supreme Court reversed a decision that deprived him of a $55 billion pay package that Tesla doled out in 2018.

Musk could become the world's first trillionaire later this year when he sells shares of his rocket company SpaceX to the public for the first time in what analysts expect would be a blockbuster initial public offering.

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Tesla sales are down to start the year. Getty Images

Tesla sales tumble 13% as Musk backlash, competition and aging lineup turn off buyers

Tesla Talk

Tesla sales fell 13% in the first three months of the year, another sign that Elon Musk’s once high-flying electric car company is struggling to attract buyers.

The double-digit drop is likely due to a combination of factors, including its aging lineup, competition from rivals and a backlash from Musk’s embrace of right wing politics. It also is a warning that the company’s first-quarter earnings report later this month could disappoint investors.

Tesla reported deliveries of 336,681 globally in the January to March quarter. The figure was down from sales of 387,000 in the same period a year ago. The decline came despite deep discounts, zero financing and other incentives.

Analysts polled by FactSet expected much higher deliveries of 408,000.

Dan Ives of Wedbush said in a note to clients that Tesla is seeing soft demand in the United States and China, as well as facing pressure in Europe.

“The brand crisis issues are clearly having a negative impact on Tesla...there is no debate,” he said.

Ives said that Wall Street financial analysts knew the first-quarter figures were likely to be bad, but that it was even worse than expected, calling them a “disaster on every metric.”

The sales drop came three weeks after President Donald Trump held an extraordinary press conference outside the White House in which he praised Tesla, blasted boycotts against the company and bought a Tesla himself while TV cameras rolled in an effort to help lift sales.

“I don’t like what’s happening to you,” said Trump, before slipping into a red Model S and exclaiming, “Wow. That’s beautiful.”

After falling as much as 6% in early Wednesday, Tesla stock shot up more than 5% in afternoon trading after a report from Politico, citing anonymous sources, that Musk may soon step down from leadership of his Department of Government Efficiency, the cost-cutting group that has led to tens of thousands of federal workers losing their jobs.

Tesla investors have complained the DOGE work has diverted Musk's focus from Tesla, where he is the CEO. On Tuesday, New York City's comptroller overseeing pension funds down $300 million this year on Tesla holdings called for a lawsuit accusing a distracted Musk of "driving Tesla off a financial cliff.”

Tesla’s stock has plunged by roughly half since hitting a mid-December record as expectations of a lighter regulatory touch and big profits with Donald Trump as president were replaced by fear that the boycott of Musk's cars and other problems could hit the company hard.

Analysts are still not sure exactly how much the fall in sales is due to the protests or other factors. Electric car sales have been sluggish in general, and Tesla in particular is suffering as car buyers hold off from buying its bestselling Model Y while waiting for an updated version.

Still, even bullish financial analysts who earlier downplayed the backlash to Musk’s polarizing political stances are acknowledging that it is hurting the company, something that Musk also recently acknowledged.

“This is a very expensive job,” Musk said at a Wisconsin rally on Sunday, referring to his DOGE role. “My Tesla stock and the stock of everyone who holds Tesla has gone roughly in half."

The protests come as the Austin, Texas electric vehicle maker faces fierce competition from other EV makers offering vastly improved models, including those of BYD. The Chinese EV giant unveiled in March a technology that allows it cars to charge up in just five to eight minutes.

Tesla is expected to report earnings of 48 cents per share for the first quarter later this month, up 7% from a year earlier, according to a survey of financial analysts who the car company by research firm FactSet.

Nearly all of Tesla’s sales in the quarter came from the smaller and less-expensive Models 3 and Y, with the company selling less than 13,000 more expensive models, which include X and S as well as the Cybertruck.

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Houston researchers develop heating method to recover critical minerals from e-waste

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Researchers at Rice University have developed a new technique to efficiently recycle electronic waste and harvest critical minerals using rapid heating.

Most electronic devices use flame-retardant plastic. The plastic is formulated from a critical metal called antimony.

However, recapturing antimony is typically a challenging task since it first has to be released from the plastic. As it is released, other compounds can form, such as organic bromides, which are toxic and difficult to capture. However, the organic bromides can also be reused and have applications in industrial chemicals when safely captured.

“Conventionally heating the plastic releases the antimony in a volatile and difficult-to-collect form as well as creating and releasing hazardous organic bromide compounds,” Leo Haoxin Ye, first author of the paper and a graduate student at Rice, said in a news release. “Other options are risky or more impractical, such as using strong acids, organic solvents or multistep treatment options.”

To address this issue, leading Rice chemistry professor James Tour, Ye and their team adapted Tour’s flash Joule heating technique, which heats materials to hundreds of degrees Celsius in milliseconds, according to Rice.

The team ground up flame-retardant plastic waste and placed it between two sheets of electrically heated carbon paper before using what’s known as isothermal-clamped flash Joule heating to release and collect the antimony.

The team found that limiting the time the plastic spent in the high temperature range dramatically reduced the production of the hazardous organic bromide compounds. The plastic remained between 200 degrees and 500 degrees Celsius for only 9.4 milliseconds, according to Rice.

Through the process, the team recovered 90 percent of antimony from tested materials and converted 83 percent of the bromide into hydrogen bromide. Their findings were published this month in the journal Nature Chemical Engineering.

“Isothermal-clamped flash Joule heating could improve the speed, safety and practicality of antimony recovery from discarded flame-retardant plastics,” Tour added in the release. “This represents an important step forward to conserving and reusing our critical antimony supply while also regenerating bromide salts for reuse.”

The study noted that the world is currently trending toward producing 82 million metric tons of flame-retardant plastic waste by 2030, which adds to the fact that e-waste is the fastest-growing solid waste stream in the world.

The research was funded by the Air Force Office of Scientific Research and the U.S. Army Corps of Engineers.

Tesla unveils new Roadster sports car, which can thrust itself in the air

Tesla Talk

Tesla has unveiled its new Roadster sports car, which can thrust itself in the air, among other engineering bells and whistles. But drivers shouldn't expect to take it for a spin anytime soon.

Elon Musk's electric car company rolled out its second-generation Roadster at a Thursday event, showing off a set of cold gas thrusters and a “multi-mode” suction system that can fling the car in the air for short spurts and spin the vehicle mid-flight.

“Turns out the future does have flying cars,” Musk, Tesla's CEO, wrote on his social media platform X shortly after.

That future could be a ways off, however, given the regulatory hurdles for flying vehicles and the tangle of state rules that still need to be met.

“I’m not sure every state is going to allow a driver in the middle of traffic to suddenly elevate himself and fly," said David Vladeck, a Georgetown Law professor and former director of the FTC’s Bureau of Consumer Protection. “There is going to be a long process to let anything like that on a road.”

Thursday's event was hosted at the Texas rocket testing and development center for SpaceX — Musk's publicly-traded rocket company — and Tesla's executives noted that they “borrowed” some SpaceX technology to get the new Roadster in the air. Beyond quick jumps and flips, Tesla also said the car can accelerate from zero to 60 miles (96.6 km) an hour in less than a second.

This launch arrived after years of delays and anticipation around the new Roadster — and Tesla shares climbed in morning trading on Friday before falling amid a sell-off in companies tied to artificial intelligence.

The wait isn't completely over. Musk said production for consumers won't begin until 2028. Tesla also didn't immediately set a price tag on its latest EV.

Tesla was taking reservations for Roadster “rocket” car purchases on its website Friday morning, though the fine print said there was no guarantee when the vehicle would be delivered — or whether it would be delivered at all.

Bryant Walker Smith, former vice chair of a Department of Transportation advisory group on innovation, was unimpressed — though he did note Musk's ability to keep Tesla's stock high.

“This was a demonstration of a one-off car using a technology around for many years and will not be coming to public roads in 2028," said Smith, a law professor at the University of South Carolina. “Tesla pretty uniquely has been able to sell itself on a future that is an order of magnitude greater than reality.”

Musk has repeatedly said that the future of driving will be autonomous — and Austin-based Tesla has focused much of its business on building out self-driving features for its vehicles and, more recently, launching its own (still limited) robotaxi business.

But the company maintains that the Roadster will be made to have humans behind the wheel, calling the EV the “best of the last human-driven cars.”

Thursday's demo was technically autonomous “to make sure we don’t kill anyone,” Musk noted. But long-term, he said, the new Roadster will be “the only manually driven car that Tesla makes.”

“This is not necessarily a safety-optimized car,” Musk later added, met by laughter from the audience. But “it takes the fun meter to 11 out of 10.”

Tesla's first Roadster was launched back in 2008. And in 2018, Musk went as far as placing one on a rocket — with a mannequin dubbed “Starman” in the driver's seat — and launching it into space.

Again, the second-generation Roadster isn't immediately hitting the market. And whether the ambitious new vehicle boosts the company's bottom line remains to be seen.

In second-quarter earnings reported over the summer, Tesla's profits fell as the company spent more on research and development for its robotaxi and robotics businesses — which cut into money made from an otherwise sharp increase in vehicle sales. Net income totaled $1.11 billion for the period, while revenue climbed to $28.24 billion.

TEX-E names New Climate Ventures as latest expert in residence

energy mentors

Texas Exchange for Energy & Climate Entrepreneurship (TEX-E) has named its latest expert in residence.

The Houston-based energy transition nonprofit recently announced that New Climate Ventures will join the newly established program. The Expert-in-Residence partnership aims to connect TEX-E Fellows with "the people and organizations shaping the future of energy and entrepreneurship," the nonprofit previously announced.

Taylor Chapman, an investment principal at New Climate Ventures, sits on TEX-E's board of directors. New Climate Ventures invests in early-stage startups building next-gen technologies in the energy, materials and fuels sectors. The venture capital firm's portfolio includes Houston-based clean energy startups like Solidec, Syzygy Plasmonics and Rheom Materials.

“If you know me, you know that I'm passionate about ensuring that my beloved hometown, Houston, is the energy capital of the future — not just of the past," Chapman said in a LinkedIn post. "TEX-E is building a key piece to ensure that's the case: a strong pipeline of graduate and college students immersed [and] versed in the world of energy [and] climate entrepreneurship."

TEX-E says the partnership with New Climate Ventures will allow its fellows opportunities to learn from investors that work with emerging companies and understand how they evaluate new technologies.

TEX-E announced Houston-based geothermal unicorn Fervo Energy and venture capital firm Mercury Fund as its first experts in residence in August. At the time, it said the partnerships would allow its fellows to network and work with Tim Latimer, CEO of Fervo; Sarah Jewett, COO of Fervo; and Blair Garrou, managing partner of Mercury Fund.

The nonprofit was founded in 2022 through partnerships with MIT Martin Trust Center for Entrepreneurship and Greentown Labs. It works with university students from six schools: Rice University, University of Houston, Prairie View A&M University, The University of Texas at Austin, Texas A&M University and MIT.

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