The University of Houston's football season is starting off in a new conference — and with a new renewable energy partner. Photo via uh.edu

This college football season brings a lot of newness for the University of Houston: A new conference, following the athletic program's July transition to the Big 12. And a new official energy provider that is 100 percent renewable.

UH Athletics announced last week that Houston-based Rhythm Energy has signed on to be the official energy company of the program. The company will have a presence on signage at all sports venues, a strong digital presence across UH Athletics platforms; and Cougars’ basketball, baseball, softball, soccer, and track and field home events.

Rhythm Energy will also roll out The Go Coogs 12 Plan in time for football season, which will be an exclusive electricity plan to help UH faculty, alumni, students and fans go green.

“As a proud UH alumni, I am so pleased Rhythm Energy has become the Official Energy Company for my alma mater,” PJ Popovic, CEO of Rhythm Energy, said in a statement. “UH is hands down one of the top educational and athletic institutions in the nation, and I’m forever grateful for the knowledge I gained there, which allowed me to start my own renewable energy company. With UH joining the Big 12 Conference, we’re inspired by their success, achievements, and growth—something we strive for at Rhythm Energy every day.”

UH Athletics oversees 17 sport programs — seven on the men's side, including baseball, basketball, cross country, football, golf, and track and field, and 10 on the women's side, including basketball, cross country, golf, soccer, softball, swimming and diving, tennis, track and field, and volleyball.

Popovic founded Rhythm Energy in 2021. The company offers 100 percent renewable energy plans for Texas residents, using solar power, wind power and other renewable power sources.

The founder spoke with EnergyCapital last month about where he thinks renewables fit into Texas’ energy consumption and grid reliability issues and the shifting public opinion towards renewables.

"There is still a lot (speech) that is not necessarily painting renewables correctly," he tells EnergyCapital.

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50+ teams announced for CERAWeek's annual clean tech pitch competition

CERA pitches

The Rice Alliance for Technology and Entrepreneurship, the Houston Energy Transition Initiative and the Texas Entrepreneurship Exchange for Energy announced the 30-plus energy ventures and five student teams that will pitch at the 2025 Energy Venture Day and Pitch Competition during CERAWeek next month.

The ventures are focused on driving efficiency and advancements toward the energy transition and will each present a 3.5-minute pitch before a network of investors and industry partners during CERAWeek's Agora program.

The pitch competition is divided up into the TEX-E university track, in which Texas student-led energy startups compete for $50,000 in cash prizes, and the industry ventures track.

Teams competing in the TEX-E Prize track include:

  • ECHO
  • HEXAspec
  • HydroStor Analytics
  • Nanoborne
  • Pattern Materials

The industry track is subdivided into three additional tracks, spanning materials to clean energy and will feature 36 companies. The top three companies from each industry track will be named. The winner of the CERAWeek competition will also have the chance to advance and compete for the $1 million investment prize at the Startup World Cup in October 2025.

Teams come from around the world, including several notable Houston-based ventures, such as Corrolytics, Rheom Materials, AtmoSpark Technologies, and others. Click here to see the full list of companies and investor groups that will participate.

The pitch competition will be held Wednesday, March 12, at CERAWeek from 1-4:30 pm. An Agora pass is required to attend.

Those without passes can catch more than 50 companies at a free pitch preview at the Ion. Pitches will be followed by private meetings with venture capitalists, corporate innovation groups, industry leaders, and tech scouts. The preview will be held Tuesday, March 11, from 9:30 am to 2:30 pm at the Ion. It's free to attend, but registration is required. Click here to register.

Last year, Houston-based Solidec took home the top TEX-E price and $25,000 cash awards. The startup extracts molecules from water and air, then transforms them into pure chemicals and fuels that are free of carbon emissions. Its co-founder and Rice University professor Haotian Wang was recently awarded the 2025 Norman Hackerman Award in Chemical Research.

Pioneering Houston professor earns prestigious 2025 Franklin Institute Award

medal winner

Rice University professor and nanoscience pioneer Naomi Halas has received the 2025 Benjamin Franklin Medal in Chemistry.

In addition to her role at Rice, Halas is co-founder and technical advisor of Syzygy Plasmonics, a Houston startup that relies on light instead of combustion as an energy source. This enables efficient, sustainable transformation of low-carbon ammonia into hydrogen when powered by renewable electricity.

Halas earned the Franklin Medal “for the creation and development of nanoshells — metal-coated nanoscale particles that can capture light energy — for use in many biomedical and chemical applications,” according to a release from Rice.

Halas’ work has pioneered insights into how light and matter interact at small scales, according to Rice. She joined Rice in 1989 to support the late Richard Smalley’s advancements in nanoscale science and technology.

“A lot of people were talking about nano like it was something completely new,” Halas said in the release. “But I realized it was really just chemistry viewed in a different way, and that really got me thinking about how I can combine the worlds of laser science and nanoscience.”

That shift in perspective led to the development of nanoparticles that spawned innovations in fields such as cancer therapy, water purification, and renewable energy.

“Naomi’s contributions to nanoscience have not only expanded the boundaries of our understanding but also transformed real-world applications in medicine, energy and beyond,” Rice President Reginald DesRoches added. “Her pioneering work on nanoshells exemplifies the spirit of innovation that defines Rice.”

One of Halas’ projects led to the founding of Syzygy, which develops light-driven, all-electric chemical reactors for inexpensive, sustainable production of hydrogen fuel. The company was named to was named to Fast Company's energy innovation list last year.

Halas is the first Rice faculty member to be elected to both the National Academy of Sciences and the National Academy of Engineering for research carried out at the university. She also has been elected to the National Academy of Inventors, the American Academy of Arts and Sciences, and the Royal Danish Academy of Science and Letters. Halas holds 30 patents in the fields of medicine, chemistry, physics and engineering.

The Franklin Medal is awarded by the Franklin Institute of Philadelphia. Many scientists who have received the award have gone on to win Nobel prizes.

As a recipient of the Franklin honor, Halas will receive a $10,000 honorarium and a 14-karat gold medal during an award ceremony May 1 in Philadelphia.